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PlayBrain obtains funding to stage League of Legends esports in Japan
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PlayBrain has raised $1.9 million in seed funding to stage League of legends esports events in Japan.
The company has obtained the funding through several investors, including the Berlin-based Bitkraft Esports Ventures, one of the most prolific esports investment firms. PlayBrain will use the funds to scale the team, accelerate growth, and support costs to lead the creative direction, operation, and commercialisation of League of Legends Japan League (LJL). Market researcher Newzoo reported that 67.6 million players in Japan will spend $19.2 billion in 2018, making it the third-largest games market in the world.
This deal marks the first Western investment in esports in the Japanese market. PlayBrain is a full-service esports tournament and media company in Tokyo. Its mission to help brands reach gamers and fans through large-scale esports event production.
“As a company that is multicultural and multilingual, we see ourselves as a bridge connecting the Japanese competitive gaming community to the rest of the world,” said PlayBrain founder Mike Sheetal in a statement. “The investment from Bitkraft Esports Ventures will enable us, and the Japanese esports market as a whole, to gain more ground in the global esports industry by developing the next generation esports cultural products born out of Tokyo’s distinct youth culture and helping foreign brands effectively enter, and engage, with Japan’s gaming community.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: PlayBrain obtains funding to stage League of Legends esports in Japan

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Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility
Gamblers Connect, the award-winning iGaming affiliate and media platform, officially announced the launch of two new partner-focused destinations on its website: the Game Providers section and the B2B Providers section.
These hubs are designed to give verified partners richer exposure, clearer positioning, and a single home for comprehensive company profiles, reviews, and work highlights.
Gamblers Connect has specially curated profiles for official Game Provider partners, featuring company history, entertainment categories, flagship titles, and direct links to online casinos where their games are available. Profiles also showcase notable projects and media mentions, with direct navigation to games, categories, and live operator placements. To extend reach, partners enjoy ongoing amplification through Gamblers Connect’s media network and communications channels.
The B2B Providers Section provides in-depth profiles and reviews for official B2B partners—covering background, core services, market presence, and notable projects—built to help operators, studios, and peers evaluate capabilities at a glance. Unlike standard directories, these hubs serve as an exclusive showcase, designed to provide clarity, context, and visibility for partners while helping decision-makers connect with the right collaborators.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “These hubs for Game Providers and B2B Companies are not just pages, they are powerful tools that help partners tell their story and reach decision-makers. Our goal is simple: to make it easier for the industry to discover, compare, and connect.”
Companies interested in being officially featured and reviewed on Gamblers Connect can request inclusion. [email protected] [email protected] | Telegram: @lukadimitrijevic
The post Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility appeared first on European Gaming Industry News.
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Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025
Gamblers Connect, the award-winning iGaming media and affiliate platform, is proud to announce that it has been shortlisted for two major industry accolades: Best Affiliate 2025 at SiGMA EURO-MED and Affiliate Traffic Source of the Year at the SBC Summit Affiliate Leaders Awards.
These nominations highlight Gamblers Connect’s continued commitment to transparency, innovation, and delivering meaningful value to both players and partners across the global iGaming landscape.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “Being shortlisted for two such prestigious awards is a true recognition of the hard work and dedication our entire team has invested over the past year. It reinforces our mission to stand out not only as a trusted affiliate partner but also as a key driver of visibility and sustainable growth within the industry.”
In 2025, Gamblers Connect expanded its ecosystem with dedicated Game Provider and B2B Provider sections, introduced exclusive PR collaborations and interviews, and strengthened its role as a reliable traffic source for operators and providers worldwide.
With a focus on SEO excellence, responsible gambling practices, and long-term partnerships, Gamblers Connect has cemented its reputation as one of the most influential affiliates in the sector.
These nominations showcase the strength of Gamblers Connect’s dual identity — both as a trusted content hub for players and as a strategic growth partner for B2B companies, operators, and providers.
The post Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025 appeared first on European Gaming Industry News.
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Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine
Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.
Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.
The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.
The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.
Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.
Most importantly, these games are available exclusively on Favbet’s website and mobile applications.
Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.
PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.
License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.
The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on European Gaming Industry News.
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