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PlayBrain obtains funding to stage League of Legends esports in Japan

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PlayBrain has raised $1.9 million in seed funding to stage League of legends esports events in Japan.

The company has obtained the funding through several investors, including the Berlin-based Bitkraft Esports Ventures, one of the most prolific esports investment firms. PlayBrain will use the funds to scale the team, accelerate growth, and support costs to lead the creative direction, operation, and commercialisation of League of Legends Japan League (LJL). Market researcher Newzoo reported that 67.6 million players in Japan will spend $19.2 billion in 2018, making it the third-largest games market in the world.

This deal marks the first Western investment in esports in the Japanese market. PlayBrain is a full-service esports tournament and media company in Tokyo. Its mission to help brands reach gamers and fans through large-scale esports event production.

“As a company that is multicultural and multilingual, we see ourselves as a bridge connecting the Japanese competitive gaming community to the rest of the world,” said PlayBrain founder Mike Sheetal in a statement. “The investment from Bitkraft Esports Ventures will enable us, and the Japanese esports market as a whole, to gain more ground in the global esports industry by developing the next generation esports cultural products born out of Tokyo’s distinct youth culture and helping foreign brands effectively enter, and engage, with Japan’s gaming community.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: PlayBrain obtains funding to stage League of Legends esports in Japan

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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1spin4win announces casino network promotion “Variety of Luck” with €25K prize pool

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Fast-growing online slots provider 1spin4win is launching a new casino promotion on a wide selection of its classic games, from fruit-themed to story-based ones, to help operators engage their players.

1spin4win’s fresh Cash & Drops promo will take place from March 28 to April 10, 2025. The prize pool will amount to €25,000, the highest sum offered by 1spin4win so far, compared to previous campaigns, which distributed €20,000 each. The rewards will be randomly awarded across 680 cash prizes to players who wager real money in dedicated games. Wins will be automatically credited to players’ balances without the need for any extra configurations from the online casino.

The provider showcases the diversity of its portfolio through this campaign, as both fans of pure classics and lovers of thematic games will have fascinating 1spin4win titles to spin: from the story-driven Don Catleone Hold and Win to straightforward fruit-and-coin action of Lucky Win Spins and Lucky Win Spins X. Hence the campaign’s name — “Variety of Luck.”

This is one of the many effective promotional tools from 1spin4win, which also include special in-game features and additional marketing solutions such as pre-releases and free spins, all of which cultivate player loyalty. “Variety of Luck” will help online iGaming platforms attract players, enhance their engagement and loyalty, increase GGR, and boost betting volume. It will also foster brand support and visibility.

Olga Hlukhovskaya, Business Development Director at 1spin4win, commented, “We appreciate our clients and always think of ways to help them thrive. Cash & Drops campaigns are an example of this. They allow our partner operators to re-engage their audience and advertise player-friendliness, all with minimum effort. Like any promo tool by 1spin4win, “Variety of Luck” is easy to use since we take care of all technical aspects ourselves.”

10 exciting games were picked for this network promotion, each representing its own version of iGaming entertainment, but all of them united by the concept of luck. Players can hit it big in the following classic slot titles:

  1. Clover Fest Hold And Win — new slot!
  2. Don Catleone Hold And Win — new slot!
  3. Lucky Win Spins
  4. Cash’n Fruits Hold And Win
  5. Lucky Win Spins X
  6. Allways Lucky Pot
  7. Cash’n Fruits Fortune 243
  8. Coins Sniffer Hold And Win
  9. Golden Joker 27 Hold And Win
  10. Lucky Jane In Egypt Win Spins

For further details and inquiries, please contact your appointed Account Manager, or 1spin4win’s Business Development Director at [email protected].

To learn more about promotional tools and custom offers, visit the studio’s website.

The post 1spin4win announces casino network promotion “Variety of Luck” with €25K prize pool appeared first on European Gaming Industry News.

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Checkd Dev Launches Automated Betting System with William Hill

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Leading iGaming technology provider Checkd Development, part of the award-winning Checkd Group, has partnered with William Hill to launch its Automated Betting System (ABS), enhancing efficiency and engagement in pre-match football and horse racing betting.

Through this partnership, William Hill has introduced a range of automated, one-click accumulator bets, powered by Checkd Dev’s innovative ABS technology. The system offers users a familiar betting journey, enriched with contextual datapoints, while providing operators with a robust backend solution for efficient bet creation and management.

Next-Generation Betting Automation

At the heart of ABS is Checkd Dev’s proprietary ‘BRUNO’ platform, which powers all of Checkd’s in-house media products and an expanding portfolio of Tier 1 Operator and Media client solutions. This advanced platform automates accumulator bets at scale, leveraging betting trends, pricing data, and user behavior insights to drive engagement and conversion.

First launched in 2024 in collaboration with Flutter Group’s Sky Bet, Checkd Dev’s ABS has since evolved to further optimise accumulator bet presentation and simplify bet-slip journeys. With the ability to automate bet generation across multiple brands and territories, the system reduces manual workloads for trading teams while delivering highly relevant, data-driven betting opportunities.

For football betting, bets are dynamically categorised based on historical form, giving bettors greater insight and confidence in their selections. The system’s user interface (UI) has been refined over two years through deployments with multiple Tier 1 operators and media partners, ensuring a seamless and engaging user experience.

Industry Leaders on the Partnership

Sandro Di Michele, Director of Horse Racing at William Hill, commented: “This partnership between William Hill and Checkd Dev demonstrates how committed we are to delivering new innovative products to our customers. The ability to deliver at speed has been vital, allowing us to launch both our pre-match football and horse racing products seamlessly ahead of the Cheltenham Festival.”

Andrew Grimshaw, Commercial Director at Checkd Development, added: “At Checkd Dev, we understand the high standards required to support Tier 1 bookmakers in competitive regulated markets. We continue to expand our technology’s distribution and evolve our products, always striving to stay one step ahead with solutions that simplify operations for operators and media owners. Working with the William Hill team has been a pleasure, and we look forward to further collaboration.”

“Checkd Dev’s ABS has evolved since its launch last year, offering smarter, faster, and more engaging betting experiences.”

The post Checkd Dev Launches Automated Betting System with William Hill appeared first on European Gaming Industry News.

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Evoplay ventures into the wild with Young Buffalo Song

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Evoplay, the award-winning game development studio, has launched Young Buffalo Song, a nature-inspired slot that takes players on a journey through the vast North American plains.

Set on a 5×4 reel layout with 20 pay lines, the game introduces Wild multipliers that appear on reels 2, 3, and 4, boosting wins by x2 or x3 in both the base game and Free Spins.

Landing three or more Scatter symbols awards up to 20 Free Spins, with Wild multipliers remaining active throughout. Additional two or more Scatter symbols appearing anywhere on the reels during Free Spins extend the round, increasing the potential for bigger wins.

The Bonus Game activates when eight or more Bonus symbols land, awarding random values up to 15x the bet or one of four fixed jackpots. Filling all 20 positions secures the GRAND jackpot of 5,000x the bet, with other jackpots offering 500x, 150x, and 50x.

For instant access to key features, players can use the Bonus Buy option to enter either Free Spins or the Bonus Game in some jurisdictions.

Ivan Kravchuk, CEO at Evoplay, said:Young Buffalo Song combines timeless slot mechanics with modern enhancements, offering players an engaging experience.

“The multiplier Wilds, Free Spins, and jackpot-driven Bonus Game make it a well-rounded title that is sure to perform well across key markets.”

The post Evoplay ventures into the wild with Young Buffalo Song appeared first on European Gaming Industry News.

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