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NRM and Bar One Racing to celebrate supply deal at London event
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ICE London’s reputation as a leading business event will be put into sharp focus on stand BP5 when NRM celebrates the conclusion of a technology supply contract with Bar One Racing, the fastest growing independent bookmakers in Ireland. The agreement has seen NRM provide two brand new numbers betting products across the Bar One Racing estate of 54 shops located throughout Ireland.
Andrew Ludlow, Managing Director of NRM, explained: “We were first approached by Bar One Racing at ICE 2018 to explore the opportunity to produce a bespoke bingo numbers product and an over the counter roulette game. We pitched against a number of what would be regarded as ‘bigger’ industry competitors and I am delighted that our proposal came out on top. To win what is a long-term contract with a progressive and like-minded operator is further endorsement of our customer-centric approach and ‘whatever it takes’ philosophy.”
He added: “Delivery will be extremely cost effective, integrating with existing till hardware at the point of sale and utilising low cost display driver hardware to render high quality game graphics onto shop screens. We have worked closely with the team at Bar One Racing on all aspects of the game design, to ensure they sit comfortably within the Irish Betting marketplace. Venturing into this market is breaking new geographical ground for NRM, but given the design input from both parties we are confident of strong customer engagement when we launch in March.”
Barney O’Hare, who founded Bar One Racing in 1993, stated: “ICE succeeds in bringing the world of betting and gaming together in one place and it was as a result of being at last year’s event that we were able to meet with NRM. A lot of business is about trust and our faith in Andrew and his team to deliver great products on time and on budget has been vindicated. We look forward to a long and successful relationship.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NRM and Bar One Racing to celebrate supply deal at London event
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The post iGP launches GamePark and PayLab to enhance offering provided to partners appeared first on European Gaming Industry News.
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The World of Esports Unites: 136 Nations Registered for 2025 Season
The International Esports Federation (IESF) is thrilled to announce a major milestone as 136 nations have officially registered for the National Qualifiers of the 2025 esports season. This record-breaking level of participation underscores the remarkable growth and global appeal of esports, uniting athletes and fans from every corner of the world under one shared passion.
The National Qualifiers, which commenced on January 15, 2025, mark the start of an exciting journey for millions of athletes. Competing across a diverse range of PC, mobile, and console titles, these athletes are fighting for the opportunity to represent their nations on the largest stage of esports.
Highlighting the significance of this achievement, IESF General Secretary Boban Totovski stated:
“The participation of 136 Member Federations in this year’s National Qualifiers is an extraordinary accomplishment. It reflects the deep passion, dedication, and unity within the global esports community. We eagerly anticipate witnessing the emergence of this year’s national champions and the incredible talent that will define the 2025 season.”
As IESF celebrates its 16-year legacy, the 2025 season is another step forward in showcasing esports as a powerful unifying force. The federation remains committed to supporting the growth of the esports ecosystem, encouraging the next generation of athletes, and celebrating the diversity within the global esports community.
The 2025 season will bring nations together to honor the competitive spirit and creativity of esports. With 136 nations involved, IESF reaffirms its dedication to fostering collaboration, inspiring excellence, and showcasing the exceptional talent of athletes from all over the world.
The journey to an unforgettable year in esports has begun, as IESF continues to bring the world closer through the shared passion for competitive gaming.
The post The World of Esports Unites: 136 Nations Registered for 2025 Season appeared first on European Gaming Industry News.
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Exclusive Collaboration: Digitain and Museum LEGENDS: The Home of Football Presented by LALIGA
Digitain announces an extraordinary partnership with the Museum LEGENDS
Digitain, is proud to announce an extraordinary partnership with the Museum LEGENDS, presented by LaLiga, debuting at ICE Barcelona 2025. As pioneers of this unique concept, Digitain is bringing football history to life by hosting an exclusive pop-up museum right at the heart of its stand 5J30.
For the first time ever, visitors will have the opportunity to marvel at iconic memorabilia from football legends and timeless icons, including Pele, Maradona, Messi, Ronaldo, Figo, and many more. This once-in-a-lifetime experience will showcase treasured items that define the legacy of the world’s greatest footballers.
The Museum area at Digitain Stand will be open to the public from January 20th to 22nd, 2025. Whether you’re a fan or simply curious, this exhibit is must-see.
Laura Valdeolivas, CEO of LEGENDS: “We are thrilled to partner with Digitain for this groundbreaking initiative. Bringing the rich history of football legends to life at ICE Barcelona 2025 aligns with our mission to celebrate the beautiful game and its icons. This collaboration with Digitain represents an innovative way to connect fans and industry professionals with football’s storied past.”
Aregnaz Hakobyan, CMO of Digitain Group: “Digitain has always been at the forefront of innovation, and this exclusive partnership with the Museum of Legends powered by LaLiga exemplifies our vision of creating unique, memorable experiences. Hosting this pop-up museum is not just about showcasing history; it’s about inspiring fans and celebrating the legacy of football legends. We can’t wait to welcome visitors to our stand at ICE Barcelona.”
Don’t miss out on this groundbreaking collaboration and the opportunity to explore the magic of football history.
The post Exclusive Collaboration: Digitain and Museum LEGENDS: The Home of Football Presented by LALIGA appeared first on European Gaming Industry News.
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