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AvatarUX Studios strengthens YGS Masters portfolio

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Hong Kong-based business adds to diverse range of premier independent studios working to deliver unique Yggdrasil content

 

Yggdrasil has announced that AvatarUX Studios will be the latest independent studio to partner with the innovative content provider through its flagship Yggdrasil Game Server (YGS) Masters programme.

AvatarUX is a real-money and social games studio that specialises in highly interactive, portrait-first casino games with an Asian DNA for the European market, featuring action-packed 3D graphics and state-of-the-art in-game gamification.

The Hong Kong-based business becomes the fourth studio to join YGS Masters following Rabcat, Northern Lights, and Fantasma Games with each one working collaboratively with Yggdrasil to develop and deliver unique content in line with Yggdrasil’s global content roadmap.

AvatarUX has a strong focus on user experience, merging video and casual game concepts with casino features, and delivers its games via Swedish born, Asia-based promoter and serial iGaming investor Carl Wahlin. The first game to be delivered is entitled Kingpin. Click here for an exclusive preview.

Through the YGS Masters programme, Yggdrasil will be the exclusive distributor of this new breed of game, while AvatarUX will gain access to BOOST®, Yggdrasil’s collection of proprietary in-game promotional tools.

Stuart McCarthy, Head of Studio Partnerships at Yggdrasil, said: “We are hugely excited to be partnering exclusively with AvatarUX. What we have seen so far has been stunning so we can’t wait to release a series of collaborative new titles onto the market. As publisher looking to work with studios around the globe that fit local criteria.

“YGS Masters is about forging partnerships with the world’s premier independent studios that fit in with local criteria across a multitude of markets. This then brings new, high-quality and highly original gaming experiences to our customers.”

Carson Wan, Managing Director, AvatarUX, said: “We are thrilled to be working with Yggdrasil. The YGS Masters programme is rapidly growing to become a leading venture allowing independent studios to blossom, and we eagerly look forward to being part of it.

“Our games are unique. Why do we make slot games in Asia for the European market? Well, it worked for Bruce Lee! YGS Masters now gives us the opportunity to use Yggdrasil’s infrastructure and platform capabilities, including BOOST®, to really push us, enhance our games and take our business to the next level.”

Yggdrasil is exhibiting at ICE 2019 at stand number N3-140 in London between 5th and 7th February.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: AvatarUX Studios strengthens YGS Masters portfolio

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Altenar enhances betting terminal with comprehensive software upgrade

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Leading sportsbook provider unveils major terminal update with over-the-air functionality, dual screen features and customisable operator tools

Altenar has rolled out a significant rebuild of its self-service betting terminal, introducing a suite of new features aimed at improving operational performance, stability and delivering a cutting-edge user experience.

The new version of the terminal software features innovative dual touchscreens with bidirectional functionality, seamless QR code payments via mobile app, integrated vouchers, and live streaming capabilities – turning the terminal into a modern entertainment hub for users.

Operators can now benefit from a robust middleware layer equipped with a comprehensive suite of ready-to-use features, enabling faster deployment and smoother updates even at the terminal level. The introduction of over-the-air (OTA) updates supports rapid rollouts across geographies, ensuring continuity of service and minimal disruption.

A standout aspect of the new terminal is its high level of customisation. Operators can configure dynamic user flows, adjust operating hours, and define terminal modes on a local or global level. Promotional content can also be tailored to specific regions or campaigns through content on secondary screens. Hardware integrations, including printers, bill acceptors, and coin handlers, are also supported natively, further enhancing the system’s flexibility.

The terminal’s evolution is part of Altenar’s wider retail strategy, which focuses on delivering an omnichannel experience by integrating with Altenar’s native mobile app and online sportsbook products. As a result, players can engage seamlessly across multiple touchpoints, from retail to digital, with increased revenue generation for operators.

Isidoros Siderakis, Head of Special Projects at Altenar, said: “This upgrade marks a pivotal moment in our retail strategy. By combining cutting-edge technology with deep customisation, we are delivering a terminal solution that not only meets today’s expectations but anticipates tomorrow’s demands.

“From over-the-air updates to immersive user experiences, we are giving operators the tools to run smarter, faster, and more engaging betting environments.”

Altenar will showcase its enhanced terminal at SBC Summit Americas 2025 from May 13–15. Attendees can visit the stand or book a demo to explore the terminal’s new capabilities first-hand here.

The post Altenar enhances betting terminal with comprehensive software upgrade appeared first on European Gaming Industry News.

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EGT will be a gold sponsor of Casino Operations Summit 2025

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Euro Games Technology will partner with the Casino Operations Summit for another year in a row. The Bulgarian gaming equipment manufacturer will be a gold sponsor of this year’s event, taking place from May 13 to 15 in Nova Gorica, Slovenia.

The conference is tailored to European multi-channel casino operators and will traditionally bring together keynote speakers who will elaborate on the latest topics in the industry. This year’s main themes will focus on how land-based casinos can successfully address the challenges of the modern world, remaininng relevant and attractive to players, and navigate the ever-growing importance of Casino Online Systems and Casino Management Systems.

In addition, attendees will be able to enjoy a selection of EGT’s newest high-potential products. Among the highlights will be the S 32-32 ST cabinet, which is part of the latest Supreme slot series. Following the contemporary design trends with its 2 high-resolution 32-inch UHD 4K monitors and a frameless UHD 4K display, this model will offer visitors an engaging gaming experience thanks to its numerous ergonomic features. It will also present the Supreme Red Selection and Supreme Bonus Prize Bonus Buy Selection multigames. The mixes offer a rich variety of well-known and brand-new slot titles from the company’s portfolio, allowing everyone to find their preferred type of game.

The slot display will be complemented by the jackpot top performer Bell Link with the multigame Bell Link 2, Bell Link Boost, as well as the popular cabinet G 50 J2 ST.

The post EGT will be a gold sponsor of Casino Operations Summit 2025 appeared first on European Gaming Industry News.

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Evoplay announces strategic leadership promotions to support global growth

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Evoplay, the award-winning game development studio, has announced two internal promotions within its key account management team, reinforcing its commitment to nurturing talent and supporting long-term commercial growth.

Anton Gyria has been promoted to Director of Business Operations, transitioning from his previous role as Head of Account Management. With a deep understanding of Evoplay’s commercial landscape, Anton will now oversee the studio’s broader operational strategy, and driving strategic growth across global markets.

Olga Pronak, formerly Team Lead, steps into the role of Head of Key Account Management. Having played a vital role in developing client relationships and leading high-performing teams, Olga’s promotion reflects her continued contribution to strengthening collaboration and driving business growth between Evoplay and its partners.

The promotions come as Evoplay continues to scale its commercial operations, with a growing global footprint and a strong focus on strengthening internal teams to support new and existing partnerships.

Ihor Zarechnyi, CCO at Evoplay, said: “These promotions represent more than just career milestones, they reflect the incredible value Anton and Olga have brought to the business over time.

“Both have been crucial in shaping how we collaborate with partners and deliver value through our products and services. Their leadership will play an important role in supporting our future goals as we continue to grow across regulated markets.”

The post Evoplay announces strategic leadership promotions to support global growth appeared first on European Gaming Industry News.

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