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Martin Wachter (CEO and Founder, Golden Race) to join the Marketing & Innovation panel at Prague Gaming Summit 3
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Let’s face it! Each generation is distinct from the last, but none as drastically as the Millennials.
Dale Richards (American psychiatrist) said: “Millennials can be a big frustration if you’re trying to put them into the Baby Boomer or Generation X mold.”
Such is the case when it comes to gambling, but the fact that Millennials think differently from all previous generations is mostly due to their exposure to digital technology since their toddler days.
In a research conducted by the Yale Tribune, we found some interesting fact when it comes to combining Millennials with gambling.
Millennials are unique in their relationships, handling them mostly online. But, when it comes to spending money, it’s a different thing. In a recent study by the Lloyd D. Levenson Institute of Gaming, Hospitality & Tourism at Stockton University in New Jersey, the truth that most of the industry professionals don’t want to hear is that Millennials enjoy spending their money on dinner and drinks or dancing and nightclubs, but not on gambling.
The gaming industry stumbled onto the truth that though Millennials may not be attracted to the conventional casino slot machines, they enjoy a different type of gambling experience. And the medium to approach them was the Internet. Luring them on the home ground led to little resistance.
A kind of gambling that Millennials particularly like, is fantasy sports gambling and this is one of the subjects which will be discussed during the 3rd edition of Prague Gaming Summit.
The recently announced speaker is no stranger to the Virtual Sports industry, in fact, he is the CEO and Founder of one of the biggest names when it comes to Virtual Sports, Golden Race.
Martin Wachter is the CEO and Founder of Golden Race and for over 15 years, has spread innovative, tailored solutions and virtual sports worldwide. He is specialized in all the areas of the company, taking special delight in being part of marketing strategy, product management, and development.
Martin will join the “Marketing & Innovation: Understanding Millennials – eSports, Daily Fantasy Sport, Virtual sports and Slots games” panel discussion and share the in-depth knowledge he has about the Virtual Sports industry.
About Prague Gaming Summit
The yearly summit offers the opportunity for both new companies and veterans, to learn about industry insights and compliance updates, while also take part in several industry related discussions with the leading groups that are at the forefront of the gambling industry in the Czech Republic, Slovakia, Poland, Austria, Switzerland, Germany, and Liechtenstein.
Panel discussion lead by the leading experts of the gambling industry, will approach all regulatory and compliance related aspects of the mentioned markets and will also highlight some trending topics such as the relationships between Regulators, Operators – Affiliates, MasterCard’s new requirements for Online Merchants (CFD, FX, Gaming, Crypto), understanding millennials (with emphasis on eSports, Daily Fantasy Sports an Virtual Sports), outsourcing for gaming companies, IT security, AML, KYC, CSR.
The program will also include a very important IMGL MasterClass that will aim to share the latest insights by the International Masters of Gaming Law experts about advertisement banning.
Do not miss this exciting opportunity to meet the team at Prague Gaming Summit 3 and discuss collaboration possibilities! You can Register here or View the Agenda
The conference is held on a yearly basis and it is a “must-attend” gathering for all industry shareholders who are looking for top quality learning and networking having the online and land-based gambling industry in focus.
Full details about the event can be found on the official event website: www.praguegamingsummit.com
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Martin Wachter (CEO and Founder, Golden Race) to join the Marketing & Innovation panel at Prague Gaming Summit 3
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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe
Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.
The rollout of this action to other market territories is expected in the remainder of 2024.
How It Works
For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.
The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.
A Unified Effort for Community Impact
The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.
Multi-Stakeholder Support and Growing Participation
The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.
This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.
The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.
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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’
The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region
With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.
In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.
This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.
“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”
Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.
Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.
The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.
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PopOk Gaming Unveils Exciting New Instant Game: “Dice”
PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.
“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.
It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.
Here’s how it goes down:
📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!
With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.
Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.
The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.
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