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EGT Interactive’s Virtual Roulette prepares to set London event into a spin

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Following on from one of the company’s most successful years yet Ognyan Lekov, Marketing Manager at EGT Interactive has confirmed it will debut a number of new titles at this year’s ICE London, including a ground-breaking Virtual Roulette game, as the company continues its global expansion and recruitment focus into 2019. Exploring the developing online trends ahead for the industry, Lekov discusses the growing importance on the Latin American mobile market, the potential of social games and why ICE London is THE exhibition to make key deals for the year ahead.

What genius products/services will you be showing at ICE London and how will they improve your customers’ business?

Throughout the last 12 months, we have been implementing а strict and consistent expansion strategy of our portfolio, particularly across our classical online casino games. This focus on a diverse range of themes, but in the classical casino category, has allowed us to strengthen our performance whilst also providing variety to our customers. In 2019 we will continue in the same direction by adding some key new additions, from the graphics and strategy to how we interact with our players. At ICE London visitors to our stands (S4-330, S4-350) will have the pleasure of getting acquainted with some of our most innovative latest titles, including the brand new Virtual Roulette game set for release in 2019. We’re very excited about this interesting product and I’d love to tell you more but I’ll keep the details for the exhibition!

How important is ICE London for the iGaming sector and the industry as a whole?

ICE London is definitely one of the most important, or maybe the most important, gatherings in the gambling industry. Since we take every exhibition we exhibit at or attend very seriously, especially ICE London, we begin preparing our stand and the communication of what we’re going to bring to the exhibition three or four months prior to the event. As with every year, we are extremely pleased with the result – a brand new contemporary and interactive booth based on the concept of some of our top performing HOT games created in a very attractive design. The competition in this industry is huge, everyone puts a great deal of investment and effort into their performance, so we did our homework and hope to once again surprise the audience with variety of unique activities at our stand and on the showfloor.

ICE London is a tradition and plays a huge part for every big player in the industry. Whether land based or in the online business, everybody is there. It really is the first big show-off of the year for the industry and most of the key deals are made here so everybody knows the importance of this exhibition.

Where do you see the big growth opportunities taking place in 2019 and how are you addressing those opportunities?

I’m sure it will surprise nobody but we believe the online business will continue to grow rapidly as it has continued to do in recent years. This is inevitable as mobile devices and mobile internet become ever more accessible and easy to handle. In addition, more and more territories are beginning to allow online gaming and for us, one of the freshest markets is Brazil. Now is the time for Brazil’s potential to be tapped as a hotbed for online gaming. At present, Latin America represents a tiny share of the global online gaming marketplace at just 4%, but it is the second fastest growing region in the industry, experiencing a rapid 20% growth rate and we will be looking to continue our investment and expansion in the region for years to come.

As a company we entered a number of key new territories in 2018, and of course we’ll try to capitalize on that expansion in 2019. At this stage, we are enhancing our focus on Bosnia and Herzegovina, Hungary, Denmark, Sweden and a few more which we are keen to develop as the year progresses.

In your opinion what will be the key trends of 2019?

Online is the key so basically everything which is connected with internet technology. Whether that’s VR or the expansion of social games, we believe the iGaming trend is going to continue. Alongside our new titles we see development in the entertainment category and if I’m being bold, then maybe holograms will start to trend in the year ahead. Watch this space and stay tuned for the upcoming headlines in our portfolio as we continue to make people play in 2019!

EGT Interactive will be debuting its new Virtual Roulette game alongside a full portfolio of new titles and online casino software solutions from Stands S4-330 and S4-350 at this year’s ICE London. For more information about the company’s complete showcase, visit: egt-interactive.com

Source: GB Media


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: EGT Interactive’s Virtual Roulette prepares to set London event into a spin

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia

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Partnership sees leading branded content and popular Jackpot Royale integrated into Delaware North’s Betly online casino in the Mountain State

 White Hat Studios, the “House of Brands” provider to the United States iGaming market, has partnered with Delaware North to launch on its Betly mobile sportsbook and casino in West Virginia.

The leading provider aims to build its online casino offering with the addition of the industry’s top-performing games.

Betly players in West Virginia will now have access to White Hat Studios’ acclaimed portfolio of premium branded titles, including Ted, The Goonies, and the award-winning 7s Fire Blitz series.

Also included in the rollout are the popular Jackpot Royale and Jackpot Royale Express progressive jackpot networks, currently live across more than 40 titles, and the first Betly-branded iCasino game – Betly Player’s Choice Blackjack.

Designed to elevate player engagement and boost retention, the addition of these promotional tools adds another layer of excitement to the Betly casino offering.

White Hat Studios has made significant strides in its U.S. growth trajectory since launching in 2021, consistently delivering high-performing content across multiple states. West Virginia remains a key market for the provider, following its remarkable success in all seven regulated U.S. iGaming states.

The collaboration represents another major step in White Hat Studios’ expansion across regulated U.S. states and reinforces its reputation as a go-to content partner for forward-thinking operators.

Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “We’re thrilled to be partnering with Delaware North on the Betly online casino app in West Virginia.

“This partnership reflects our ongoing commitment to delivering top-tier content quickly and seamlessly to operators across the U.S. With our portfolio of fan-favorite branded titles and innovative features like Jackpot Royale, we’re confident we’ll make an immediate impact for Betly and its players.”

Bob Akeret, General Manager for Betly, added: “We’re excited to welcome White Hat Studios onto our Betly platform in West Virginia. Their reputation for delivering engaging, high-quality games, especially branded content, makes them an ideal partner as we continue to elevate our casino experience.”

The post White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia appeared first on Gaming and Gambling Industry Newsroom.

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Games Global and Slingshot Studios expand Cashingo™ series with Eruption Blaze Cashingo™

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Title pairs advanced Cashingo experience with ULTRA Link&Win enhancements

Games Global, together with its exclusive studio partner, Slingshot Studios, has released Eruption Blaze Cashingo, bolstering the popular series with a feature-rich release, where jackpots up to 5,000x chart a path to 13,283x win potential.

Set against the backdrop of a lava-spewing volcano, every cash and jackpot coin that lands is added to the mirrored Cashingo grid, with the value of all prizes paid out when a horizontal, vertical or diagonal row is completed.

Adding further variety to the action is the integrated ULTRA Link&Win feature, which can be activated by landing six or more coins. The feature begins with three respins on a 5×5 reel set, with three extra rows initially locked. Keys can unlock additional rows, expanding the reels and increasing win potential.

Special Boosters can appear during the round, including Doublers that increase the value of up to four cash prize coins and Collectors that gather all visible cash coin values at once. Persistent versions of these boosters remain active, while Extra Life coins award an extra spin once the initial respins are exhausted.

Free Spins offer a change of pace and greater depth, with a Power Stacks feature enhancing wild and coin symbols to elevate potential.

Eruption Blaze Cashingo showcases Slingshot Studios’ continued refinement of the Cashingo franchise, delivering an engaging, well-paced gameplay experience.

Richard Vermaak, Creative Director at Slingshot Studios, said: “Our goal with Eruption Blaze Cashingo was to take what players enjoy about Cashingo and give it more room to develop.

“The combination of the Cashingo and Power Stacks mechanics introduces a dynamic element to the base game, and the enhanced ULTRA Link&Win feature adds clear progression as the grid expands. We are delighted with how the experience comes together.”

David Reynolds, Director of Games Strategy & Partner Management at Games Global, added:Eruption Blaze Cashingo is a strong addition to our portfolio and a great evolution of the Cashingo concept. Cash and jackpot coins open up new ways for the game to build, while the updates to the ULTRA Link&Win feature bring more variety to each round.

“Slingshot Studios has continued to grow the series in a way that feels natural and engaging.”

The post Games Global and Slingshot Studios expand Cashingo™ series with Eruption Blaze Cashingo™ appeared first on Gaming and Gambling Industry Newsroom.

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13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden

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BOS – The Swedish Trade Association for Online Gambling – is today submitting a letter to the government. The letter is signed by 13 gambling company executives and BOS’s secretary general. In the letter, the signatories urge the government not to support the gambling company ATG in their proposal to raise the general gambling tax in favour of a reduction in the tax on horse racing.

As a main argument, the signatories highlight the fact that the level of the gambling tax affects the proportion of consumers who choose to gamble on the legal licensed gambling market, and that too many consumers are already opting out of the safety of the licensed market with its extensive consumer protection.

“Horse betting has a channelisation rate of between 98-99 percent. Online casino, according to the most optimistic estimates, has a channelisation rate of between 72-82 percent. The higher the tax, the greater the risk that the consumer will choose unlicensed gambling, where neither gambling tax nor consumer protection exists. To then lower the gambling tax for horse betting, which already has a very strong channelisation, and raise it for online casino, which has a very weak channelisation, would be completely incomprehensible. At least for those who prioritize consumer protection,” says BOS Secretary General Gustaf Hoffstedt.

You can read the full letter here:  Letter to Government on ATG gambling duty

 

The post 13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden appeared first on Gaming and Gambling Industry Newsroom.

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