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Bridgepoint offers $1 billion to Sweden’s Cherry as Takeover Offer

Bridgepoint offers $1 billion to Sweden's Cherry as Takeover OfferReading Time: 1 minute

 

Bridgepoint has made a takeover offer of 9.19 billion Swedish crowns ($1 billion) for Swedish gaming company Cherry AB.

An independent committee set up to examine the bid recommended shareholders accept the offer of 87 crowns per share. Cherry Chairman Morten Klein is part of the bidding consortium, hence the role of the committee.

The company mainly deals with Online Gaming, Game Development, Online Marketing, Gaming Technology, and Restaurant Casino.

“We also believe that many of the opportunities and challenges facing Cherry and its subsidiaries are easier to approach in a private setting and with a more favorable capital structure,” said Bridgepoint partner Mika Herold.

The bid committee also pointed to increased discussion in media about potential consolidation of online gambling companies. Bridgepoint’s offer comes nearly two months after William Hill’s offer for Sweden’s Mr Green & Co.


Source: Latest News on European Gaming Media Network

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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