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Global Sports Expert Jaap Kalma to Drive SBC’s Betting on Sports America
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SBC (Sports Betting Community) has secured the services of a global sports marketing and sponsorship expert to help promote the Betting on Sports America event in New Jersey/New York on 23-25 April.
Jaap Kalma previously held senior executive roles at Ferrari and seven times European Champions AC Milan and will be working with SBC on its Betting on Sports America and Betting on Football (19-22 March) events early next year.
Betting on Sports America is the largest dedicated sports betting conference and exhibition in the US and covers an extensive range of topics including operations, regulation, sponsorship, marketing, products, affiliation, integrity, lotteries, tribal gaming and of course sports.
SBC CEO Rasmus Sojmark commented: “It’s a massive coup for us to get someone of Jaap Kalma’sstature to strengthen our competencies on the sports side and help with our visibility among the sports sector. We’ve worked with Jaap before, creating the Sponsorship Forum events together, so we know what qualities he is bringing to the team working on this project.”
Jaap Kalma added: “I’ve thoroughly enjoyed working with the SBC team over the last year, so the opportunity to work even more closely with them on their Betting on Sports America event was an exciting prospect. From my time at AC Milan, I know that sports betting offers so many opportunities to sports leagues and teams and my aim is to educate the sector on the possibilities.”
Previously Kalma was Chief Commercial Officer at AC Milan, the second most successful club in European Club history (behind only Spanish giants Real Madrid), where he carried responsibility for marketing, commercial revenues, and global development for the Italian soccer team. Before that he was Global Brand Director at luxury sports car manufacturer and Formula One team Ferrari.
In addition to Kalma’s global experience in the sports industry, he also spent six years at college and graduate school in the USA coming away with an MBA from Stanford University.
Kalma will take up the role of Interim Business Development Director to oversee the SBC Sponsorship Forum ahead of the Betting on Football conference at Stamford Bridge as well as influencing the sports marketing and sponsorship content at the following month’s Betting on Sports America conference, which is being held at Meadowlands Exposition Center in New Jersey.
Source: Latest News on European Gaming Media Network

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Adventure Awaits in Boat Bonanza CrocoNile!
Play’n GO takes players on an unforgettable expedition to Egypt’s legendary Nile in Boat Bonanza CrocoNile!, filled with thrills, spills, and crocodile chills!
Captain Jim and Jane Bonanza are here, sailing into the exotic and mysterious waters of the Nile. Legend speaks of untold treasures hidden beneath its waters, guarded fiercely by crocodiles and the ominous Curse of Sobek. Fans of the Bonanza series and Egyptian adventures will find plenty to love in this latest journey packed with intriguing gameplay and captivating storytelling.
Boat Bonanza CrocoNile! introduces players to heart-pounding gameplay across a vibrant 5-reel, 12-payline slot. Experience thrilling features like Croc Carnage, where crocodiles swim onto the reels upgrading Catch Symbols, and Sobek’s Rage, an intense Lock’n Spin feature with escalating multipliers up to x10. Instant Prize rewards and engaging random features such as Spear Shot and Depth Charge add layers of excitement and align with Play’n GO’s dedication to innovative gameplay.
Fans who enjoyed previous Boat Bonanza adventures or Egyptian-themed slots such as Legacy of Egypt and Rich Wilde and the Book of Dead will find Boat Bonanza CrocoNile! irresistible. The game masterfully blends adventurous exploration with exotic Egyptian mystique, reminiscent of previous successful Bonanza titles, ensuring it will resonate deeply with players.
George Olekszy, Head of Game Retention at Play’n GO, said:
“Boat Bonanza CrocoNile! encapsulates everything players loved about our Bonanza series, but elevates the excitement with thrilling new mechanics. We’re confident that the game’s adventurous theme and innovative features will keep players coming back for more.”
With its engaging narrative, action-packed gameplay, and visually stunning setting, Boat Bonanza CrocoNile! is poised to be an adventurous addition to any slot enthusiast’s favourites.
The post Adventure Awaits in Boat Bonanza CrocoNile! appeared first on European Gaming Industry News.
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WinSpirit Casino Earns AskGamblers Certificate of Trust
WinSpirit is proud to announce that it has officially received the Certificate of Trust from AskGamblers—one of the most respected accolades an online casino can achieve. This certificate is awarded only to platforms that demonstrate exceptional standards in key areas such as fast payouts, high player ratings, and a strong commitment to responsible gambling. It reflects WinSpirit’s dedication to player satisfaction and further strengthens the brand’s reputation as a trustworthy, high-performing casino.
With this recognition, WinSpirit reaffirms its promise to players: that their funds and personal data are protected, their rights are upheld, and their experience is both fair and rewarding.
“Receiving the Certificate of Trust is not just a badge of honour – it reflects the daily effort we put into building a casino that players and partners can rely on” — says Kate Van Engelen, PR Manager at WinSpirit.
“It motivates us to continue setting the bar high in fairness, support, and transparency,” she added.
AskGamblers is an acclaimed casino affiliate website, renowned for offering players unbiased, accurate, and up-to-date information about online casinos. The AskGamblers Certificate of Trust now takes pride of place on the WinSpirit website, serving as a clear symbol of quality, reliability, and transparency.
With over 17,000 games, a wide range of payment methods, 24/7 customer support, and generous bonuses, WinSpirit continues to set the standard for excellence in online gaming.
The post WinSpirit Casino Earns AskGamblers Certificate of Trust appeared first on European Gaming Industry News.
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Mindway AI partners with BetComply to scale safer gambling support
Mindway AI, the award-winning safer gambling software company, has enlisted the skill set of BetComply, iGaming’s most trusted technical and regulatory compliance firm, as it looks to further develop its product offering and support more operators.
The partnership will see BetComply’s Safer Gambling & Sustainability Specialist Jez White and his team advising Mindway AI on how its solutions can be best incorporated into operators’ safer gambling functions.
BetComply will also provide support on Mindway AI’s product roadmap and new business opportunities, with a focus on GameScanner, an advanced software solution that helps gambling operators boost player protection and intervene early to prevent at-risk gambling behaviour.
BetComply’s Safer Gambling & Sustainability Specialist Jez White said: “Mindway AI is at the cutting edge of safer gambling technology, and we’re excited to support their mission to raise the industry standard. Our goal is to help bridge the gap between innovation and implementation, ensuring operators can fully harness tools like GameScanner to deliver more effective, proactive player protection.”
Mindway AI’s CEO Rasmus Kjaergaard added: “We’re thrilled to be working with BetComply, where Jez and his team’s vast operational experience will be a huge asset as we continue delivering our award-winning software to more clients. We’re excited about what we can achieve together.”
In March, White joined BetComply as the firm’s first Safer Gambling & Sustainability Specialist, following more than eight years at Entain, where he served as Director of Player Protection Systems and Analytics.
The post Mindway AI partners with BetComply to scale safer gambling support appeared first on European Gaming Industry News.
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