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Sazka and SBTech agree multi-year sportsbook extension

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Czech national lottery extends partnership with SBTech following two years of “substantial revenue” gains to drive further market share growth

 

SBTech, the leading sports betting and gaming technology supplier and Sazka, the Czech Republic’s national lottery operator, are delighted to announce the multi-year extension of their pioneering sportsbook partnership.

The agreement, first signed in 2016, means SBTech will continue to work closely with one of Europe’s premier lottery groups, supplying it with the industry’s leading sports betting offering.

Full integration with SBTech’s comprehensive responsible gambling protocols also ensures player safety and security are at the forefront of Sazka’s operations.

Since the sportsbook’s launch two years ago, Sazka has achieved significant growth despite competition from international operators, with an enhanced product built around SBTech’s award-winning event coverage and tailored, data-driven risk management, highly configurable bonus engine and a bespoke front-end designed specifically for the Czech market.

Andrew Cochrane, Chief Commercial Officer, SBTech, said: “We are delighted to strengthen our relationship with one of Europe’s leading lottery groups. Sazka has achieved remarkable growth by embracing innovation, while also maintaining the highest standards of player safety and corporate and social responsibility.

“We have high expectations for the growth of the regulated Czech market and are committed to long-term shared success in this exciting territory.”

Robert Chvatal, CEO, Sazka, added: “SBTech’s complete sports betting solution has enabled us to expand rapidly over the past two years and we are very happy to extend our partnership. We anticipate continued and sustained growth moving forward and are preparing to leverage the full power of the SBTech sportsbook in the months and years to come.”

 

About SBTech

 SBTech is a global leader in omni-channel sports betting and gaming, with more than 1,100 employees in nine offices worldwide. Since 2007, the group has developed the industry’s most powerful online sports betting and casino platform, serving licensees in more than 20 regulated markets.

SBTech’s clients include many of the world’s premier betting and gaming operators, state lotteries, land-based casinos, horse racing companies, and igaming start-ups. The group supplies highly flexible betting and gaming solutions to clients looking for exceptional configurability and the quickest route to market, complemented by proven business intelligence and reporting capabilities.

The SBTech offering includes its seamless sportsbook, Chameleon360 igaming platform, managed services, on-property sportsbook and omni-channel solutions that provide players with constant access to sports and casino products across all online, mobile and retail channels.

Supported by unrivalled expertise in trading and risk management, acquisition and CRM, and the highest standards of regulatory compliance, SBTech’s partners consistently achieve rapid growth, enhanced brand loyalty and record revenues. For more information, visit: www.sbtech.com

 

About SAZKA a.s.

SAZKA a.s. is the biggest and oldest lottery company in the Czech Republic with approximately 95% share on the lottery market. The main lottery products of the company are number lotteries with best known lottery Sportka. Apart from number lotteries in the product offer there are scratch cards, sport odds betting and fast-moving games. Second pillar contains non-lottery services, in particular the biggest mobile virtual operator in the Czech Republic SAZKAmobil, credit recharge and arranging of payments for services or selling tickets. SAZKA a.s. provides its products mainly via a unique selling network with more than 7200 selling places which are located all over the Czech Republic. Products are also available on www.sazka.cz, where the customers can play them online.  SAZKA a.s. is a member of supra-national investment group KKCG acting in 11 countries on 4 continents. Sazka a.s. is part of international lottery holding Sazka Group (there are also shares in Greek Lottery OPAP, Italian Lotto and Austrian Casinos Austria).

 


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Levy announcement: GamCare statement and data

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Statement:

Mark Weiss, Deputy CEO and Director of Communications and External Affairs at GamCare, commented: “We welcome today’s announcement from the Government on the statutory levy and look forward to working with the NHS, other providers and future commissioners to ensure the success of the new treatment, prevention and research system.

“At GamCare, our priority is making sure that people who need support for gambling harms receive it as quickly and effectively as possible. With a record 55,000 people calling the National Gambling Helpline last year alone, now is the right time for this important clarity on the future system.

“With 27 years’ experience running the National Gambling Helpline, GamCare plays a vital role ensuring people can access gambling harms support when they need it most.

“Just as we welcome this renewed focus on treatment, we recognise the importance of protecting vulnerable people, particularly children, before harms escalate. That’s why we welcome the Government’s emphasis on prevention. Having witnessed a steep rise in our Helpline callers citing difficulties with online slots, GamCare further welcomes the introduction of new youth-focussed stake limits – an important step in preventing future harm.”

Additional new data from GamCare

  • Almost half of calls (45%) to the National Gambling Helpline now cite issues with online slot machine games.
  • The proportion of calls to the National Gambling Helpline citing issues with online slot machine games has increased by one-third since the pandemic, according to the gambling support charity GamCare.
  • The charity found that, of the 6697 callers who disclosed a form of gambling to Advisers on the Helpline in 2023-2024*, 45 per cent cited challenges with gambling on online slot games, a figure which stood at 34 per cent in 2020-2021.

 

Activity 2020-2021 2021-2022 2022-2023 2023-2024
Online Slots 33.6% 45.8% 43.9% 44.6%

 

The post Levy announcement: GamCare statement and data appeared first on European Gaming Industry News.

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Play’n GO announces exclusive game launch with Hard Rock Bet

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Play’n GO, the world’s leading casino entertainment provider, has today announced the release of a new game title available exclusively to Hard Rock Bet online casino players in New Jersey.

Play’n GO recently announced the beginning of its partnership with Hard Rock Digital to provide premium content for its highly-rated Hard Rock Bet online casino in New Jersey.   

The Swedish-founded gaming giant partnered up with the renowned global entertainment brand to create Hard Rock Pork N Roll, a spin-off of another wildly popular Play’n GO title, Piggy Blitz. The resulting game is the outcome of many months of collaboration and is predicted to entertain Hard Rock Bet players in the same style as its predecessor.  

Magnus Olsson, Chief Commercial Officer at Play’n GO, commented “Our formal partnership with Hard Rock Digital is still in its relative infancy, but many months of work have gone into both the partnership itself and the design of this game, with input from both businesses. We’re excited by this new exclusive title, and it is a testament to the innovation and creativity of our game designers to create a fun spin-off of one of our classic titles. Hard Rock Pork N Roll is sure to be a huge success- the name of the game alone makes it stand out as an instant classic! This game is evidence of our ability to create top-quality, bespoke content for all of our customers, something we’re looking forward to doing more of in future.” 

Grant Williams, SVP-Casino, Hard Rock Digital added “Our ‘Only at Hard Rock’ section continues to grow with another exclusive, bespoke experience and the addition of Hard Rock Pork N Roll—an immersive title that seamlessly weaves signature Hard Rock elements into the gameplay. Working with Play’n Go on this custom creation has set the standard for future collaboration, and we’re confident that Hard Rock Pork N Roll will quickly become a headliner among the 2,300+ games on our top-rated app.” 

To find out more about Play’n GO and its Hard Rock Digital partnership, as well as its US activity, please visit playngo.com 

 

The post Play’n GO announces exclusive game launch with Hard Rock Bet appeared first on European Gaming Industry News.

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Stretch Network announces Black Friday Weekend Tournament

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Black Friday Weekend is here! Stretch Network introduces another player-focused initiative – the Black Friday Weekend promotion. Running from November 29th to December 1st, this event offers up to 90% discounts on buy-ins for the World Poker League tournament series.

Here’s how it works:

  • Players register for special phase tournaments at a reduced cost.
  • These 2-minute events don’t require player actions and provide the same starting stack as the target tournament.
  • After the phase tournament ends, players are automatically registered for the main event.
  • Players already in the target tournament will have their stacks combined for added excitement.

Raise with us to go all-in on player satisfaction.

The post Stretch Network announces Black Friday Weekend Tournament appeared first on European Gaming Industry News.

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