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RISQ teams up with Thunderbite

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Innovative iGaming insurance platform and customer engagement solution offer jackpot incentives in combination with high interaction in-app tools

 

RISQ, the iGaming Insurance Platform (iGiP), used by operators to power successful jackpot-based marketing campaigns, has partnered with Thunderbite, the in-app player engagement solution, that boosts retention and cross-selling.
Thunderbite’s marketing tool increases player engagement and maximises returns across all channels. In a market that is saturated, and where acquisition costs have sky-rocketed, operators need a strong focus “on player retention”. Personalised messaging and in-app rewards based on micro-segmentation help to extend playing time as well as increasing frequency of visits. Surfing on the existing momentum of play, Thunderbite successfully encourages players to extend their visit on the platform by presenting additional games to play.

RISQ’s iGaming insurance Platform (iGiP) offers operators and platform-providers access to some of the biggest non-networked jackpot payouts in the industry. Customisable jackpot size can be used to create winning anticipation among targeted segments of the database.

The Combination of RISQ’s audience pulling jackpots, and Thunderbite’s engagement initiatives will allow operators to turn jackpot incentives into additional games like memory games, code breakers and scratch cards. These initiatives are a double hook which keeps players engaged creating higher levels of ROI and monetisation.

RISQ’s iGaming insurance platform (iGiP) leverages the capacity of over twenty global reinsurance markets. The platform includes a range of insurance backed applications which are constantly developing, including: Super RNG Jackpots, Sport Predictors, Prize Insurance, Betting on Lottery, and High Stakes Coverage for Sportsbooks and Casinos.

Julian Borg-Barthet, Director of Business Development at RISQ, said: RISQ’s integration with Thunderbite takes the industry to new levels of player incentives and engagement. By extending the player’s life cycle, this strong integrated suite of tools maximises in-play spend. Regulation and affiliate costs have driven acquisition cost through the roof, RISQ’s and Thunderbite’s integration helps operators to maximise ROI with existing players as well as keeping acquisition costs down.

John Smith, Sales Director & Co-Founder said: “I am thrilled about the collaboration with RISQ. At Thunderbite we pride ourselves on having the best player engagement solution. After having spoken to RISQ, it was a no-brainer to integrate our solutions to a best in breed platform. We look forward to combining our audience engagement suite of tools with powerful marketing activities powered by RISQ’s jackpot-based insurance platform.

 

About RISQ:
RISQ is the leading iGaming insurance platform (iGiP) creating new levels in player acquisition and retention via scalable jackpots of up to £150m. These flexible solutions offer operators and platform-providers access to some of the biggest payouts in the industry. RISQ also provide prize coverage for betting-on-lottery platforms (featuring national, state and provincial lottery betting) as well as free-to-play sports predictor games for event-based competitions. RISQ’s insurance platform offers scalable technology and contracting solutions, backed by a team of innovative and experienced professionals in both risk and sporting analytics, and leverages over a dozen global reinsurance markets, including Lloyd’s of London.


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe

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Meridianbet, a member of the Golden Matrix Group (NASDAQ: GMGI), in partnership with Meridianbet Foundation, Expanse Studios, and BC Crvena zvezda Meridianbet announces the launch of a significant humanitarian initiative, ‘Scan. Help.’, aimed at supporting maternity hospitals across Southeast Europe.

The rollout of this action to other market territories is expected in the remainder of 2024.

How It Works

For every scanned QR code and subsequent registration on the Meridian Foundation’s website, funds will be allocated towards equipping five maternity hospitals in Serbia. This innovative approach not only raises awareness but also actively involves the community in our CSR activities.

The initiative is currently ongoing with high media presence and is broadcasted during Southeast Europe’s regional basketball Finals series (ABA League). BC Red Star players wear jerseys featuring the QR code, with additional promotion through basketball arena ads, TV ads, and more, encouraging fans and supporters to participate.

A Unified Effort for Community Impact

The ‘Scan. Help.’ campaign is a collaborative effort involving Meridianbet, Meridianbet foundation, Expanse Studios, and basketball club Crvena zvezda Meridianbet, Southeast Europe’s leading basketball club, of which Meridianbet is the name sponsor. The initiative is designed to leverage our collective resources and influence to make a meaningful impact on local communities.

Multi-Stakeholder Support and Growing Participation

The ‘Scan. Help.’ campaign has received institutional support ad backing from the Ministry of Health, reinforcing the importance and legitimacy of this cause. Additionally, several companies have already expressed their desire to contribute, with provisions made for donations through the Meridian Foundation’s account. This broadening support network amplifies the initiative’s reach and potential impact.

This campaign exemplifies Meridianbet’s dedication to sustainable development and community well-being. In 2023 alone, the company has launched 225 CSR campaigns, reflecting the commitment to making a lasting impact.

The post Meridianbet Launches ‘Scan. Help.’ Humanitarian Initiative to Support Maternity Hospitals in Southeast Europe appeared first on European Gaming Industry News.

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SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

The post SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’ appeared first on European Gaming Industry News.

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PopOk Gaming Unveils Exciting New Instant Game: “Dice”

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PopOK Gaming, a leading innovator in the gaming industry, is thrilled to announce the launch of its latest Instant game sensation: “Dice”.

“Dice” is a dynamic game that puts players’ instincts and strategies to the test. Participants can jump in at any moment and predict whether the resulting number will be higher or lower than their selected number. With every roll, the excitement mounts as players watch the green fields light up, indicating their path to victory.

It’s not just about luck – it’s about strategy too. Players have the opportunity to adjust their multiplier, choose their odds, and press start for a thrilling gaming experience.

Here’s how it goes down:

📈 Move the dice higher or lower on the screen.
🚀 Choose over or under.
⏳ Place your bet and hold on tight.
🎲 Launch the dice!
🏆 Win big, with potential rewards of up to x9600!

With its user-friendly interface and exciting gameplay, “Dice” promises to captivate players of all skill levels. Whether you’re a seasoned gamer or new to the world of Instant games, “Dice” offers endless opportunities for fun and excitement.

Join the action today and roll the dice for your chance to win big! Visit PopOK Gaming to start playing now.

 

The post PopOk Gaming Unveils Exciting New Instant Game: “Dice” appeared first on European Gaming Industry News.

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