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The Bingo Association donates £1.3 Million to charity
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Miles Baron, Chief Executive of The Bingo Association, has handed over a charity cheque of £1.3 million to Joe McFadden, an ambassador of Variety, a charity organisation focusing on underprivileged children, at a parliamentary reception. The bingo operators in Great Britain raised the amount through their customers and staff and offered the amount for charity.
MPs, bingo operators, bingo players and charity beneficiaries from various parts of the country attended the event.
As Variety enters its 70th year in charity operations, the Bingo Association has extended their original four-year partnership for an extra fifth year.
Joe McFadden said: “I’m delighted to be able to lend my voice to a cause as vital as Variety’s – vulnerable children are one of the most at risk groups in our society, and I’m honoured be able to champion their work.”
The Bingo Association’s generous donation means Variety can continue to help disadvantaged young people from across the UK reach their full potential.”
Miles Baron, CEO of the Bingo Association, added:
“I’m incredibly excited to announce over the past four years, bingo clubs have raised over £1.3 million for Variety, the Children’s Charity, smashing our target of £1 million.”
“Variety’s work has a substantial impact on every community it touches, making it the perfect charitable partner for bingo, a social form of gambling rooted in the heart of local communities. It’s a delight to see the money raised by our customers go back into the communities it’s raised in, and I’m delighted to be extending our partnership with Variety by another year until the end of 2019.”
Over the past four years, Variety has used Bingo Association funds to provide schools and other organisations with 23 Sunshine Coaches. These coaches are specially adapted to be accessible to children with a diverse range of mobility needs, allowing beneficiaries to plan activities without worrying about the cost, timing, and expense of public transport. Many organisations who had received a coach were in attendance at the event in recognition of the incredible work they do. The Bingo Association were delighted that funds raised by its customers were being reinvested within the very communities from which they are raised.
About The Bingo Association:
The Bingo Association is the trade association of the licensed bingo industry in Great Britain, representing the proprietors licensed under The Gambling Act 2005.
There are 51 proprietors in membership. Membership profile ranges from the large operators, including Buzz (124 clubs) and Mecca (97 clubs), to smaller regional operators like Carlton Leisure (14 clubs) and many single unit businesses.
The bingo sector directly employs over 13,000 people in the UK. Over 3 million customers made over 48m visits to bingo clubs last year.
Source: Latest News on European Gaming Media Network

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ComeOn Group partners with Culture Amp to elevate employee engagement and drive cultural growth
To further reinforce and deepen its long-standing people-centric strategy, ComeOn Group has partnered with Culture Amp. This collaboration underscores the ongoing commitment to empowering employees, fostering an even stronger workplace culture, and leveraging data for enhanced decision-making throughout the organisation.
Culture Amp will serve as the central platform for measuring and improving employee engagement. Through this partnership, ComeOn aims to enhance its ability to listen to employees, act on meaningful insights, and drive continuous improvement in performance and wellbeing.
Daniela Vella, Chief Product & Operating Officer at ComeOn Group, commented: “Culture Amp gives us the tools to better understand what truly drives engagement, retention, and performance across our organisation. More than just data, it provides actionable insights that enable our leaders to make informed decisions, foster meaningful dialogue, and continuously improve the employee experience. This is a strategic investment in building a culture where every voice matters – where people feel valued, heard, and empowered to contribute their best, every day. It reinforces our commitment to putting people at the centre of how we grow and succeed as a business.”
This strategic integration of Culture Amp will streamline key HR processes, providing an even more robust framework for our people-centric approach. The platform simplifies 360-degree feedback and makes insights more accessible, while the new “Shoutouts” feature enables more immediate and meaningful recognition of great work. Centralising data enhances visibility, and smarter 1:1s and goal tracking will directly support stronger alignment with our company OKRs, driving collective success.
The implementation of Culture Amp represents a tangible expression of ComeOn Group’s core values. By choosing a solution that empowers teams to Run Together, fosters accountability to Show the Way, and enables action to Make It Happen, the company is embedding its values into the everyday employee experience. Through Culture Amp, leaders and teams are better equipped to act on what matters most – together, and with purpose.
This partnership with Culture Amp underscores ComeOn’s broader commitment to continuous improvement, people empowerment, and cultivating a high-performance culture.
The post ComeOn Group partners with Culture Amp to elevate employee engagement and drive cultural growth appeared first on European Gaming Industry News.
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BETCORE Wins “Best Innovative Product Company of the Year” at MiGEA Awards 2025
BETCORE is proud to announce its victory at the Malta iGaming Excellence Awards (MiGEA), where the company was honored with the prestigious title of Best Innovative Product Company of the Year. The awards ceremony, organized by Dynamic Events, took place in Malta and brought together top players of the iGaming industry for an evening of celebration and recognition.
About BETCORE
BETCORE is a dynamic iGaming brand that provides partners with a unified solution across three key verticals:
– Bet on Games – A collection of instant win and crash games designed for fast-paced entertainment and high player engagement.
– TVBET – Live TV games streamed 24/7 with professional hosts, offering engaging betting experiences inspired by lottery, card, and table games.
– El Casino – A modern live dealer studio featuring premium casino classics like Roulette, built with advanced technology and seamless UX.
All verticals are easily accessible via a single API integration, allowing operators to diversify their portfolio, increase retention, and scale their offerings efficiently.
Industry Recognition
Winning the Best Innovative Product Company of the Year at MiGEA is a major milestone for BETCORE. This recognition highlights the company’s bold approach to product development, its commitment to quality, and its ability to anticipate the evolving needs of operators and players alike.
The MiGEA Awards are known for celebrating excellence, creativity, and leadership in the gaming sector. Being selected by an expert jury underscores BETCORE’s position as one of the most forward-thinking and versatile providers in the market.
“We’re honored to receive this award and proud of the exceptional team behind our success,” said Francisco Bravo, LATAM Sales Director at BETCORE.
“Innovation is in our DNA, and this recognition motivates us to keep pushing boundaries and delivering outstanding products for our partners worldwide.”
The post BETCORE Wins “Best Innovative Product Company of the Year” at MiGEA Awards 2025 appeared first on European Gaming Industry News.
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GGBET UA became the title sponsor of FC Dynamo Kyiv
The partnership was announced on 25 June at the Dynamo 3.0 media event held in Kyiv, Ukraine. GG.BET is the first betting brand in the club’s history to be given title sponsor status.
Kyiv was the venue of a press conference with the leadership of UPL team FC Dynamo, who were celebrating another special occasion: 30 titles in the club’s history. CEO Dmytro Brif, team captain Vitaliy Buyalskyi, and midfielders Oleksandr Karavayev and Andriy Yarmolenko spoke about their journey to this latest achievement and future plans for the football club.
At the event, they presented a new title sponsor: the GGBET UA will be a partner of FC Dynamo Kyiv for three years. Plans include continuing to bring the fans and the team closer together, opening up new sides of Dynamo to supporters through joint projects, custom content, and special offers.
During the announcement, GGBET UA CEO Sergii Mishchenko revealed the symbolism of the name: “Dynamo 3.0 isn’t just about the thirty titles, although of course this is a momentous and historic event. It’s also about a new era for Dynamo and GGBET UA. It’s a totally new level of collaboration, with a status that no betting company has ever been awarded by the Kyiv club, and involving lots of time and possibilities for carrying out special projects. For us, this is an opportunity to work even more closely with football fans, to increase brand awareness, and to achieve both our own business objectives and those we can work towards with the club. So, I’m confident that during three years of collaboration, we’ll be able to impress both our users and Dynamo fans”.
”Keeping the bar high and working with the best – that’s the dream of every club. This is a very inspiring period for Dynamo. We have thirty incredible successes under our belt. We’re entering the new season as reigning champions. We’re being supported by a partner who can significantly boost our media presence and help us to organize a range of activities that will surprise even the most demanding football fans. We’ll do everything we can to make sure that this season, the quality of our football and the ideas we embody with GGBET UA shine as brightly as the stars on our new emblem,” commented FC Dynamo’s CEO Dmytro Brif.
Previously, GGBET UA had been the official sponsor of FC Dynamo Kyiv for European cup matches, as well as the sponsor of its winter training camp in Turkey.
The post GGBET UA became the title sponsor of FC Dynamo Kyiv appeared first on European Gaming Industry News.
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