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OverActive Media Group acquires Splyce to form leading esports brand
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Deal elevates OverActive Media into the top tier of global esports organizations
OverActive Media Group Inc. (“OAM“), announced that it has entered into an Agreement in Principle to acquire global esports stalwart, Splyce Inc. (“Splyce“). The deal sees OAM take ownership of more than seven international esports teams including the newly-awarded franchise in the League of Legends European Championship (“LEC“) and over 40 team operations, marketing and content staff. The acquisition will eventually merge the shareholder base under OAM to form one of the most powerful and diverse ownership groups in esports.
The addition of Splyce and the LEC franchise alongside ownership of the Toronto Defiant of the Overwatch League and leading team organizations across Call of Duty, Rocket League, Smite, Paladins, Halo and Starcraft II consolidates OAM into a leading global esports brand joining Cloud9, Optic Gaming and Misfits as the only esports organizations in the world with permanent slots in both League of Legends and the Overwatch League.
“Today is a game-changer for our two organizations, as together, we grow into one of the most dynamic and influential esports organizations in the world,” said Chris Overholt, President and CEO of OverActive Media. “We believe that this step gives our business scope and scale that allows us to grow our enterprise on a global level.”
Splyce was formed in 2015, and quickly established a reputation as one of the most successful organizations in the world winning the Smite World Championship (2018), Halo World Championship (2018),Marvel vs. Capcom World Championship (2017), Call of Duty World League Stage 1 Championship (2017), World of Warcraft Championship (2016) along with the most Championship Titles of any Starcraft II organization (2017) and runner up in the Global Starcraft II Championships (2018). The global success of Splyce has attracted an international fan base and corporate brands seeking to align themselves with Splyce’s audience, including: Pepsico, Foot Locker, Columbia Records, Boston Celtics, and Turtle Wax, among other leading companies.
“Esports is growing to the next level of a global sustainable digital sports business and it will require expertise from a diverse background of entertainment professionals,” added Marty Strenczewilk, CEO of Splyce. “Overactive is building a world-class organization with staff from the traditional sports world that will supplement Splyce perfectly. We are thrilled to mix our strengths into one unified leading esports organization.”
Splyce will become a wholly owned subsidiary of OAM and will have primary responsibility for team operations under the combined ownership group. The senior management and staff of Splyce will be retained with Splyce co-founders Marty Strenczewilk and Vincent Garguilo reporting to OAM President & CEO Chris Overholt, who will head the consolidated operations. Splyce will retain its headquarters in Rochester, NY with the global headquarters of OAM located in Toronto, Ontario, Canada.
ABOUT OVERACTIVE MEDIA:
OverActive Media Group (“OAM“) is an integrated company delivering esports and video game entertainment. We’re combining team ownership with audience engagement to better connect with our fans, franchise partners and corporate sponsors around the world. OAM is headquartered in Toronto, Ontario, Canada. OAM owns the Toronto Defiant of the Overwatch League, a League of Legends European Championship series franchise and Splyce Inc.
ABOUT SPLYCE:
Splyce, founded in 2015, is home to top level teams across multiple esports titles around the globe. Since its inception, the organization has grown to include teams in League of Legends, Call of Duty, Rocket League, Starcraft II, Halo, Smite and Paladins.
Splyce is headquartered in Rochester, NY with a global reach, with players and staff based out of Europe, North America and Asia. By investing in quality resources, infrastructure and support for our teams, we create a solid platform for players to devote themselves to competition and also set the standard for the rest of the industry. We seek to foster talent and build the best teams possible through hard work and innovation.
Source: OverActive Media
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Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final
The multi-stage competition, launched by premium Live Casino Genting Casino in October, invited online players across the UK to compete for leaderboard points by playing selected games, earn free spins and secure a place in a VIP live finale at Resorts World Birmingham.
The top five online qualifiers headed for a VIP weekend, including travel costs and a stay, culminating in a high-stakes live roulette tournament where one final spin decided the champion. The overall winner walked away with the £20,000 Grand Prize Spin, a life-changing moment for the tournament victor.
Genting Casino has Live Roulette streamed from Genting UK casinos, Palm Beach, Resorts World Birmingham and Genting Manchester and this competition brought together its digital and on-floor experiences, with customers transitioning from a digital competition to being invited and competing in a live casino format.
Speaking after the event, the winner, Karthik, who had never competed in a live casino tournament before, said: “No way! I never expected this at all. It came completely out of the blue. Suddenly, I got a call saying I was selected for the tournament.”
Despite the tension of the final spin, the winner revealed their approach: “I went purely with instinct. I don’t have a favourite colour. It was just a feeling in that moment. Looking at the board, there had been a lot of red, and it gave me the feeling to go with red.”
The winner described the experience as both exhilarating and rewarding: “Yes, absolutely. It wasn’t just about fun. It was also about how engaging everything was, the people, the organisation and the entire experience.”
The £20k Spin Leaderboard Challenge ran until 17 November 2025, granting players free spins and leaderboard points for qualifying deposits and gameplay. The top five qualifiers were invited to Resorts World Birmingham to compete in an exciting filmed live roulette bracket-style tournament, with the final spin determining who would take home the grand prize.
Mike Vella, Brand Marketing Project Manager at Genting Casino, said: “We couldn’t be happier with how the £20k Spin Leaderboard Challenge played out.
“The energy and enthusiasm from all our players, both online and at Resorts World Birmingham, exceeded our expectations.
“Seeing the leaderboard finalists come together for the live roulette showdown was fantastic, and we’re genuinely delighted for the winner. It’s a brilliant moment for them and a great example of how rewarding these experiences can be.
“For the winner, this isn’t just a prize, it’s a moment they’ll remember forever. Seeing their reaction, the joy and disbelief at landing the Grand Prize Spin really highlights the human side of these competitions. It’s these moments of genuine surprise and triumph that remind us why we create these events.
“The team at Genting Casino and Resorts World Birmingham are immensely proud to have delivered such a seamless, exciting experience and we hope it inspires even more players to take part in future challenges.”
The success of this year’s leaderboard challenge highlights Genting Casino’s ongoing commitment to providing engaging experiences that bridge online excitement with unforgettable live moments on the casino floor.
Genting Casino, who offer a premier gaming experience with top-tier slots, is set to transport players straight to the heart of the Strip with its Las Vegas Casino Experience, launching in early 2026. This unique promotion will bring the glitz and glamour of Las Vegas to the digital platform, featuring themed games, exclusive jackpots and interactive experiences designed to capture the thrill of the iconic city’s casinos.
The post Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final appeared first on Gaming and Gambling Industry Newsroom.
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3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up
3 Oaks Gaming, a leading distributor of iGaming content, has expanded its presence within the Italian Regulated market through a new partnership with Stanleybet.it, one of the country’s leading online gaming platforms.
Under the agreement, Stanleybet.it will integrate 19 of 3 Oaks Gaming’s premium slot titles, providing a diverse range of games that combine strong maths models, polished design and proven retention mechanics.
The collaboration reflects 3 Oaks Gaming’s ongoing commitment to working with established iGaming platforms within key regulated markets.
By partnering with Stanleybet.it, the distributor strengthens its global reach and continues to deliver premium, feature-rich slots to operators seeking engaging and reliable content.
Luca Richter, Sales Manager at 3 Oaks Gaming, said: “Italy remains a key region for our continued European growth, and partnering with Stanleybet.it reinforces our dedication to working with established, trusted platforms,”
“By integrating 19 of our top-performing titles, we’re ensuring their players enjoy a wider range of immersive, premium slot experiences that deliver both excitement and long-term engagement.”
Dalia Pecingina, Head of Online at Stanleybet.it said: “We are thrilled to bring 3 Oaks slots to our users, a provider we admire for its ability to combine innovation, quality, and fun. The games represent a unique offering
in the Italian gaming landscape, designed for those seeking diverse and engaging gaming experiences. This launch further strengthens our commitment to providing excellent content
and cutting-edge entertainment.”
The post 3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up appeared first on Gaming and Gambling Industry Newsroom.
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Finland’s Gambling Reform Is Official – What Happens Next?
The wait is over: The Finnish Parliament has officially approved the new gambling legislation. In a decisive plenary session, MPs voted 158 in favor to 9 opposed, with 32 abstaining. The text remained unchanged from the version presented in previous weeks, solidifying the framework for Finland’s transition from a monopoly to a licensed market.
With the political uncertainty resolved, the focus now shifts to implementation. For operators, this means the race to compliance—and market entry—has effectively begun.
The Confirmed Timeline
With the legislation passed, the roadmap to the market opening is now set. Operators must use the coming months to prepare for a rigorous licensing process.
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Early 2026: The application window is expected to open. The regulator will begin accepting and reviewing license applications.
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2026 (Throughout): The “preparatory year.” This period is dedicated to vetting applicants, ensuring technical compliance, and establishing the new supervisory authority.
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January 1, 2027: The regulated Finnish market officially opens. Licensed operators can go live with betting and online casino services.
Entering the Finnish Market with Nordic Legal
Navigating a new jurisdiction is complex, but it doesn’t have to be inefficient. With extensive experience advising on gaming licences across the Nordic markets, Nordic Legal brings a proven, practical approach to the Finnish process.
Efficiency Through Synergy If you already work with us in Denmark or Sweden, we ensure your Finnish licence application isn’t a “start from scratch” project. We build directly on our existing knowledge of your organisation and systems.
Your usual Nordic Legal contact will coordinate directly with our Helsinki team at no extra cost. This integrated approach saves you time and avoids the frustration of duplicating work you’ve already done for other Nordic licenses.
Our Approach We focus on smart compliance:
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Reusing documentation where regulations overlap.
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Anticipating regulatory questions before they are asked.
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Aligning requirements for technical standards and responsible gambling.
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Engaging constructively with the Finnish authority to ensure a smooth process.
The Finnish Licence Application Package
To support your entry, we offer a comprehensive package designed to handle the heavy lifting:
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Translation of all required documents.
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Guidance and completion of complex application forms.
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Full project management from start to submission.
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Direct communication with the Finnish regulator on your behalf.
Next Steps
The window for preparation is narrowing. Contact your usual Nordic Legal advisor today to discuss the new legislation or our Licence Application Package. Alternatively, reach out to us directly to secure your place in Finland’s upcoming regulated market.
The post Finland’s Gambling Reform Is Official – What Happens Next? appeared first on Gaming and Gambling Industry Newsroom.
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