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IGT’s Responsible Gaming Leadership is Reaffirmed by Independent Assessors

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World Lottery Association Recertifies IGT for its Lottery and Digital Operations
Company Successfully Passes G4 Gaming Operations Intermediate Audit

 

International Game Technology PLC (“IGT”) (NYSE: IGT) announced that it has been recertified by the World Lottery Association (WLA) for its Corporate Social Responsibility Standards and Certification Framework. In addition, IGT successfully achieved an intermediate assessment by the Global Gaming Guidance Group (G4) for its Responsible Gaming accreditation. IGT was the first gaming supplier in the industry to receive both the WLA and G4 certifications, in 2015 and 2017, respectively.

WLA and G4 aim to minimize the impact of problem gambling by promoting a worldwide accreditation program for gaming industry operators and suppliers. Both certifications reinforce IGT’s commitment to be a responsible vendor and demonstrate the effectiveness of the responsible gaming technology it provides to gaming operators worldwide.

“IGT provides innovative technology, solutions, and services, and it’s our responsibility to create solutions that help our customers protect their players,” said Robert K. Vincent, IGT Executive Vice President, Administrative Services and External Relations. “IGT prides itself as an industry pioneer, and these re-assessments help demonstrate our leadership.”

Following IGT’s latest assessment, WLA Senior Corporate Social Responsibility Manager Mélissa Azam said, “Responsible gaming is clearly embedded into IGT’s goals, governance, and management process, and is a key component of its corporate culture. The WLA fully supports the recertification and congratulates IGT on its contribution to responsible gaming.”

A WLA-approved assessor, EY, conducted an informed, complete, and impartial assessment of IGT’s lottery and digital operations to determine its WLA recertification. EY provided an independent auditor’s report on the alignment with the eight sections of the WLA standards, including research, employee programs, product and service development, remote gaming environment, advertising and marketing communications, client awareness, stakeholder engagement, and reporting.

To maintain G4 certification, IGT was independently assessed to confirm that the company goes above the industry standards of providing player protection tools and responsible gaming information on gaming machines. G4 also requires vendors to make a commitment to research, dedicated policies, and employee training.

“G4 is proud to announce that after last year’s initial G4 accreditation, IGT has also passed the intermediate audit of 2018, which can only be achieved by showing a strong commitment to continuous improvement,” said Pieter Remmers, a member of the G4 Board of Directors. “It is a true testimony to the dedication of IGT and its employees at every level to working collaboratively on corporate sustainability and responsible gaming.”

IGT continues to reinforce its commitment to responsible gaming in its lottery, digital, and gaming operations by adhering to eight globally adopted Responsible Gaming Guidelines; working collaboratively with its Responsible Gaming Working Group; launching tailored employee e-learning courses on responsible gaming and problem gambling; and continually updating and following its global advertising and marketing communications Code of Principles.

 

About IGT:
IGT (NYSE:IGT) is the global leader in gaming. We enable players to experience their favorite games across all channels and regulated segments, from Gaming Machines and Lotteries to Digital and Social Gaming. Leveraging a wealth of premium content, substantial investment in innovation, in-depth customer intelligence, operational expertise and leading-edge technology, our gaming solutions anticipate the demands of consumers wherever they decide to play. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has over 12,000 employees. For more information, please visit www.igt.com.

 

Source: IGT


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George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Stakelogic and SEGA SAMMY CREATION unite to ignite the future of online gaming

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Stakelogic, the technology-driven studio behind some of the world’s most popular online slots and live-casino innovations, is proud to announce that it is now part of SEGA SAMMY CREATION INC. (“SEGA SAMMY CREATION”).

This milestone combines SEGA SAMMY’s global distribution network with Stakelogic’s proven creative power, unlocking great synergy and setting the stage for accelerated growth across regulated markets.

“Joining forces with SEGA SAMMY CREATION opens a new chapter for our organisation,” said Stephan van den Oetelaar, CEO at Stakelogic. “We have always believed our studio could reach even greater heights, and the great synergy between our teams is already driving new ideas that will benefit operators and players around the globe.”

Koichi Fukazawa, Senior Executive Vice President and Group CFO of SEGA SAMMY, added: “Stakelogic’s relentless drive for innovation perfectly complements our long-term strategy to deliver world-class entertainment experiences. Together, we will leverage our shared technology, talent and market expertise to create value that neither company could have achieved alone.”

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Cash Pig 2 is here and it’s bringing even more Vegas-style thrills to the reels!

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As the highly anticipated successor to the Booming Games smash hit, Cash Pig, this exciting new release boasts a 5×4 grid with 30 paylines and stunning new visuals.

All the features you loved from the original return—Piggy Bank, Minor Elimination, Major Upgrade and Free Spins—plus a whole lot more to keep the action sizzling!

In Cash Pig 2, the base game is packed with two growing piggy banks—one that collects Scatters to trigger Free Spins and another that collects coins to activate the Piggy Bank feature. During Free Spins, all wilds are collected, plus you’ll see Minor Eliminations and Major Upgrades, as well as a thrilling Wild Spin at the end where all collected wilds are dropped onto the board for one final chance at huge wins!

This Vegas-themed sequel doesn’t just keep the good stuff from the original, it elevates it. So get ready for even bigger wins and a whole lot of fun with Cash Pig 2.

Moritz Blume, Vice President of Product at Booming Games, said: “With Cash Pig 2, we’ve taken everything players loved about the original and cranked it up to eleven. This isn’t just a sequel—it’s a full-blown evolution. From the dual piggy banks in the base game to the dynamic Free Spins with wild collection, eliminations, and upgrades, every feature has been carefully crafted to deliver more excitement, more engagement, and ultimately, more rewarding gameplay. The Vegas vibe is stronger than ever, and we’re confident players will love the high-energy, high-potential experience Cash Pig 2 brings to the table.”

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Altenar leverages power of influencers with Tipster Module launch

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Leading sportsbook technology provider will deliver curated tips, Boosted Odds and customisable marketing features for operators with new technology

Altenar has launched an innovative Tipster Module to allow its operator clients to integrate expert insights from influencers directly into their platform, capitalising on the growing trend of influencer marketing.

Through Altenar’s solution, bets from tipsters or influencers can be highlighted in a range of different ways, including as Boosted Odds to provide further visibility to the selections, with the option to assign a name, avatar and unique background to each profile.

The new sportsbook feature gives operators a range of marketing options which can allow their brand to stand out and make the most of sponsorship deals with, for example, a brand ambassador. It also includes functionality to highlight tips from affiliate websites.

As gambling advertising laws are tightened in a variety of countries around the world, Altenar’s innovation provides an important solution to increase brand awareness, grow revenues and boost retention rates.

Dinos Doxiadis, Altenar’s Director of Product – Sportsbook & Data, said: “We know that strict rules around gambling advertising are a challenge for many of our clients and we were keen to produce a solution which can support their marketing activities.

“The use of influencers with a significant online following has become a common form of advertising in many industries and our Tipster Module allows operators to adopt this approach as part of their marketing strategy. Influencers can be used to enhance brand awareness and drive traffic to a sportsbook and we are excited to offer this feature to our sportsbook clients.”

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