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Instant win provider grows global footprint with platform integration
IWG – the award-winning supplier of online, instant win games – has put pen to paper on a distribution deal with industry platform provider Bede Gaming.
As part of the agreement, IWG’s portfolio of games, including the popular Cash Buster series, have been integrated onto the Bede PLAY platform.
The partnership provides a boost to Bede Gaming’s instant win offering with a further selection of top-performing games.
Rhydian Fisher, CEO at IWG, said: “We’re very pleased to be taking our entire portfolio of games live with Bede Gaming.
“IWG’s experience in the North American Lottery market combined with Bede’s platform deal with OLG presents a great opportunity to really push the boundaries and we are confident the combination will prove popular.
“It’s an exciting time and we look forward to working closely with them.”
Ross Haselhurst, Commercial Director at Bede Gaming, said: “We’re always looking to enhance our platform with great games, and IWG’s portfolio of high-quality titles is a perfect fit for Bede PLAY.
“IWG’s consistent, high-quality delivery immediately stood out, so we’re excited about the potential of this partnership.”
IWG has provided a full online instant win service to lotteries for over 15 years, producing more than 250 high quality instant win games. It won online lottery supplier of the year at the 2017 EGR B2B Awards.
Source: Latest News on European Gaming Media Network
