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UltraPlay kicks off EEGS and BEGE with betting on eSports and US sports
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UltraPlay will attend the Eastern European Gaming Summit (20th November) and BEGExpo (21-22 November). The company’s CEO Mario Ovcharov, and Head of Trading, Peter Ivanov, have much to share on eSports and US sports and how vital it is for the gaming business, especially in Eastern Europe, and how operators can benefit from both gaming verticals.
On 20th of November, Mario Ovcharov, will be a part of the discussion panel “eSports – Beyond the hype”. Along with other professionals he will discuss the future and current state of eSports. UltraPlay’s collected data and case-studies on eSports shows that eSports has a completely new audience, the Millennials who bet predominantly on eSports and this trend will continue to grow. The top 3 eSports titles are responsible for more than 60% of the betting volume, but extensive coverage is vital as it is the initial impression of the potential bettor, and very much like in regular sports live betting is preferred.
Also on the 20th of November, Peter Ivanov, will have a presentation on “How do punters bet on US Sports”. As the Head of Trading at UltraPlay, Peter has excellent knowledge of the worldwide sports gambling market. Some of the highlights in the presentation will cover:
- The US sport punter: expectations and behavior
- The situation of the US Market
- Opportunities in the US Market
To learn more on how US sports differs from the one in Europe, don’t miss the chance to hear more on the broad experience and insights UltraPlay can share and discuss it further on.
On 22nd November Mario Ovcharov will have a short presentation in the Sales Pitch Zone of BEGE on “How to attract the eSports audience to your betting brand”. Esports revenue is expected to surpass $1 billion by 2019, it has overtaken golf and rugby in terms of popularity, and the company’s CEO will share with operators and all interested to enter this very specific market how their business can get the most out of it.
UltraPlay envisions eSports as a constantly growing sector. Company’s experience shows that being in the gaming business, paying attention to it is a must. This industry has been growing for the past 15 years recording a tremendous boost in the last 4 years.
Meet and greet UltraPlay’s team at EEGS and BEGE Expo from 20th to 22nd of November in Sofia, Bulgaria.
About UltraPlay:
UltraPlay is a modern technological company, founded in 2010, with the core ambition to offer innovative approach to the online gaming industry by providing advanced betting solutions, focused on eSports, sports betting, casino, live betting and bitcoin solutions.
Assembled by a team of iGaming professionals with vast experience in betting product development, operations, eSports and marketing, UltraPlay is a trusted partner for delivering superior sports software and odds products to its customers. Learn more about the company here: www.ultraplay.co
Source: Latest News on European Gaming Media Network

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AI-Powered Gamification Arrives on Vegangster Platform via Smartico
iGaming operators can now access CRM automation, hyper-personalisation, and engagement tools to maximise player lifetime value. Platform provider Vegangster has partnered with Smartico, a multi-channel engagement marketing platform, to integrate AI-powered gamification and CRM technology across its ecosystem.
The partnership equips Vegangster’s operator clients with a complete suite of retention tools, including missions, leaderboards, loyalty funnels and mini-games. Powered by AI-driven automation and segmentation, these tools enable operators to deliver personalised campaigns in real-time and build stronger player loyalty across casino and sportsbook brands.
“We build our platform to give operators the sharpest tools to launch quickly and scale with confidence. Partnering with Smartico takes that further, as our clients can now set a new standard for retention with AI-powered automation and gamification,” said Michael Oziransky, Chief Product Officer at Vegangster.
Smartico’s integration with Vegangster enables operators to run engagement campaigns seamlessly. Predictive analytics, personalised messaging, and gamified features provide direct control of the player journey and deliver measurable impact on lifetime value.
“Vegangster’s forward-looking approach makes them an ideal partner,” said Yuval Mechoullam, Co-Founder at Smartico. “Together, we’re equipping operators with solutions that elevate engagement and translate it into lasting business growth.”
About Vegangster
Vegangster provides a full-stack iGaming platform engineered for speed, scalability, and operator control. Its turnkey, white-label, and sweepstakes solutions integrate casino and sportsbook content, payments, CRM, compliance, and social features into a single mobile-first system. With Vegangster, operators can launch quickly and scale with confidence.
About Smartico
Smartico is a multi-channel engagement marketing solution redefining CRM automation and gamification for iGaming operators. By combining real-time automation, gamified mechanics, and AI-driven insights, it enables brands to personalise every stage of the player journey. With a global client base and dedicated team of experts, Smartico helps operators boost engagement, improve retention, and drive sustainable growth.
The post AI-Powered Gamification Arrives on Vegangster Platform via Smartico appeared first on European Gaming Industry News.
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1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest
Beersburg Fest Hold and Win recreates the joyful energy of Europe’s most iconic beer festival with bright symbols, playful animations, and upbeat music. From smiling waitresses with frothy mugs to sizzling bratwurst and vibrant Bavarian decoration, every detail adds to the immersion.
On the gameplay side, the online slot features a 3×3 grid with 27 paylines, optimized for smooth play on any device. Beer mugs act as Wilds, while lining up nine identical symbols instantly doubles the payout. Landing three or more Coins triggers the Hold and Win round with three respins and a chance to collect jackpots — the x100 Mini and the x1,000 Mega.
As with all 1spin4win releases, the game is built around fair balance, fine-tuned volatility, and user-focused design. The clean interface, subtle sound, and carefully calibrated RTP create an irritation-free experience for players and strong retention potential for operators.
Olga Bogdanova, the Art Director at 1spin4win, commented, “Festivals have a special kind of spirit. They bring people together and celebrate tradition. We designed Beersburg Fest Hold and Win to capture that feeling, letting players step into the Oktoberfest festival, enjoy its sights and sounds, and experience the joy of the Bonus round.”
About 1spin4win
1spin4win is a fast-growing game provider founded in May 2021 by ambitious developers with over 15 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 150 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2025 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest appeared first on European Gaming Industry News.
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Mancala Gaming Revolutionizes iGaming with Diego’s Spicy Truck
Mancala Gaming proudly announces the launch of Diego’s Spicy Truck, a bold new game with innovative features. It’s designed to captivate both players and operators, pushing boundaries in interactive gaming.
In a recent interview with Jekaterina Dubnicka – Head of Marketing and Communications at Slotsjudge, Pantelis Spyrou – Head of Game Studio at Mancala Gaming revealed how Diego’s Spicy Truck redefines engagement. Players run a food truck business, collecting spicy rewards while navigating a fast-paced environment. The game’s dynamic rewards and quirky storyline keep players engaged. Operators will see strong performance with a multi-layered gameplay experience that appeals to both seasoned and casual gamers.
Diego’s Spicy Truck is set to be a key player in the iGaming world. Mancala Gaming invites operators to explore its potential and take part in this exciting journey.
The post Mancala Gaming Revolutionizes iGaming with Diego’s Spicy Truck appeared first on European Gaming Industry News.
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