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McLaren Shadow Project Middle-East Finals at The Avenues Bahrain
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- Live finals to be held on 23 November at The Avenues, Bahrain with 16 contestants competing for a chance to represent the Middle East in the McLaren Shadow Project world finals
- An entire week-end of fun for families and friends
- A chance to play against and learn from professional champion Olli Pahkala from McLaren Shadow F1 esports team
The countdown to the Middle-East finals of the McLaren Shadow Project is well underway as 16 esports hopefuls prepare to battle on 23 November for the chance to represent the region in the 2019 world finals at the McLaren Technology Centre in the UK in January 2019. The winner of the McLaren Shadow Project championship will get a seat in the team’s new F1 esports team and join the McLaren esports development programme where they will hone their skills and work with the McLaren F1 team.
Launched in July 2018, Shadow Project Middle-East is the result of a dynamic partnership between Bahrain-based Atyaf e-Racing, McLaren and UK-based motorsport agency MPA Creative to discover the Middle East’s next eracing star.
The event will be run from Thursday, 22 November until Saturday, 24 November at The Avenues Bahrain, Gate 3.
Olli Pahkala, a relative “veteran” of the esports scene, has become one of its most prominent figures after finishing third in the prestigious 2014-2016 iRacing World Championship Grand Prix Series before earning a semi-final spot in the 2017 Visa Vegas eRace. He will be available to meet visitors and share his expertise and experience in the world of sim racing.
“We are excited to see the first Shadow Project event come to life here in Bahrain,” said Dr Mohamed Ahmed Jumaan, Co-Founder and Director of Atyaf e-sports. “We have a long-term plan for this programme and together with our partners McLaren we are keen to see this grow around the region. We will also be following our winner through the competition in the UK and will promote his experience to our local enthusiasts to encourage participation in future activities and maybe find a star of the future!”
Atyaf e-Racing has also planned a number of fun activities for the public: a retro-gaming display will enable parents and kids to discover the world of gaming from early games such as Super Mario Kart, and various old consoles and TV sets. There will also be a free-to-play area where visitors can practice their skills on Xbox One and Forza Motorsport 7.
On Saturday, the main stage will open to the public, enabling friends and families to compete against one another in mini racing tournaments.
Last, but not least, a specially imported road safety simulator will provide insight and education into safe driving behaviour through virtual reality practice.
Dr. Mohamed also wanted to express his appreciation for the support this event has received from Tamkeen, Gulf Air, DHL and from the many technology suppliers present at the event.
About McLaren Shadow Project
‘McLaren Shadow Project’ is a virtual racing programme that shadows McLaren’s real world. The champion of McLaren Shadow Project 2018 will win a place on the new McLaren esports team and go on to race online against the best teams in the world. The winner will also win access to the McLaren esports development programme,.
About TIG Holdings
TIG Holding WLL is a Bahrain-based group investing in technology ventures. It is notably active in TV and Home Entertainment services, web application development and has recently entered the esports arena through a dedicated subsidiary Atyaf e-sports.
About MPA
Founded in 1984 by Jonathan Gill and Jeremy Clarkson, Motoring Press Agency (MPA) is an award-winning agency providing motorsport media, PR, communications and management services. MPA Creative in its existing form was founded by Deborah Tee in 2008 before expanding to include MPA Commercial in 2015 as a ‘sister’ agency with the arrival of former Haymarket Motorsport Director Ian Burrows and former IMG and MSV business development manager Daniel Bailey.
Source: Latest News on European Gaming Media Network
Expanding Player Reach With Cloud-Enabled Demos And Seamless Gaming Experience Across PC And Mobile Platforms
Xsolla, a leading global video game commerce company, announces updates to Xsolla Cloud Gaming solution. Powered by the new Amazon GameLift Streams on AWS, this solution allows developers to deliver high-quality PC and mobile gaming experiences to players remotely from the cloud in a browser, using a pay-as-you-go monetization model and cloud vendors’ aggregation.
The global cloud gaming market, valued at $6.91 billion in 2024, is projected to grow to $22.01 billion by 2028 at a compound annual growth rate (CAGR) of 33.59%. Xsolla Cloud Gaming is poised to capitalize on this growth, offering developers solutions that enhance accessibility, improve user acquisition, and expand regional reach, leveraging the latest cloud technology and global partnerships.
Unlike traditional cloud gaming platforms, Xsolla Cloud Gaming delivers innovative features designed to meet the evolving needs of developers and players. These updates empower developers to overcome hardware constraints, improve global reach, and create scalable revenue opportunities while enhancing the player experience.
Key updates to Xsolla Cloud Gaming include:
- Play Before You Buy: Gamers can instantly access time-limited demos and/or full games through cloud technology before purchasing. This feature allows publishers to demo their games, sell game keys directly through the cloud streams, and/or continue playing on the cloud, contributing to user acquisition and revenue growth.
- Seamless Compatibility Across Platforms: Dedicated compatibility with mobile browsers, including a virtual gamepad overlay, quickly bringing the PC gaming experience to mobile devices.
- Streamlined Global Launch Processes: Developers can launch games across all territories in just a few hours by selecting the desired region and machine type. The platform handles the rest with optimized architecture and advanced vendor routing to connect players to the most suitable cloud vendors for their needs.
- Global Partnerships: Xsolla Cloud Gaming is now supported by industry leaders, including AWS and Tencent Cloud. With their close partnership and deep integration, we can rapidly troubleshoot and implement new features to enhance the player experience. In addition, we have partnered with Aethir to offer up to $1 million in cloud credits to qualified partners.
Through Xsolla’s cloud gaming developer interface, Publisher Account, developers can further promote their games with rewards such as welcome bonuses for new registrations, free trial play for guest users, 15-minute “Play Before You Buy” trials, and referral bonuses for players. These engagement options create a rewarding and accessible experience for players worldwide.
“Xsolla Cloud Gaming redefines how developers bring their games to players,” said Chris Hewish, Chief Strategy Officer at Xsolla. “Our new features further address key industry challenges, such as hardware limitations, player acquisition, and retention, while providing developers with scalable revenue opportunities with no development effort.”
Developers worldwide are already adopting the Xsolla Cloud Gaming updates.
The Xsolla Cloud Gaming updates are now available for developers and publishers worldwide.
For more information about Xsolla Cloud Gaming, visit: xsolla.pro/rws25cloudg
The post XSOLLA CLOUD GAMING EXPANDS DEVELOPER ACCESS TO NEW USERS WITH GLOBAL REACH appeared first on European Gaming Industry News.
Latest News
RG24seven Premieres Live Webinar Series – Starting with AI in Responsible Gaming, with US & UK Industry Experts
RG24seven Virtual Training, the industry-leading and free video-based virtual training system for Tribal and commercial gaming employees, and a BMM Innovation Group company, announced today the premiere of TALK 24, a live webinar series.
The first episode of TALK 24 will be co-hosted with Better Change and will feature a discussion highlighting Responsible Gaming training and AI solutions in support of Problem Gambling Awareness Month (PGAM).
The webinar will host special guests:
- Phil Sherwood, Senior Director of Responsible Gaming at PrizePicks, and
- Paula Murphy, Head of Business Development at Mindway AI.
Wendy Anderson, Chief Executive Officer of RG24seven, said, “The goal of the TALK 24 webinar is to highlight comprehensive, up-to-date education addressing emerging issues with subject matter experts. We are very pleased to welcome Paula Murphy and Phil Sherwood to speak and share their knowledge on the intersection between Responsible Gaming and AI Technology.”
Anderson added, “Our Responsible Gaming Training is compliance-grade, presented by the top experts in the industry, and available to gaming companies year-round. The first episode of the TALK 24 webinar will serve as a preview to our new course focused on Responsible Gaming and Artificial Intelligence.”
RG24seven and Better Change will host the complimentary webinar on March 13, at 8:30 a.m. Pacific Time.
- The session will be held in a live webinar format and designed to be both engaging and interactive.
- By the end of the 24-minute webinar, attendees will better understand the future of AI in Responsible Gaming, along with best practices, challenges, and ethical considerations.
- Registration for the free webinar is now open. Gaming company executives, managers and other representatives can register at: https://bit.ly/talk24-webinar
Contact [email protected] for more information.
The post RG24seven Premieres Live Webinar Series – Starting with AI in Responsible Gaming, with US & UK Industry Experts appeared first on European Gaming Industry News.
Big Bola Casinos reinforces its commitment to innovation and player experience by introducing Zitro’s CONCEPT cabinet line at its SEVEN by Big Bola venue in Santiago de Querétaro. These globally successful cabinets feature the exclusive Magic Lighting system, transforming the gaming floor with a synchronized light show that creates a unique and immersive sensory experience. The expansive Screen Deck provides both comfort and functionality, enhancing the experience for players and staff alike.
Players can also enjoy the medieval-themed Legendary Sword multigame, offering an engaging experience with its large 6×5 reel and exciting features. “Honor” multiplies winnings, “Glory” awards extra spins, and the “Magic Sword” doubles all prizes in its column. Triple Charm Journey adds further excitement with features like “Rise,” which increases wins with each spin; “Collect,” which accumulates Link symbol values; and “Enigma,” which multiplies its value along with select Link symbols on the screen.
Rafael Blanco, Commercial Director of Big Bola, commented, “We’re proud to continue innovating and bringing the best the market has to offer to our customers. Adding the CONCEPT cabinets and these new games underscores our commitment to excellence. The overwhelmingly positive player feedback confirms we’re on the right track.”
Johnny Viveiros Ortiz, Founder of Zitro, added, “We’re very grateful for Big Bola Casinos’ continued trust in our products, especially with this impressive deployment of our CONCEPT cabinet line. It’s a significant investment that’s already delivering excellent results. I’m very pleased with our personal and business relationship, which will undoubtedly continue to be the foundation for many more shared successes.”
The post ZITRO INTRODUCES CONCEPT AT SEVEN BY BIG BOLA IN QUERÉTARO appeared first on European Gaming Industry News.
XSOLLA CLOUD GAMING EXPANDS DEVELOPER ACCESS TO NEW USERS WITH GLOBAL REACH
RG24seven Premieres Live Webinar Series – Starting with AI in Responsible Gaming, with US & UK Industry Experts
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