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William Hill US to sponsor New Jersey Devils

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William Hill, the leading sportsbook in the world, has announced that it will be an official team sponsor of New Jersey Devils, the National Hockey League (NHL) franchise. The company will have its name displayed on a Prudential Center lounge, where games can be watched with odds boards displaying the menu of betting options across all sports.

Joe Asher, the CEO of William Hill US, said that the company ambassadors will help punters in downloading the company’s betting app as the NHL is still not comfortable with the venue being an actual sportsbook where bets can be placed at windows and kiosks. The official date for the start of sponsorship was not announced.

“Our goal has always been to make Prudential Center the home of sports and entertainment in New Jersey, but ultimately our mission is to create the most dynamic fan experience in the industry today, and the William Hill Sports Lounge will play a part in amplifying fan experience here,” said Hugh Weber, president of the Devils’ ownership group, Harris Blitzer Sports & Entertainment.

“We’re spending a considerable amount of marketing dollars in New Jersey,” Asher said. “It is going to be a very competitive and expensive landscape for the next couple of years. A think a lot of companies in the space feel the need to push hard in the state as a testing ground to prove they can be everywhere. In a way, it’s like the Iowa caucuses in politics.”

“I said that, when fully mature, the New Jersey sports betting market would double that of Nevada,” – concluded Asher.

 

Source: FocusGN


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George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Lottomatica Group FY 2024 financials and 2025 guidance

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Game Sales for Good: Kalypso Media and Humble Bundle Partner to Raise Funds for Charity

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$77,000 Raised: Supporting Oceana, One Tree Planted, and More

Publisher Kalypso Media proudly reports their initiative through partnership with Humble Bundle, raising $77,000 to support a wide variety of charities, including Oceana, One Tree Planted, Child’s Play, WWF, and Movember in 2024.

“We believe it is our responsibility at Kalypso Media to support global causes, and we are honoured to work alongside Humble Bundle to do so,” said Anika Thun, Managing Director of Kalypso Media. “Empowering gamers to enjoy our products while making a difference to meaningful causes, connects us to a larger purpose made possible through the joy of video games.”

“At Humble, we’ve always believed in the power of gaming to create positive change. Our partnership with Kalypso Media exemplifies our ongoing mission to support meaningful global causes and empower gamers to make a difference,” said Kamini Tiwari, VP of Social Impact at Humble.

Among the charities supported, there was a significant focus on environmental conservation, with Oceana and One Tree Planted. These charities focus on protecting and restoring some of our planet’s most vulnerable resources. Oceana focuses on ocean conservation and protection, including threats of overfishing, habitat destruction, oil and plastic pollution, and threatened species. One Tree Planted is dedicated to global reforestation, providing a simple way for anyone to become involved in nurturing the planet, protecting life, and inspiring hope through the power of trees.

Kalypso Media is dedicated to continuing its efforts to support global causes in 2025 and looks forward to providing ways for Kalypso Media gamers to become involved.

For more information on these charities, Humble Bundle and how you can personally support, please visit:

  • Oceana – oceana.org/
  • One Tree Planted – onetreeplanted.org/
  • Humble Bundle – humblebundle.com/

 

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ZITRO SECURES THE PRESTIGIOUS EILERS & KREJCIK GAMING (EKG) AWARD FOR LATAM’S TOP-PERFORMING GAME OF THE YEAR

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Zitro is proud to announce that Mighty Hammer Link Up has been honored with the Eilers & Krejcik Gaming (EKG) Award for the Top Performing Game in Latin America.

This prestigious accolade further solidifies Zitro’s leading position in the region, a fact underscored by the Eilers & Krejcik—Fantini report released this January, which ranked Zitro #1 with a performance index of 2.61x.

“We are absolutely delighted to receive this award. Mighty Hammer is undeniably a phenomenal success, captivating players across Latin America in both its LAP and WAP configurations,” stated Sebastián Salat, Zitro’s President-International. “This award is a testament to the hard work and dedication of our entire team and reinforces our unwavering commitment to developing innovative and engaging products for players throughout the region. We sincerely thank our Latin American clients for their continued support and unwavering trust in our offerings.”

Building on this momentum, Zitro will showcase its new CONCEPT cabinet line and exciting new games at the upcoming Zitro Experience Argentina on Tuesday, March 18th, during the same week of the SAGSE’25 trade show. We look forward to seeing you there!

 

The post ZITRO SECURES THE PRESTIGIOUS EILERS & KREJCIK GAMING (EKG) AWARD FOR LATAM’S TOP-PERFORMING GAME OF THE YEAR appeared first on European Gaming Industry News.

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