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Yggdrasil seals ATG casino slots content agreement
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Innovative gaming solutions supplier Yggdrasil will provide Swedish horse racing operator ATG with its high-quality casino slots games in the soon-to-be regulated Swedish market.
ATG is Sweden’s sole trotting and thoroughbred racing betting operator, offering betting opportunities to thousands of players at around 900 race days annually across the country as well as online and in retail outlets.
The operator will be able to complement its leading horse racing product with Yggdrasil’s portfolio of innovative casino slot games including its latest releases Penguin City, Hanzo’s Dojo and Wolf Hunters.
The agreement comes ahead of Sweden preparing to adopt a new regulatory framework on 1 January 2019.
Fredrik Elmqvist, CEO, Yggdrasil, said: “Our range of innovative casino slots games has proven very popular throughout Europe, so we’re thrilled to be partnering with ATG, one of Sweden’s most respected operators who have a large, loyal and dedicated customer base. Our regulated market strategy is accelerating and we’re looking forward to the Swedish market opening next year.”
About Yggdrasil:
Yggdrasil is a provider of superior online gaming solutions for igaming operators. The business was founded in 2013 and has since emerged as one of the industry’s most respected and acclaimed suppliers. Yggdrasil operates a highly scalable business model and covers three product verticals: Casino Slots, Table Games and Bingo, in addition to the business verticals: Yggdrasil White Label Studios, YGS Masters and Yggdrasil Dragons. Since its inception, Yggdrasil has embarked on a solid growth trajectory enabled by a strong corporate culture focused on innovation, creativity, quality and technology leadership. Yggdrasil is headquartered in Sweden and has offices in Malta (operational HQ), Poland and Gibraltar.
About ATG:
AB Trav och Galopp (ATG) is owned by the national trotting and thoroughbred racing associations, 90% by the Swedish Trotting Association (ST) and 10% by Swedish Jockey Club (SG). ATG is proud to present large runner fields every day, all year around to create great racing and interesting betting opportunities. ATG delivers a combination of world class trotting and thoroughbred racing and exciting and entertaining betting. ATG offers betting at a just over 2,000 agents, on digital platforms, as well as on 37 trot and thoroughbred racecourses all over Sweden.
In 2017, almost 20,000 races with betting were carried out with a turnover for the corporate group of approximately SEK 4.2 billion. Through betting, ATG is able to safeguard the long-term conditions of Swedish horse racing. For example, in 2018 ATG will give back a surplus of minimum SEK 2 billion into the sport.
Source: Latest News on European Gaming Media Network

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CASINO FILIPINO LAUNCHES LUXURY CAR RAFFLE PROMO
Casino Filipino (CF) is revving up the excitement for its patrons with the launch of its Luxury Car Raffle Promo (LCRP) wherein ten brand-new luxury cars will be raffled off across 18 Casino Filipino branches and satellites nationwide.
Qualified players can earn raffle tickets every month starting April 1, 2025 up to June 20, 2026 based on their gaming activity specifically their Total Bets (TB) in table games or Turnover (TO) in slot machines and electronic table games (ETG). The grand draw will be held on June 30, 2026.
Raffle eligibility is based solely on gaming activity of each player within each calendar month. TB or TO from previous months do not carry over.
To participate, a player must be a bona fide holder of a Casino Filipino Membership Card and must not be disqualified under any applicable laws, regulations, or issuances governing casino play.
Each month, table games players will earn one raffle ticket for every Php1 million in TBs. Regular slot machine players will earn one ticket for every Php500,000 in TO, while ETG players will receive a ticket for every Php1 million in TO.
The monthly earning period gives players 15 exciting chances to qualify for the big draw. Raffle tickets will be generated and released on a monthly basis starting April 2025 until June 2026, keeping the momentum high throughout the promo duration.
With a spectacular lineup of 10 luxury cars waiting to be claimed, the LCRP promises to be one of CF’s most exciting and rewarding promos yet.
Whether you’re spinning the slots or going all-in at the tables, every play brings you one step closer to your dream ride.
The post CASINO FILIPINO LAUNCHES LUXURY CAR RAFFLE PROMO appeared first on European Gaming Industry News.
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iGB Startup Summit will connect igaming entrepreneurs with top-tier investors
July’s iGB L!VE is helping to fuel the future of iGaming innovation courtesy of the new iGB Startup Summit which will be launched July 1st at ExCeL London – the new home of the world’s fastest growing iGaming exhibition.
The influential Summit represents a must attend for start-up businesses and will facilitate invaluable introductions to top-tier venture capital, private equity and institutional investors.
Curated in partnership with Defy the Odds, a specialist start-up accelerator founded by Kelly Kehn, Paris Smith, and Sue Schneider, it will feature private networking, roundtable discussions, panels and fireside chats providing the leaders of early-stage businesses with the insights and connections to help take their enterprises from concept to execution.
Expanding on the role of the Summit, Naomi Barton, Clarion Gaming’s Global Portfolio Director responsible for iGB L!VE said: “We know from working with the start-up community that new businesses struggle with securing funding, meeting mentors and entering the industry. Equally, investors lack a centralised, professional and sympathetic environment where they can connect with talented entrepreneurs and in the process gain early access to iGaming’s cutting-edge start-ups.
“In order to bring these two important communities together we are creating an exclusive Chatham House style high-value networking environment where start-up enterprises can meet with iGaming founders, spark new partnerships and potentially attract long-term investment. The Start-Up Summit reflects iGB L!VE’s status as the go to platform for new entrepreneurial businesses which are the future of iGaming.”
Aimed at a broad audience of Investors and VCs, looking for the next big idea in iGaming, entrepreneurs and start-ups seeking insights and funding, industry leaders wanting to connect with the next wave of innovators and business development professionals exploring strategic partnerships, the invite-only stream, which will take place above the show floor in the South Gallery Rooms at ExCeL London, will include practical workshops led by investors and successful founders providing real-world strategies for scaling a start-up.
To register interest in participating visit: igblive.com/igb-startup-summit
iGB L!VE (2nd– 3rd July, ExCeL London) will welcome a projected 15,000 igaming and affiliate pioneers, helping businesses throughout the online gaming ecosystem to navigate an ever-changing landscape via networking opportunities, cutting-edge innovations and crucial market knowledge-sharing. To register for the first edition of the show to be held in London visit: igblive.com
The post iGB Startup Summit will connect igaming entrepreneurs with top-tier investors appeared first on European Gaming Industry News.
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Altenar Steps in as General Sponsor of EEGS 2025
The prestigious Eastern European Gaming Summit (EEGS) is set to welcome Altenar, a prominent sports betting software provider, as a General Sponsor for its 2025 edition. Scheduled for 26th and 27th November at the IEC in Sofia, Bulgaria, this partnership exemplifies Altenar’s unwavering commitment to driving innovation and growth within the gaming and entertainment sectors. This long-standing collaboration has consistently generated mutual benefits and opportunities for both Altenar and the event, as well as for all participants involved.
Altenar continues to deliver top-tier solutions for licensed operators across the globe. From standalone sportsbook offerings to comprehensive turnkey solutions, Altenar combines proven reliability with tailored services to meet diverse client needs.
Since its inception in 2011, Altenar has powered hundreds of online sports betting platforms, while their self-service betting terminals and mobile applications adapt to the evolving demands of operators, leading to a rapidly expanding client portfolio in over 30 countries.
Altenar’s involvement as a sponsor underscores their essential contribution to the overall success of the EEGS, emphasizing a collective dedication to excellence and advancement in the industry. This year’s event promises to be a critical platform for industry leaders, visionaries, and entrepreneurs to discover and discuss the latest trends in gaming, entertainment, and hospitality.
As the foremost conference in the region, the Eastern European Gaming Summit (EEGS) offers an engaging setting for industry pioneers to network, collaborate, and delve into the opportunities shaping the future of gaming and entertainment.
Align your company with this esteemed conference and take advantage of the insights and expertise shared at the event.
Check the available sponsorship options here.
The post Altenar Steps in as General Sponsor of EEGS 2025 appeared first on European Gaming Industry News.
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