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BtoBet Launches White Label Certification Program

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“A means of making our advanced technologies accessible to all operators”

 

BtoBet has launched a White Label Certification Program through its network of partners. All its current partners now have the opportunity to become BtoBet Certified Partners after passing a thorough evaluation, and thus be put in the position to provide White Labels to other companies.

Sabrina Soldà, Chief Marketing Officer of BtoBet, stated that this program is an important step forward, which makes the company’s advanced iGaming technologies accessible to a wider scenario of operators on a world-wide scale no matter the location, market, and size of operations.

“To become a BtoBet Certified Partner all our partners have to undergo a rigorous screening process that ensures that they are capable of effectively delivering the same high level of service that has become synonymous of our brand and technologies,” stated Sabrina Soldà.

BtoBet’s Chief Marketing Officer said that this Certification program keeps in hold benefits for both the Certified Partners and the White Label Operators, with the former given the possibility to adopt a new business model, permitting him to diverge its focus from a B2C to also include a B2B side to his operations and strenthening his position in the region with local partners, whilst White Label Operators will gain access to a lite version of the most advanced gaming platforms, which are perfectly suited to the requirements of small operations, with the ease of mind that they will have a local BtoBet Certified Partner setting up their organisation, and handling all their particular brand requirements.

Prior to travelling to Sandton to attend the much awaited ICE Africa, BtoBet has also published its Industry Report “Curbing Africa’s Limitations”, focusing on the opportunities and challenges that the African market keeps in hold, and how local operators can start their business through a BtoBet Certified Partner.

The BtoBet team will grasp this opportunity to meet local and international operators, and showcase its gaming portfolio and innovations. Schedule a meeting by contacting [email protected] or by calling on +356 27135974.

 

About BtoBet:

BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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SKS365 keeps investing in people: GROW People Management Program took the next level

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11 experienced people managers from the SKS365 group’s 4 locations gathered last week in Belgrade for the new GROW People Management Program. From 15 th to 19 th of April, through trainings, discussions, and social connections, people had the opportunity to further grow individually and as a team, while enjoying Belgrade’s city center and rivers.

Created in 2023 with the purpose of building foundation people management skills across the organization, GROW initiative evolved this year by including a new, advanced program for experienced people managers to further consolidate their skills and prepare for future opportunities.

Building and fostering connections, sharing experiences, and enjoying team building experiences – all these activities have been part of the GROWpmp agenda for the 11 people managers coming from Commercial, Product and Development, Finance, and Sportsbook departments of the group’s 4 locations – Malta, Italy, Austria, Serbia.

GROWpmp included a variety of topics that people managers in SKS365 recognized as the key areas for management development. Topics such as influence through communication, team effectiveness, DEI, through to presentation skills and business topics like understanding finance and management reporting, were delivered with the support of external professionals and internal experts, while designed and organized by the SKS365 People & Culture team.

 

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North Star Network acquires Um Dois Esportes

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North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.

Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.

The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.

NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

 

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BNXT League and PepperMill Casino join forces

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BNXT League , the professional men’s basketball league played across the Netherlands and Belgium, and PepperMill Casino, the online casino licensed in Belgium, are pleased to announce their partnership centered around the BNXT League’s Belgian Play Offs.

PepperMill Casino will be a naming partner of the Belgian play offs. For the 24-25 season, PepperMill remains a partner of the BNXT League until the restrictions on gambling advertising take legal effect on January 1, 2025.

The partnership between BNXT League and PepperMill Casino aims to create engaging and customized content that engages and captivates fans on multiple fronts while increasing brand awareness.

“The basketball community is growing and buzzing with excitement and energy,” stated Anthony Rus, General Director of PepperMill Casino. “This partnership allows us to create memorable moments that build brand awareness and capture the hearts of fans.”

Wim Van de Keere, general manager of the BNXT League, adds, “The playoffs are undoubtedly the sporting highlight of the season. We are delighted to still be able to tie a dynamic partner like PepperMill Casino to us despite the restrictions coming up from 2025.”

 

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