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Gaming Arts to Showcase Exceptional Lineup of Innovative Slot, Bingo and Keno Products at G2E Las Vegas
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Gaming Arts, LLC announced that it will debut an array of transformative end-to-end gaming solutions at the Global Gaming Expo (G2E) in Las Vegas, Nevada October 9-11 in booth no. 4447.
The Company, known as the world leader in bingo and keno games and technology, is now reinventing the casino floor with a multitude of unique and innovative video reel slot games, innovative progressives, high-denomination games, international multi-game products and more.
Gaming Arts President Mike Dreitzer said, “With a successful track-record of providing world-class Bingo and Keno solutions, Gaming Arts is now well-positioned to advance into new product categories.”
Product lines on the Company’s stand will include: Super Games, Optima® Game Management Systems, Bingo Millions®, SuperPROMO
, Keno Millions®, Super Bingo
Series, Ultimate Bingo
Series, as well as its much-anticipated line of video slot machines.
Dreitzer added, “The Global Gaming Expo presents a fantastic opportunity for us to unveil the efforts made to enhance our entire product portfolio from the dual standpoints of content and technology. This includes our entrance into the slot sector with fresh and exciting games that players everywhere are sure to enjoy. We have remained exceptionally focused on our mission to become a true end-to-end content and technology provider to the global gaming industry. We look forward to showcasing our exciting lineup of products to our customers during G2E.”
SuperBingo and Ultimate Bingo Slots – Groundbreaking Video Content & Sleek Design
First-of-its-kind SuperBingo and Ultimate Bingo Slots deliver powerful and entertaining game mechanics and player-favorite features, including: frequently hitting bonuses and wins, multipliers, free games with retriggers, four-level progressives, multi-game options, bonus balls, and wheel bonuses. At G2E, Ultimate Bingo Slots will demonstrate its progressive offering, which can be configured for individual and floor-wide progressives.
Innovative Video Reel Slots – Market-disrupting EGMs with Stunning & Compelling Content
At G2E, Gaming Arts will debut its inaugural Class III collection of innovative video reels, specifically designed to bring fun and excitement to the casino floor. The unique library consists of four series, including: Pop N’ Pays
, Da Fa Ba
, Dice Seeker
, and Casino Wizard
.
The Pop N’ Pays, Da Fa Ba, and Dice Seeker series will offer a new, optional mystery progressive feature called Rocket Rollup, with several themes available in high-denomination format. The multi-game Casino Wizard series, available with Roulette, Baccarat, Blackjack and Craps games, replicate the play of live games and include exclusive and exciting side bet options to increase handle and hold.
Interactive SuperPROMO
Mobile Games Add Floor-wide Excitement for All Casino Promotions
SuperPROMO is the world’s first casino-wide interactive promotional game system including four customizable mobile games which can be awarded to targeted players for virtually any type of promotion. These mobile promotional games are delivered to players by casino personnel on a mobile tablet and promoted across a casino’s digital enterprise to deliver an exciting and interactive social experience for the entire casino floor.
SuperGames and Bingo Millions® – Offering Life-changing Jackpots to Increase Play
Gaming Arts’ vast SuperGames library offers “life-changing jackpots” to increase attendance, player spend, and operational profitability for bingo operators across the country. The company funds the jackpots, reducing the overall liability for bingo operators.
Bingo Millions is the world’s first and only $1 million linked bingo progressive and $1 million bingo games, all at no risk to the operator. With Bingo Millions, Gaming Arts funds the progressive awards to drive play and enthusiasm across any bingo environment.
Dreitzer said, “We are proud that Gaming Arts has lived up to its “life-changing jackpots” motto by awarding almost $15,000,000.00 in Bingo jackpots in the last five years, bringing excitement and profitability to bingo operators across the country. When we say, ‘Gaming Arts Pays Big,’ we mean it!”
Keno EZ Kiosk and Optima® System Game-management – Offers Powerful Mobile, Self-service, and Reporting
EZ Kiosk, the world’s only freestanding, self-service kiosk available that enables players to purchase and redeem keno tickets for up to 16 different games will also be displayed in Gaming Arts’ booth. This unique experience offers quick-pick betting, side-bet games, customizable bet amounts, and extensive game options.
Its Optima® System offers the world’s most popular and robust keno game management system, which uses the latest technologies for managing any kind of “numbers-game” such as keno, bingo, and lottery across multiple locations.
About Gaming Arts:
Gaming Arts, LLC, a privately owned and operated business headquartered in Las Vegas, Nevada, is the world leader in bingo and keno games and technology and is now entering the electronic gaming machine market with some of the world’s most innovative slot games along with the world’s first casino-wide interactive promotional system. Gaming Arts holds gaming licenses in approximately 80 jurisdictions, and its games and systems are installed in hundreds of casinos and bingo halls across the United States, the Pacific Rim, and South Africa. To learn more, visit http://www.gamingarts.com or call 702.818.8943.
Source: Gaming Arts, LLC
Source: Latest News on European Gaming Media Network
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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License
Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.
Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”
The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.
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Play’n GO games now live with Ivy Casino in the UK
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
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