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Newly regulated Belarusian gambling market in the focus at CEEGC Budapest with Kirill Laptev (Sorainen Belarus)

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Belarus has been in the headlines of several industry headlines when it comes to new regulations in Europe and neighboring countries. The landlocked country in Eastern Europe bordered by Russia to the northeast, Ukraine to the south, Poland to the west, and Lithuania and Latvia to the northwest, seems to be heading towards being a clearly regulated gambling market.

Just recently, the Belarusian Tax and Duties Ministry has announced that they will legalize online gambling institutions from April 2019.  Vladimir Mukvich, Deputy Tax and Duties Minister of country, told the media about the recent Decree No. 305, which deals with “the legal regulations of gambling business.” However, he does not foresee a huge growth in online casinos in the country in the immediate future.

He said the basic norms of the decree come into force from 1 April 2019. Mukvich also added: “We cannot say that there will be a large number of them in 2019–2020. We do not see any preconditions for such a trend.“

As a regulator, the Tax and Duties Ministry is interested in preventing online gambling to become a monopoly activity and expects applicants to be able to fulfil the requirements for organising online casinos.

The Belarusian gambling market update has been announced to be part of the “Focus on Eastern Europe – Romania, Bulgaria, Belarus” panel discussion and it seems the organizers have already predicted the change in May when the agenda was put together.

The expert who will take on the role to bringing the recent info about the Belarusian gambling industry is Kirill Laptev, Senior Associate and the Head of Communications, Media & Technology (CMT) Sector Group at Sorainen in Belarus.

The third edition of the Central and Eastern European Gaming Conference will be held on the 25th of September at The Ritz-Carlton Budapest and you can view the full agenda of CEEGC 2018 on the following link

REGISTER HERE, to benefit of an exclusive media partner discount of 15% for your ticket(s). Make sure you use the “CEEGC2018” promo code when registering.

The above mentioned panel discussion will be moderated by Joe Ewens (GamblingCompliance) and the dialogue will be among the already confirmed speakers Miglena Dimitrova (MDMI Legal) and Cosmina Simion (NNDKP).

About Joe Ewens (moderator of the panel)

Joe Ewens is the Managing Editor of GamblingCompliance, where he oversees the company’s daily output of news and analysis on the global gambling market and its constantly shifting regulatory challenges.

 

 

 

About Kirill Laptev

Kirill Laptev is a Senior Associate and the Head of Communications, Media & Technology (CMT) Sector Group at Sorainen in Belarus. Sorainen is a top-tier Baltic and Belarus law form being recognised as European Law Firm of the Year by The Lawyer in 2016.

Kirill has a wide experience in advising major international clients on terrestrial and online gambling regulations in Belarus. He is also specialised in IT and data protection, as well as tax matters. He also speaks and contributes to publications on gambling, IT& data protection, dispute resolution and tax matters both in Belarus and abroad. Kirill has been recognised as Next generation lawyers for commercial, corporate and M&A by Legal 500 and for trade & customs by Who’s Who Legal.

REGISTER HERE, to benefit of a quality lineup of speaker and networking with C-level delegates during the 3rd edition of CEEGC Budapest. Make sure you use the “CEEGC2018” promo code when registering.


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License

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Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.

The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.

Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”

The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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