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FanDuel and William Hill start mobile sports betting in New Jersey

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FanDuel Sportsbook and William Hill have launched their mobile apps offering sports betting in New Jersey.

Both the apps will have limited access at the initial period of the soft launch, because of the regulations.

FanDuel Sportsbook, based at Meadowlands Racetrack near MetLife Stadium, became the fourth NJ sportsbook to go mobile, joining DraftKings Sportsbook, playMGM and SugarHouse Sportsbook. William Hill quickly followed suit, making the mobile sports betting operator count to five.

It may be late to the party, but FanDuel Sportsbook still hit the mobile market in time for the NFL and college football seasons, though it was a buzzer-beater of sorts.

The in-house-built app developed with a combination of resources from FanDuel and new owner Paddy Power Betfair features the trademark blue and white color scheme of the daily fantasy sports company.

A carousel of suggested bets for users resides on the splash page upon the app’s opening. As players place more wagers, the carousel’s suggestions will more accurately reflect what events on which users might take action.

Like DraftKings Sportsbook, FanDuel’s app, which will feature in-play and prop bets, allows patrons to have a shared wallet for DFS and sports betting.

What sets FanDuel Sportsbook apart is the Gamecast feature that allows users to closely follow individual events without physically watching the action. The app also allows those outside of New Jersey to see the sportsbook’s lines, though bettors will obviously need to be within Garden State borders to place wagers.

Building on July debut

Initially, Meadowlands targeted a later opening date for its FanDuel Sportsbook. But when New York failed to pass a sports betting bill in June, Gural bumped up his track’s entry into the sports betting world.

“New York did me such a favor by not passing sports betting,” Gural told the Associated Press at the time. “There are 15 million people that live within 20 miles of the Meadowlands.”

Thanks to a partnership with Betfair US — then the American arm of Paddy Power Betfair, which acquired FanDuel to create FanDuel Group — Meadowlands was primed to introduce its DFS-branded sportsbook. Powered by IGT, FanDuel Sportsbook opened its doors July 14.

Even during a dead time of the sports calendar, Meadowlands thrived. Within the first nine days, the racetrack accepted $3.5 million in wagers. In July, the first full month of legalised NJ sports betting, Meadowlands led the five-sportsbook market with over $1.3 million in revenue.

With football season about to kick off, those figures should only trend upward. In preparation for such a boon, Gural hinted earlier this month that a mobile FanDuel Sportsbook will “hopefully” be operational in time for kickoff.

Mobile market expands

Within the past week, DraftKings Sportsbook has received its first bit of competition when it comes to the mobile NJ sports betting market.

For the better part of a month, the state’s first mobile platform reigned as the only online product in New Jersey. That is no longer the case.

Last week, playMGM rolled out its sports betting app, followed a day later by the SugarHouse Sportsbook – the state’s first casino-integrated mobile platform. Now, FanDuel Sportsbook has joined the mix.

 

Source: playpicks.com


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Mars Attracts hits Early Access on September 16

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The upcoming park management sim Mars Attracts will hit early access on Steam on September 16, 2025. 

The release date announcement came with a new teaser trailer which highlights some of the never-before seen maps, missions, buildings and characters that have been crammed into the Early Access build. 

Following a highly successful visit to Gamescom as part of the Indie Arena Booth, developers Outlier are keen to open up their twisted management sim to a wider audience. Visitors to the Gamescom booth praised the game’s deep management mechanics, gruesome experiment system and dark sense of humor. 

Fans of the game will also have a chance to pick up a very special Supporter’s Edition of the game which includes an hour long behind the scenes featurette, the game’s soundtrack, and an 56 page artbook packed full of never-before seen concept art, illustrations and character design. Supporters will also have access to a bonus human enclosure and special character – the Space Age! 

Early Access for Mars Attracts is expected to last about nine months, with development following a player-guided approach. Fans can have their say on new features and tweaks to existing elements through the studio’s Discord. This input will play a major role in shaping the development roadmap, with the Outlier team keen to let the community have their say in shaping the game they want to play. 

The post Mars Attracts hits Early Access on September 16 appeared first on European Gaming Industry News.

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Elizabeth Varley, solicitor at licensing law firm Poppleston Allen, shares a handy refresher on the UK’s statutory levy, including the who, how much, why and how to pay

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Invoices are now available for payment on eServices

Invoices for the Statutory Levy are now available on the Gambling Commission’s eServices. Payment must be made by 30 September 2025.

Licensees should have been contacted to make payment via the ‘Invoices and Payments’ tab of their eServices account. For anyone who has not received any correspondence, primary contact details on your eServices account should be checked to ensure these are up to date.

As a reminder, we have outlined the basics of the levy below.

What is the levy?

Following a public consultation led by the Department for Culture, Media and Sport (DCMS), which ran from 17 October to 14 December 2023 the Government introduced a statutory levy to be charged to all licensed gambling operators, with rates set per sector/activity provided

The levy replaces the previous requirement for licensees to make annual financial contributions to a list of research, prevention and treatment organisations.

Where the total billable statutory levy value for a licensee is £10 or less for a relevant period, the licensee will not be required to pay.

The levy period

The first statutory levy period is defined in the Gambling Levy Regulations. For lottery operating (society) licences the first statutory levy period began on 1 April 2024, for all other operating licenses the first statutory levy period began on 1 July 2024. For all licensees, except society lottery operating licences, the calculation of the statutory levy will be based on Regulatory Returns data from July 2024 to March 2025 multiplied by one and one-third. For society lottery operating licences the calculation will be based on data reported to the Gambling Commission relating to 1 April 2024 to 31 March 2025.

The statutory levy will then be invoiced on an annual basis, on 1 September, and will be based on the activity from the previous financial year. For example an invoice issued on 1 September 2026, would be the levy payable for 2026 to 2027, but would be based on regulatory return data relating to 2025 to 2026 (April 2025 to March 2026).

Payment

Invoices for the statutory levy this financial year (2024 to 2025) are now available online through eServices with full payment required before 1 October 2025, meaning payment must be made by midnight on 30 September 2025.

Payment of the statutory levy is a licence requirement, and therefore non-payment, or late payment of the statutory levy could result in operating licence revocation, unless the Gambling Commission is satisfied that this is due to administrative error.

How is the levy calculated?

The rate of the levy varies depending on the licensed activity provided, ranging from 0.1 percent to 1.1 percent:

Type

Percentage of leviable amount

Gambling Software

1.1%

Remote Betting intermediary (not trading room only)

1.1%

Remote Bingo

1.1%

Remote Casino

1.1%

Remote General Betting

1.1%

Betting intermediary (trading room only)

0.5%

Non remote betting intermediary

0.5%

Non remote casino

0.5%

Non remote General Betting (not on-track or on-course)

0.5%

AGC

0.2%

Non remote Bingo

0.2%

Non remote General Betting (on-track or on-course)

0.2%

FEC

0.1%

Gaming Machine Technical

0.1%

Lottery

0.1%

Pool Betting

0.1%

The post Elizabeth Varley, solicitor at licensing law firm Poppleston Allen, shares a handy refresher on the UK’s statutory levy, including the who, how much, why and how to pay appeared first on European Gaming Industry News.

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Boomerang Partners will showcase a unique ‘Boomerang Arena’ concept, along with its brand portfolio at SBC Summit 2025

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Boomerang Partners is set to participate in SBC Summit 2025 — one of the iGaming industry’s flagship events — taking place in Lisbon from September 16–18, with over 30,000 delegates expected.  Boomerang will be represented at the exhibition with booth F1.

As an official exhibitor, Boomerang Partners will present its signature booth concept — the Boomerang Arena — a dynamic, immersive space where creativity meets performance.

Located at booth F1, the Boomerang Arena will feature interactive sports-themed activities, live performances, product showcases, and engagements designed to spark conversation and collaboration.. Additionally, on the 2nd day of the summit, there will be two performances featuring actors, starting at 4:00 PM. Don’t miss it. Furthermore, the Boomerang Partners booth will feature a unique visual gallery and a raffle for exclusive prizes. Details will be announced later.

New sports tournament: Golden Boomerang League

Boomerang Partners will also present its new affiliate tournament — the Golden Boomerang League. Visitors can learn the rules and register directly at booth F1.

From September 1 to October 31, affiliates who generate 20+ FTDs for sports brands from Boomerang’s portfolio will enter a prize draw.

The winner will earn:

  • Guaranteed entry into the Golden Boomerang Awards 2026
  • A 2x AC Milan Experience — including flights, accommodation, and matchday access

Anton Eshtokin, Chief Marketing Officer of Boomerang Partners, said: “Boomerang Partners continues the series of projects in the lineup of sports-oriented activities. For the SBC, we have prepared content for our booth and programs that align with our strategy, designed to further emphasize our confident sports course. We always aim to surprise our partners with creativity and relevance — even when addressing serious business objectives. We invite current and potential partners, as well as everyone we have managed to interest, to our booth.”

Come to booth F1, check out the ‘Boomerang Arena’ concept, and have an unforgettable experience.

About Boomerang

Boomerang Partners is a rapidly growing global brand offering a wide range of services. Boomerang is the Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards — a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Boomerang launched six new products in 2024, contributing to a nearly 1.5-fold increase in product users.

Boomerang’s portfolio contains 18+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide personalized bonuses and 24/7 multilingual support.

The post Boomerang Partners will showcase a unique ‘Boomerang Arena’ concept, along with its brand portfolio at SBC Summit 2025 appeared first on European Gaming Industry News.

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