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PEGI launches new content descriptor to tackle microtransactions

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Pan European Game Information (PEGI), the video game content rater of Europe, has launched a new content descriptor to tackle the mushrooming microtransactions and loot boxes in video games. In this PEGI is following the path of the American rating agency, the Entertainment Software Rating Board (ESRB) in the about the introduction of a warning during in-app purchases in games. The ESRB announced the introduction of an in-game purchases label earlier this year. PEGI is going to do the same.

The move was announced by PEGI directly, confirming that a new content descriptor for in-game purchases is going to be added to physical releases of games. Currently, the label is included for digital releases, and it will be introduced across the board for all versions. The warning is there to advise that the game in question offers the “possibility of spending money within a video game.”

“Purchase offers within games have become a broad phenomenon, and it is necessary to provide the same level of consumer information on both physical and digital releases,” stated Managing Director Simon Little. In particular, PEGI clearly wants to make parents aware of potential pitfalls when it comes to in-game purchases such as microtransactions, as parents may not be aware of what a title includes. “It’s basic information, but that’s what parents sometimes feel they are lacking.”

There are, however, some potential issues with this plan which may need to be addressed. For starters, microtransactions and in-game purchases have become so prevalent in video games that more clarification may be suitable on exactly what kind of purchase it is. For instance, there’s a big difference between being able to buy cosmetic items but with free game DLC or something more pervasive like loot boxes. After all, even though microtransaction purchases are predicted to drop this year, it’s still a huge part of the gaming industry.

Even so, it’s still good to see that more awareness is being shared across the world when it comes to microtransactions. There has been a push back against loot boxes in particular, whether its Forza finally dropping loot boxes or even more countries considering them as gambling, and allowing people to see if there could be an impact from an in-game purchase perspective is another good step.

 

Source: screenrant.com


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George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Fast Track welcomes PolarLotto: taking online lotto in Sweden to new heights

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Malta, 28th March 2024 – PolarLotto, a leading provider of lotto betting services in Sweden, has just announced a strategic partnership with Fast Track, a leading provider of CRM solutions designed specifically for the iGaming industry. This collaboration aims to propel PolarLotto’s expansion from offline to online offerings, bringing the excitement of the world’s biggest lotteries to Swedish players in a safe and responsible manner.

PolarLotto prides itself on its commitment to transparent and ethical gaming practices, with a focus on player safety and responsible gaming. By teaming up with Fast Track, PolarLotto aims to leverage cutting-edge technology to expand its business model from traditional to online, ensuring a seamless and engaging experience for its customers.

Commenting on the partnership, Benjamin Burstein, CEO of PolarLotto, expressed enthusiasm about the possibilities ahead, stating, “We are excited to embark on this journey of transforming our business with the latest technology and automation tools provided by Fast Track. As we transition to the online space, we are confident that Fast Track’s expertise in custom segmentation, real-time data capabilities, and personalised experiences will enable us to better serve our players and achieve our business objectives.”

Fast Track also expressed confidence in the partnership, highlighting the potential for exceptional results through its Singularity model, which uses AI and machine learning to deliver tailored content to players, at the right time and through the most effective channel. “We are thrilled to partner with PolarLotto and support their online expansion,” said Simon Lidzén, CEO and co-founder of Fast Track. Our tools are designed to empower lean teams to achieve remarkable results, and we look forward to helping PolarLotto maximise their online presence and engagement.”

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Red Bull Gaming premieres ‘Memories of CS:GO’ documentary highlighting the game’s early years

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As the CS2 PGL Major in Copenhagen is set to kick off, Red Bull Media House will unveil a captivating feature-length documentary, “Memories of CS:GO – The Early Years,” an ode to one of the most influential games ever made.

This film takes viewers on an immersive journey through the origins and evolution of Counter-Strike: Global Offensive (CS:GO), featuring personal accounts and defining moments from several of the most legendary figures of the game.

The 90-minute documentary, narrated by Counter-Strike commentator Henry “HenryG” Greer, chronicles the remarkable trajectory of CS:GO, from its grassroots beginnings to becoming a global esports phenomenon.

Produced by Red Bull Media House, the film captures the essence of the game through the eyes of its most well known players, including Olof “olofmeister” Kajbjer Gustafsson, Patrik “f0rest” Lindberg, Richard “shox” Papillon, Gabriel “FalleN” Toledo, and Jarosław “pashaBiceps” Jarząbkowski, among others.

The documentary’s release is timed to precede the playoff stage of the PGL Major Copenhagen, scheduled for March 26, 2024. It will premiere on Red Bull Gaming’s YouTube channel at 21:00 CEST, offering viewers worldwide an insider’s perspective on the beloved game.

Event Details:

  • What: Premiere of “Memories of CS:GO – The Early Years”
  • When: March 26th, 2024, at 21:00 CEST
  • Where to watch: Red Bull Gaming’s Youtube Channel
  • The “CS:GO Memories” documentary can be viewed shareit.redbull.com

 

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Ten Square Games ready for a new development opportunities in 2024

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2023 ESPI package

The following documents in pdf format are equivalents of the official Consolidated Financial Statement which were reported in ESPI (download in the zip file above)

2023 Consolidated Financial Statement

2023  Management Board Report on Activities

Independent Auditor’s Report on the Audit of Annual Consolidated Financial Statements

Link to the stream

Link to the chat with individual investors

Presentation

Factsheet

Financial data

Transcription of the conference and Q&A session

For complete press release visit tensquaregames.com

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