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SBTech Goes Live in New Jersey & Mississippi After Commencing Retail Operations with 3 Operators in 5 Locations

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SBTech Goes Live in New Jersey & Mississippi After Commencing Retail Operations with 3 Operators in 5 LocationsReading Time: 3 minutes

LONDONSeptember 3, 2018 — Launching with a market-leading product, including the first self-service betting kiosks in New Jersey & MississippiSBTech went live with Churchill Downs and Golden Nugget in Mississippi after the successful launch of Resorts Casino and Golden Nugget Casino in New Jersey.

SBTech has deployed its team on the ground in the USA to launch its complete on-property solution powered by cutting-edge technology in New Jersey and Mississippi, going live with Churchill Downs, Golden Nugget and Resorts Casino.

SBTech is now licensed in Mississippi and holds a transactional waiver in New Jersey. Resorts Casino CEO Mark Giannantonio had immediate praise for SBTech in the wake of the New Jersey launch: “Resorts is very excited about the start of the football season as we have created an amazing destination experience for our customers to come to Atlantic City and enjoy a full slate of NCAA and NFL football markets to bet on. Our goal is to establish Resorts as the home for New Jersey players who want to enjoy the best gaming experience with access to the latest sports betting technology, including our state-of-the-art self-service betting kiosks.”

The complete on-property solution includes the first full self-service betting kiosks in New Jersey and Mississippi, coupled with the industry’s deepest and widest event and market coverage and unique product features such as “Parlay Boost,” which increases the payouts on parlay bets. Along with the kiosks, SBTech is also providing a full cashier system, its Chameleon360 platform and TV screen management systems with more sports and markets available to view for both pre-match & live betting.

As with all SBTech operators, these three newly launched partners will be able to offer unique and differentiated pricing for all US sports events, in addition to tailored trading strategies, non-pooled risk management and advanced automation.

SBTech’s sportsbook is now live in New Jersey with Golden Nugget as well as Resorts Casino. In Mississippi it is live with Churchill Downs brand BetAmerica at Harlow’s Casino Resort & Spa in Greenville, Mississippi, and at Riverwalk Casino Hotel in Vicksburg, MississippiIan Williams, President of Churchill Downs Online Gaming, stated: “We are delighted with the launch and the superior technology and product offering our kiosks deliver. Our players have really taken to the range of markets offered and the ease of use of the wagering machines. As College football starts this weekend, we anticipate that our players will take full advantage of the unique Cash Out feature, which allows players to claim their winnings while bets are still live.”

Golden Nugget in Biloxi, Mississippi has also begun offering sports betting to its customers. Thomas WinterGolden Nugget Senior VP and General Manager of Online Gaming said: “We are thrilled to be up and running at our Atlantic City and Biloxi properties. SBTech technology is undoubtedly the most advanced and innovative that bettors will find in New Jersey and Mississippi. It allows us to provide patrons with a state-of-the-art sports betting experience, never before seen in the US. Innovative kiosks allow bettors to choose between thousands of in-running betting opportunities, after the games have started. Innovative features such as true-odds parlays with a bonus boost and early Cash Out have already proven very popular among sport fans and we look forward to taking the excitement online in New Jersey.”

SBTech CEO Richard Carter said: “I’m delighted to have witnessed the successful launches of our partners in New Jerseyand Mississippi in such a short space of time. We deployed with our people on the ground to work closely with our partners and the regulators. I would like to thank the teams at the DGE and MGC for all of their hard work and support. We are fully focused on working with our partners to build the best product for the US market and support their growth.”

 

About SBTech:

SBTech is a global leader in omni-channel sports betting and gaming, with over 1,100 employees in 8 offices worldwide. Since 2007, the group has developed the industry’s most powerful online sports betting and casino platform, serving licensees in over 15 regulated markets.

SBTech’s clients include many of the world’s premier betting and gaming operators, state lotteries, land-based casino and horse racing companies, and igaming start-ups. The group supplies superbly flexible betting and gaming solutions to clients looking for speed to market and exceptional configurability, supported by the best business intelligence and reporting capabilities.

The SBTech offering includes its Seamless Sportsbook, the Chameleon360 iGaming Platform, Managed Services, and retail and omni-channel solutions that provide players with constant access to sports and casino products across all touchpoints: online, mobile and retail.

Backed up by unrivaled expertise in trading and risk management, regulatory compliance, AML and KYC procedures, acquisition and CRM, SBTech’s partners consistently achieve rapid growth, enhanced brand loyalty and peak profitability.

For more information, visit: www.sbtech.com

Source: SBTech


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George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Faster Guest Entry at Korea’s INSPIRE Entertainment Resort’s Casino, Powered by Regula’s Technology

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International guests arriving at South Korea’s largest foreigner-only casino, INSPIRE Entertainment Resort, now enjoy a significantly faster and more seamless check-in experience. Customer onboarding times have noticeably improved following the integration of Regula’s advanced identity verification technology. Regula Document Reader SDK, the most comprehensive ID verification solution in the world, integrates with the resort’s anti-money laundering (AML) procedures, boosting operational efficiency and compliance.

Seeking to enhance operational efficiency and meet evolving AML requirements, INSPIRE Entertainment Resort sought a faster and more accurate solution. The resort, which features a high-volume casino catering exclusively to foreign guests, needed a system capable of recognizing passports from around the globe with minimal friction.

Following vendor evaluations, INSPIRE selected Regula Document Reader SDK for its superior document reading speed, intuitive interface, and unmatched global ID coverage. Regula’s solution is powered by the company’s proprietary ID template database—the world’s largest—covering 15,000+ document templates across 254 countries and territories.

Deployed across six entrance stations, Regula Document Reader SDK enables real-time extraction and validation of critical ID data, such as name, date of birth, nationality, and passport number. This data is then passed directly to INSPIRE’s AML system, which in turn performs automated screening against external compliance and watchlist databases.

Since deploying Regula Document Reader SDK, INSPIRE Entertainment Resort casino has experienced:

  1. Faster document processing and guest entry.
  2. Significant reduction in manual rescans and staff workload.
  3. Consistently smooth onboarding, even during peak entry hours.

“As the team responsible for passport scanning at the casino, we’re very satisfied with the improvements Regula has brought. The speed of document processing has noticeably increased, and guest entry has become much smoother. It’s a reliable solution that has elevated the efficiency of our daily operations,” says Dr. Ilnam Lee, IT Director at INSPIRE Entertainment Resort.

“In industries like hospitality, every second counts. We’re happy to support INSPIRE Entertainment Resort in creating a faster and more secure guest onboarding experience while meeting strict AML requirements. Our focus is to make accurate identity verification seamless, even in complex international scenarios, and this project is a great example of that in action,” says Ihar Kliashchou, Chief Technology Officer at Regula.

The post Faster Guest Entry at Korea’s INSPIRE Entertainment Resort’s Casino, Powered by Regula’s Technology appeared first on European Gaming Industry News.

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Make-A-Wish® International Launches Infinite Wishes Initiative to Inspire Hope Through the Power of Gaming

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Make-A-Wish® International, the world’s leading wish-granting organization, has announced the launch of its Infinite Wishes Initiative, a global programme aimed at uniting the video games industry to help grant life-changing wishes for children living with critical illnesses.

Launched in response to a dramatic rise in gaming-related wishes – ranging from building custom PCs to meeting developers or creating custom skins – Infinite Wishes provides a flexible, inclusive framework for the industry to make a meaningful impact, no matter an organization’s size or budget. With tiered partnership levels and non-financial participation options, companies can get involved in ways that align with their goals and resources.

April Stallings, Charitable Gaming and Creators Community Manager at Make-A-Wish International, commented:

“Infinite Wishes is about creating pathways for the games industry to do great things, whether that’s funding wishes, hosting a livestream, or simply sparking a new idea for impact. We know how passionate and talented this community is. This initiative is about giving teams a purpose-driven outlet to rally around – one that lifts spirits, sparks creativity, and changes lives.”

To help shape and guide the programme, Make-A-Wish International has assembled a Games Industry Advisory Committee made up of leaders and experts across the sector. Going into its second year, the committee includes representatives from Square Enix, Bethesda, Bandai Namco Entertainment, Raccoon Logic, 2K, Deviant Legal, Modoyo, Stream for a Cause, and Dames4Games.

Wouter Van Vugt, EMEA Communications & Community Engagement Senior Director at Bandai Namco Entertainment Europe and Chair of the Make-A-Wish Games Industry Advisory Committee, added:

“There’s never been a better time for the games industry to show its heart. Through Infinite Wishes, our industry has the opportunity to channel our collective goodwill and reach into something that delivers lasting, real-world impact for children who need it most. The opportunity to help fulfil a child’s wish is one of the most powerful things we can offer.”

Since 1980, Make-A-Wish has granted over 615,000 wishes globally. In 2024 alone, the international network granted more than 16,000 wishes, with gaming playing a growing role in the wish journey of many children. The Infinite Wishes initiative reflects Make-A-Wish International’s commitment to expanding its impact through new and innovative partnerships with the gaming community.

Inaugural members of the Infinite Wishes Initiative include Raptor PR and PlaySafe ID.

The post Make-A-Wish® International Launches Infinite Wishes Initiative to Inspire Hope Through the Power of Gaming appeared first on European Gaming Industry News.

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AI-powered iGaming customer service firm Tugi Tark signs strategic partnership agreement with WebPrefer

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The partnership will deliver smarter support for iGaming operators, including multilingual support, regulatory compliance, and elevated player experiences

Tugi Tark today announces a strategic partnership with WebPrefer, the Swedish software company behind the Wepam iGaming platform. The collaboration brings Tugi Tark’s AI-powered support software into WebPrefer’s core technology, offering iGaming operators a fully integrated solution for modern customer service.

As the iGaming industry faces increasing demand for multilingual support, regulatory compliance, and elevated player experiences, the integration of Tugi Tark’s AI-powered customer service software directly into the Wepam Player Account Management (PAM) system offers operators an innovative edge. This solution enables faster, smarter, and more scalable player support across markets.

WebPrefer’s Wepam platform is built with adaptability in mind, supporting multi-brand operations, CRM, rewards, responsible gaming, and real-time monitoring. By integrating Tugi Tark’s customer support software directly into its PAM system, WebPrefer delivers a plug-and-play solution for iGaming operators.

Harpo Lilja, CEO of Tugi Tark, said: “We are thrilled to partner with WebPrefer to bring smarter support to the iGaming world.This collaboration underscores our shared commitment to help operators create deeper connections with their players through AI-enhanced support.”

Mikael Lindberg Castell, Founder & CEO of WebPrefer, said: “Implementing Tugi Tark’s AI Agent support tool into our own PAM solution was a no-brainer for us. Assisting end users is fundamental to any business, and together with Tugi Tark we can now present a complete solution for iGaming operators. This partnership is one more way we’re making player care faster, smarter, and at scale.”

This partnership marks a significant milestone in both companies’ missions to modernize iGaming support and operational strategy. The integrated system is customizable, fast to deploy, and designed with regulatory frameworks in mind, ideal for operators scaling across brands, geographies, and languages.

The post AI-powered iGaming customer service firm Tugi Tark signs strategic partnership agreement with WebPrefer appeared first on European Gaming Industry News.

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