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KamaGames to launch crypto token
KamaGames has announced the launch of its own KamaGames Token, which will use the existing blockchain technology and the Ethereum cryptocurrency platform. The company CEO Andrey Kuznetsov said that the marketing power of the European social mobile poker operator’s $25m token sale would lead to “quality” player acquisitions.
KamaGames Tokens will be available as a collection of in-game chips sold in a bulk block at the best price possible. Over time, players will be able to exchange KamaGames Tokens for more and more chips, with players rewarded with a maximum 11-fold growth for leaving their tokens untouched.
“The token sale is an innovative way to provide players with cheaper chips and a crypto payment option, and is also a huge marketing campaign,” said Kuznetsov.
“In 2017 we decided to pay more attention to blockchain and crypto and I think it could be a game-changer for some industries. We started to gauge the interest in crypto from players and considered some new channels.”
KamaGames has enjoyed a bumper 2018, doubling the number of active users year-on-year in the six months through to June 30, with gross revenue growing by 53% in the same period.
“We built a top-notch platform to automate the process of acquiring users,” Kuznetsov added.
“We have something to offer to almost any kind of player who is interested in card games and if you personalise campaigns with a proper message and audience, based on the analytics.
“With this token sale, the number of active users will grow with retained and new players.”
The total value of the tokens lined up for sale is estimated at $25m (£20m/€22m), with the exchange rate guaranteed to increase at a rate of 25% every month during the first 36 months.
“We are not worried that we will have uncontrolled inflation, because we’re distributing so many chips,” Kuznetsov said.
“We are aiming to generate $25m at a price of $1 per chip. We can distribute up to six or seven million more chips.
“It’s a fantastic opportunity to not only thank our players, but to also show how KamaGames is passionate about embracing new technologies. In fact, we are the first social casino developer ever to offer a bespoke cryptocurrency to our players.
“We are confident that this launch will continue to raise our profile and help maintain the tremendous momentum that we’ve had this year; 2018 is shaping up to be our strongest year to date for growth, revenue and new game releases.”
“We will launch our games on up to three new platforms,” he added. “Two of those are certain as the games have already been developed and approved and both of those platforms are huge.”
The social poker specialist entered the Eilers & Krejcik top 15 rankings of social casino companies in the last quarter, with revenues up 12.1% q/q or 40.5% y/y.
Source: igamingbusiness.com
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ECA and AGEM applaud creation of Association Assembly at ICE Barcelona
The news that January’s ICE Barcelona will include a major new feature dedicated to global gaming’s most influential trade associations has been welcomed by organisations in Europe and abroad.
Making full use of the additional space at the Gran Via Fira de Barcelona, the first ICE Association Assembly has been created to enable trade bodies to promote their values and create new opportunities for the gaming community across every sector and geography, including both the Brussels-based European Casino Association (ECA) and the Association of Gaming Equipment Manufacturers (AGEM), the global trade association for gaming equipment suppliers with its primary headquarters in Las Vegas.
Erwin Van Lambaart, Chair of the ECA confirmed: “Our members are already planning their week in Barcelona and they will be at this historic edition of ICE in great numbers. ICE is a pivotal event for the global gaming community and having a show floor feature which will enable us to engage directly with all sectors is a unique opportunity.
“Traditionally, our association’s involvement at ICE and its Conference program has primarily centred around networking and product development orientation—connecting with our members, regulators, suppliers, and fellow trade bodies. However, ICE 2025 marks a significant milestone. For the first time, the ECA will have the chance to fully interface with the global industry supply chain in its entirety. We are looking forward to this unique opportunity to articulate our vision for the future to a diverse and comprehensive audience, where innovation, responsibility and significant partnerships for guest and customer centricity will have centre stage.”
Daron Dorsey, CEO of AGEM added: “We represent the interests of our gaming suppliers whose well-known brands are global in reach, so to be given the opportunity to explain our agenda and engage with what is a truly international audience of association colleagues on the ICE show floor is invaluable.”
January’s editions of ICE and iGB Affiliate will occupy 120,000sqm of space compared to the 100,00sqm at ICE 2024. In a major endorsement of the opportunities offered by the relocation to Barcelona 72% of the 25 biggest exhibitors will have an increased stand presence at ICE 2025.
The post ECA and AGEM applaud creation of Association Assembly at ICE Barcelona appeared first on European Gaming Industry News.
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Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards
Blask, the pioneering AI-powered analytics ecosystem for iGaming, has been named “Startup of the Year” at the prestigious 2024 Starlet Awards. The company earned this recognition for developing a groundbreaking market intelligence platform that has redefined how gaming operators leverage data and market insights.
Award Recognition
The award confirms Blask’s revolutionary approach to market analytics and its significant impact on how iGaming companies access and utilise market intelligence. Powered by AI models including Computer Vision and Natural Language Processing, Blask analyses billions of data points across 2000+ active brands to provide unprecedented market insights.
The Starlet Awards recognition follows Blask’s recent SiGMA Asia Startup Pitch 2024 Award victory. “Winning these awards affirms our belief that innovation and bold ideas can reshape the iGaming landscape. The recognition underscores the impact of our cutting-edge AI technology and our relentless pursuit to transform data into actionable insights”, reflects Max Tesla, CEO and Co-founder of Blask
Blask provides operators with a strategic edge across multiple critical areas. Its real-time market analysis capabilities deliver instant access to crucial market metrics, while the high-granularity data available at one-hour intervals enables swift, informed decision-making. The sophisticated AI modelling system estimates GGR and FTD by analysing a comprehensive range of inputs, including historical data, third-party OSINT data, market performance, competitor metrics, historical brand performance, market reports, and public company disclosures.
Beyond analytics, Blask offers robust brand monitoring and competitor analysis tools, alongside strategic and tactical planning capabilities particularly valuable for market entry decisions and maximising performance during major events. The recently introduced customer profile feature harnesses AI to generate detailed, country-specific user profiles, adding another layer of strategic insight for operators.
The post Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards appeared first on European Gaming Industry News.
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CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES
The CONCEPT cabinet line has been designed to maximize space in casinos, adapting to any configuration. Its efficient design allows for different bank arrangements, making the most of the available area. This gives operators greater flexibility in organizing their gaming floor.
Additionally, the integrated LED strips in CONCEPT eliminate the need for extra signs or wedges, creating a sleek and attractive visual at all times.
The post CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES appeared first on European Gaming Industry News.
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