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CBS bets on increase in sports gambling ad revenue - Eastern European Gaming - News - Interviews - Legal Market Updates - Premium Reports - Events - Directory
Reading Time: 2 minutes Lee Moonves, current CEO at CBS, the leading broadcaster in the USA, foresees that advertisement revenue is set for a leap for a leap following the US Supreme Court’s repeal of sports betting ban. He said that the development would “create a whole new ad category as well as drive demand […]
George Miller