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Exclusive Interview with Dennis Tsalikis (CEO at Fantasy Sport Interactive)
It is always nice to catch up with successful people and get a glimpse into their extensive knowledge. This week I had the pleasure to interview a serial entrepreneur with extensive experience in setting up and managing businesses in diverse sectors. Dennis Tsalikis is co-founder and CEO of Fantasy Sports Interactive, an entrepreneur who decided to combine his passion for Fantasy Sports with his skill in establishing successful businesses.
Dennis has an engineering background and prior to starting his own business ventures, he was employed at Vertu.
After establishing his Higher Technical Education with a University degree in Mechanical and Aeronautical Engineering and gaining hands-on working experience as a CNC operator at N. Bazigos S.A, Dennis proceeded to acquire a Master’s Degree (MS) in Composite Materials, from London’s Imperial College. Below is our exclusive interview with Dennis, hope you enjoy it!
Let’s begin with a few words about yourself. Our readers love to know how top-class entrepreneurs describing themselves.
Dennis: Fervent. Down to earth,with a positive outlook. Demanding, but fair. Always striving for the best, first and foremost for my people and then in terms of personal accomplishment.
You have studied engineering and science in some of the foremost institutions in Europe, and have had a stellar industrial career. What made you switch to something seemingly different like betting and fantasy sports?
Dennis: For me, engineering and science are the foundations of constructive thinking and a solid professional background. Our Co-Founder, Bill Mexias, and I, got to know fantasy football while working in the UK at Barclays and Vertu respectively, as a team-bonding activity in the workplace. We immediately realized that fantasy football would become the next big thing in gaming and we could see that fantasy sports were the perfect option, combining innovation with great business potential.
You have made your debut in the gaming sector when you co-founded Bet4theBest.com? Did the launch and subsequent performance of the company go according to the plans? Would like to hear your experiences?
Dennis: Bet4theBest was my debut in the gaming industry, an amazing and most positive experience. We managed to establish a tight-knit and effective core team, sharing a common passion in fantasy sports and skill gaming. Internally speaking, we learned a lot in this difficult and demanding journey, while on a collective, industry level, we were part of a generation of operators that managed to bring Fantasy Sports in Europe and to the spotlight. We are most proud about being the first licensed fantasy sports operators in Europe to launch under a wide and impactful marketing strategy, including mass media such as the newspapers and the radio alongside digital marketing. Furthermore, Bet4theBest was a successful Proof of Concept and a product that caught the attention of the UK fantasy football audience, one of the most mature and demanding audiences in the industry.
It has been close to a year since you launched Fantasy Sports Interactive Ltd. How is it going now? Would like to hear some stats and details about major deals.
Dennis: Fantasy Sports Interactive (FSI) is the next level of our Fantasy Sports business venture and the main, B2B act after our B2C opening. During our original business planning, we had foreseen the future need of the market for reliable white label fantasy sports solutions. Our platform has been designed to increase customer attraction, enrich Marketing strategy, provide competitive content and an exciting gaming experience. Our tailored offering led us to a very satisfying first year, featuring a partnership with Gauselmann’s subsidiaries, Cashpoint and Xtip, in progress, a successful World Cup launch and ongoing collaboration in Africa with Africabet.com and a couple of more projects, including our future launch in India with Indus Games.A very important piece of information I can share with you now, is the development of an exclusive, breakthrough Fantasy product, which we plan to announce at ICE 2019.
It is already a crowded market of gaming software developers. What makes Fantasy Sports Interactive stand apart in the crowd?
Dennis: The winning combination of Fantasy Sports Interactive is that variety, versatility and innovation. Our goal is to offer original products going beyond standard market formats and this is what makes us stand apart. Our We make customized fantasy products for fantasy sports betting, social gaming, skill gaming, in mobile-first, online and retail formats. We offer back-end support services, flexible marketing solutions and consulting, making results and meaningful customer relationships a top priority. However, the most important part of FSI is our team, which is high-skilled and most experienced in the fantasy betting industry.
In the USA sports betting is likely to grow significantly in the coming years, following a recent US Supreme Court order that allows states to decide on legalizing sports betting. What are your thoughts on the development? How it is going to affect the gaming industry, and gaming software developing companies in particular?
Dennis: I think that everyone in the iGaming industry was expecting the US market to open at some point. The PASPA court ruling made this possible and it is groundbreaking, since it opened the doors to a wide market of consumers who have been seeking to enjoy legal and regulated gaming services for some time now. The US audience is one of key importance; It has a strong affinity for Fantasy Sports, but at the same time it needs further education in betting and igaming. The skill gaming element is very important and this will require software companies to become more versatile and flexible. This is why we feel that FSI is ready for the US market, with a mature, tested product, combining fantasy sports with betting options.
Fantasy sports have been evolving all the time. How do you see it developing further in the near future, amidst the rise of new disruptive technologies?
Dennis: Indeed, Fantasy Sports have evolved greatly, from the classic season-long model, to the various daily fantasy options available today. I think that contemporary technologies and the lasting internet boom will lead to further progress and gamification, with more clear and mature fantasy products developed around instant and social gaming. Gaming technology will evolve under a customer-centric model, with bet types where the user has full control and a wide range of options to choose from.
Here are a few more details about Dennis and FSI:
Dennis chose to exploit his industrial background and expand the valuable experience he gained in business, by shaping Genesis World Trans, an international cargo services company, which already counts 12 years of successful activity.
While being the Managing Director of Genesis World Trans since 2008, Dennis continued to explore all aspects of business activity and decided to pursue his entrepreneurial vision, by founding one of the first Fantasy Sports Companies in Europe.
In 2014, together with Bill Mexias, he Co-founded “Bet4theBest” – a B2C fantasy football company based in Malta and Athens and the first step of an innovative and ambitious business plan targeting the contemporary iGaming industry.
Bet4theBest operated under a soft launch since 2014 and its official launch within the UK in 2015, was marked by organized and intense marketing activity. Traditional wide-range marketing channels such as the newspapers and the radio (The Racing Post, Daily Star, Daily Mirror, talkSport), were combined with digital marketing activity and a well-known brand ambassador in retired footballer and BBC pundit Jermaine Jenas.
Bet4theBest is licensed by the Malta Gaming Authority and the UK Gambling Commission, servicing all locations covered by both Authorities. The company kept operating, offering a variety of fresh and competitive fantasy football games to consumers, until 2017 and served as a Proof of Concept for the white label products of the upcoming Fantasy Sports Software Company, Fantasy Sports Interactive (FSI).
Dennis Co-founded FSI in 2016, keeping the business core and philosophy of Bet4theBest, while further growing its dedicated team and the company’s caliber.
FSI is based in London and has an active branch in Athens, as well.
Under Dennis’s leadership and with an experienced team, the Business and IT divisions have been constantly developing the company and its Fantasy Sports products, aiming at continuous evolution and successful partnerships.
FSI already boasts two important iGaming partnerships, one already launched for the World Cup with Africabet.com and one being a work in progress with Gauselmann’s sportsbook subsidiary companies, Cashpoint and Xtip. In the meanwhile, the team has been working on projects yet to be announced, as well.
About FSI:
Fantasy Sports Interactive offers the most complete range of fantasy sports gaming options. It has been the first company to launch fantasy betting services in Europe through its own fantasy sport product, Bet4theBest, and gain hands-on B2C and marketing management experience.
Powered by our innovative platform and deep insight in fantasy sports betting and skill gaming, we provide tailored white-label solutions to iGaming operators, lotteries and business companies seeking a modern and effective customer acquisition tool.
We offer companies the opportunity to create an engaging, competitive and fully licensed iGaming product that fits each operational model like a glove.
FSI has developed the optimal Fantasy Sports Solution for every operator:
A complete software offering for the iGaming industry, designed to increase customer attraction, enrich Marketing strategy, provide competitive content and an exciting gaming experience.
Our offering includes:
- Fantasy Sports gaming products
- social gaming concepts
- fantasy sportsbook and betting formats
- online, mobile-first and retail options
- backend support services
- full adaptability in terms of Regulatory frameworks
For more details contact: [email protected]
Source: Latest News on European Gaming Media Network
Latest News
G2’s 10yr Anniversary Celebrations Continue with their First-Ever Anime Capsule Collaboration with Solo Leveling
Reading Time: 3 minutes
- The limited-edition G2 x Solo Leveling capsule collection launches November 14, featuring streetwear pieces that capture the spirit of a generation raised on anime, gaming, and fashion, with quiet confidence stitched into every piece
- The capsule marks G2’s first-ever anime collaboration and Solo Leveling’s debut entry into the world of esports
- The collection will be available for purchase exclusively via G2’s shop front
- Solo Leveling took the anime world by storm becoming the most-rated series ever on Crunchyroll
G2, one of the world’s leading entertainment and esports brands, is proud to unveil its first-ever anime collaboration with Solo Leveling, the globally acclaimed anime phenomenon, for the launch of a limited-edition capsule collection. With gaming and anime blurring the lines more than ever, this new collaboration unites the worlds of competitive gaming, anime and street fashion, and continues to disrupt the esports fashion space.
Inspired by Solo Leveling’s signature dark visuals and its powerful, underdog narrative, the collection channels the spirit of transformation that defines both the anime and G2’s competitive ethos. The design direction is deliberately dark and understated, with flashes of lightning and sparks that echo Solo Leveling hero Jin-Woo’s bursts of power as he levels up in the shadows of underground dungeons and daily grinds. Each item in the drop balances minimalist silhouettes and tonal palettes with refined visual cues – subtle details that speak volumes to those who IYKYK.
This collaboration is more than merchandise; it is a wearable narrative, tapping into the mindset of a generation raised on glow-ups, grind culture, and story-driven self-expression. Crafted for people who exist online and offline simultaneously, the G2 x Solo Leveling capsule fits seamlessly into the language of modern high-low streetwear, designed for everyday wear while remaining rooted in story and symbolism.
Solo Leveling has quickly become one of the most successful anime series of recent years. Since its premiere in early 2024, it has built a devoted global fanbase and earned nine awards at the 2025 Crunchyroll Anime Awards, including Anime of the Year. The series tells the story of Sung Jin-Woo, a once-weak hunter who rises in secret to become the most powerful player in a gamified world, a character arc that strongly aligns with G2’s own “zero to hero” journey. The first two seasons are available to stream exclusively on Crunchyroll.
The capsule collection is the latest in a line of exclusive drops from G2, following high-profile collaborations with Ralph Lauren, Warner Bro’s Batman, and iconic lifestyle brand Smiley. It’s another step forward in G2’s journey as a cultural leader, redefining what it means to be an esports organisation.
“We’ve wanted to release an anime collaboration for the longest time so we’re more than excited to kick off our first ever anime drop with Solo Leveling. It feels like the perfect fit for G2’s story – relentless, transformative, and built from the grind up.” says Sabrina Ratih, COO of G2 Esports. “This is more than a fashion drop, it’s a statement of where gaming, anime, and street culture are headed. We’re not just celebrating a shared story of power and perseverance, we’re inviting fans to wear that story, live it and own it. This collection continues our quest to reshape esports fashion and create subtle statement pieces that bridge the gap between fandom and lifestyle.”
Celebrating its 10th anniversary this year, the organisation continues to evolve from an elite competitive force into a global lifestyle brand. With over 40 million fans worldwide and entering into new ventures such as its own media house, 62, and a recent expansion into traditional sports via Gerard Piqué’s Kings League.
The G2 x Solo Leveling Capsule Collection will be available for purchase exclusively through G2’s online store g2esports.com from November 14.
The post G2’s 10yr Anniversary Celebrations Continue with their First-Ever Anime Capsule Collaboration with Solo Leveling appeared first on European Gaming Industry News.
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Clever Advertising opens new Malta office, launches fully paid work experience programme for young local talent
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Clever Advertising, a performance marketing agency for tier one iGaming operators and Fintechs, has today officially launched its new strategic office in Malta, reinforcing the island’s growing reputation as a European hub for digital and technology-driven industries.
The new office, located over two floors at the Wembley Business Centre in Msida, will serve as the company’s main base outside Portugal. Its opening marks an important step in Clever Advertising’s global expansion and will bring new career opportunities to Malta’s digital sector.
From Portugal to the world
Founded in Porto, Portugal, in 2007, Clever Advertising has grown into a global leader in affiliate and performance marketing, specialising in the iGaming and Financial Services industries. The company helps international brands attract new customers through a mix of digital advertising, SEO, mobile campaigns, influencer partnerships, and other online marketing channels. Clever Advertising operates on a partnership model – investing its own resources upfront to acquire customers for its clients and earning revenue only when those campaigns succeed.
Silvio Schembri, Minister for Economy, Enterprise and Strategic Projects commented “Clever Advertising’s decision to expand in Malta is another proof of the confidence investors continue to place in our country. Their growth reflects the direction we are taking through Malta Vision 2050, strengthening high-value sectors and creating quality careers for our youths. I particularly welcome their commitment to developing local talent through the Clever Launchpad, which aligns perfectly with our efforts to equip our youths with valuable skills in this fast-evolving sector. As a government, we will keep fostering the right environment for innovative companies to grow.”
Ivan Filletti, CEO of Gaming Malta commented: “Today, we are not only celebrating the inauguration of new offices, but also the continued strengthening of Malta’s gaming ecosystem. We are delighted to welcome Clever Advertising — a company whose energy, values, and investment in both people and interactive entertainment align with the Malta Vision 2050 framework, our roadmap for sustainable growth and resilience.”
“This is an exciting milestone for Clever Advertising,” said Alberto Simões, Managing Director for Malta. “Malta was a natural strategic choice for us. The island offers a thriving talent pool, close proximity to key clients, and a solid regulatory environment in both the Gaming and Financial Services sectors – all of which make it one of the best places in Europe to grow a tech business.
“Our company operates on a true partnership model. We invest upfront to acquire new customers for our clients and share in the resulting revenue. This success-based structure means that when our clients grow, we grow. It’s a win–win model that will directly contribute to the Maltese economy, help generate sustainable jobs, and build long-term partnerships rather than short-term campaigns.
“We’re here to be part of Malta’s business community for the long term, not only as employers, but as partners helping to advance innovation and professional skills on the island.”
Creating jobs and developing skills
The company today also announced its intention to invest in local talent development through the Clever Launchpad, a paid work experience initiative designed for Maltese youth who have recently finished school and are not yet in work or further education.
The programme offers hands-on experience, mentorship, and international exposure within the fast-growing digital sector. Participants will also have the opportunity to spend time at Clever Advertising’s headquarters in Porto. The scheme will be fully funded by Clever Advertising.
“We believe opportunity should be accessible to everyone,” added Simões. “The Clever Launchpad scheme tackles the misconception that digital jobs at international companies in Malta aren’t for the local residents. It’s designed to open doors for young people, even those without a university degree, and give them the chance to build a global career from right here in Malta.”
The post Clever Advertising opens new Malta office, launches fully paid work experience programme for young local talent appeared first on European Gaming Industry News.
Reading Time: < 1 minute
StarLadder is proud to welcome Blacklyte as the Official Furniture Partner of the StarLadder Budapest Major 2025, bringing premium-grade desks and chairs to support the world’s best Counter-Strike players during one of the biggest esports events of the year.
All player setups at the Major – including on-stage booths and backstage practice areas – will be equipped with Blacklyte’s high-performance gaming furniture, including the Blacklyte Athena Pro Gaming Chair and the Blacklyte Atlas Lite Standing Desk, designed specifically for professional esports environments.
“Comfort and stability are crucial in high-pressure matches,” said Alex Liu, Founder and CEO of Blacklyte. “We’re excited to support the players at StarLadder Budapest Major 2025 with gear that’s built for champions.
The partnership ensures that every pro player competing from December 11 to 14 will have the ergonomic support and functionality required to perform at their highest level — whether in practice or under the spotlight on stage.
“Blacklyte’s dedication to quality, design, and player comfort makes them the ideal partner for the Major,” said Viacheslav Shcherbakov, Head of Sales & Partnerships at StarLadder. “We’re proud to showcase their products on the biggest stage of the CS2 season.”
Fans attending the event will also be able to visit the Blacklyte PlayZone, where they can experience the same chairs and desks used by the pros, participate in giveaways, and take home exclusive merch.
For more information about Blacklyte and their activation at the event, follow us on social media or visit major.starladder.com
The post Blacklyte Joins StarLadder Budapest Major 2025 as its Official Furniture Partner appeared first on European Gaming Industry News.
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