Gambling in the USANewsSports Betting

Ontario Lottery seeks sports betting partner

Canada’s Ontario Lottery and Gaming Corporation (OLG) has begun a search for a service provider to help enhance and expand its sports betting service.

 

The Request for Proposals (RFP) forms part of a wider effort by OLG to develop a wider range of gaming and betting options for consumers in Ontario.

OLG plans to introduce more services online and on mobile, as well as across the retail estate in the Canadian province.

With a focus on responsible gambling, the sports offering will include PlaySmart content for both online and retail channels, as well as a selection of tools and resources for players.

Atlantic Canada, Quebec, Manitoba and British Columbia already offer sports betting services to players online, on mobile and at retail sites.

OLG expects to select a service provider for a sports betting solution by fall 2018.

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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