EveryMatrix is delighted to support the launch of TotoGaming Affiliate Program through its PartnerMatrix Affiliate Management solution directly integrated with TotoGaming’s current platform as a 3rd party.
Through PartnerMatrix, TotoGaming Affiliates provides flexible commissions structure, an easy-to-use and friendly interface, plenty of marketing tools, support for attractive bonuses and promotions and constant expert guidance.

Furthermore, PartnerMatrix simplifies affiliate managers’ operational efforts through in-depth reporting with real-time statistics, accurate tracking of the impact of promotions, allowing them to easily manage data, payment plans, marketing tools, and affiliate settings from a single location. The back-office in PartnerMatrix is highly focused on both administrator and affiliate comfort and it gives the opportunity to reach each angle of the promoted brand.

Victoria Poghosyan, the Deputy COO on Commerce at TotoGaming said: “As we already have a leading position in the Armenian market both as an online and land-based gaming operator, it was inevitable to extend our services further, therefore we designed a program that will cater the interest of our affiliates at best. Our partnership with PartnerMatrix came naturally since we pursue the same goal – to make affiliates successful through excellent campaigns.”

Levon Nikoghosyan, PartnerMatrix CEO, added: “We’re thrilled to be TotoGaming’s choice for their affiliate platform and looking forward to strengthening this partnership in 2019 as the companies continue to grow together. PartnerMatrix has now considerable expertise in optimising the affiliate channel and leverages its market-leading platform to help operators launch and manage successful affiliate programmes.”

PartnerMatrix is continuously innovating to benefit both operators and affiliates. The platform recently made available features such as Reactivation Rewards for affiliates, Server to Server (S2S) tracking that improves the accuracy of the conversion, and Player Segmentation for better optimization of the affiliate rewards. PartnerMatrix also delivers feeds and APIs for affiliates to obtain reports and data automatically.

About TotoGaming :
TotoGaming is a reputable iGaming operator, partnered with Digitain, providing betting opportunities to players across multiple sports betting and online casino products during last 15 years. TotoGaming’s in-house 400 traders cover 65 sports, 7500 leagues, 3000 betting markets, 40 000 pre-match monthly events, 30 000 real live monthly events. The Live Casino and online casino cater for various slots and games. The variety of excellent gaming experiences are supported by a superior customer support service and care for players. TotoGaming is headquartered in Yerevan, Armenia.

About EveryMatrix:
EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.
To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and, from existing large operations to newcomers.

EveryMatrix is thrilled to have launched its second generation of bonus system (Unified Bonus System) with PlayFrank.com website, another important milestone in our continuous commitment to strive for premium services.

The second instalment of the Unified Bonus System (UBS) is a modular bonus system to create, manage and report on bonusing for casino and sports products that helps operators to combine bonus programs and promotional packages that are activated by various triggers.

Apart from offering generous welcome packages, PlayFrank.com has been determined since inception to create the perfect gaming environment where players can come back and be rewarded for their trust. To maintain and always develop their success even further, PlayFrank casino places its bets on gamification and builds on players’ loyalty with tailored bonuses or rewards.

To maximize retention, PlayFrank introduces a unique levelling system in which players decide when and how they get their rewards by acquiring experience as they play and level up the custom Reward Tracks. Tracks are designed to give all players the choice over which rewards are right for them. It is as easy as it is exciting, as well as tailor-made for all players.

Sam Smit, PlayFrank Head of Marketing: “We recently launched our new gamification features based on UBS. UBS provides us with innovative tools which we use to reward players based on their gameplay. The innovative technology and flexibility contribute to tremendous Bonus possibilities. With easy API triggers, we can instantly reward our players while playing their favourite games and extend their gameplay.”

This is where EveryMatrix’s Unified Bonus System versatility comes in handy, which, among many new functionalities, is being able to support multi-lingual and multi-currency bonus programs.

Ebbe Groes, EveryMatrix CEO, commented on the launch: “At EveryMatrix, clients are always at the centre of everything we do. Seeing our latest developments through their experience, offers us a new perspective of the services that we offer. The launching of the Unified Bonus System solidifies and enhances our position in the industry, by providing our clients, like PlayFrank, a very comfortable service encounter in order to serve it further to their audience.“

The Unified Bonus System is a stand-alone and product neutral bonus system, which allows for cross-product bonuses that can be wagered on both casino and sports. CasinoEngine, the world’s largest casino content aggregator, providing PlayFrank with casino games, now benefits from EveryMatrix’s second generation bonus tool that brings unprecedented flexibility.

UBS allows operators to stay in control by managing campaign costs, grant counts, maximum bonus release amount and define a permitted bet amount range for each and every bonus program, and configure how breaching bets should be handled. UBS also offers sports bonuses and free bets with deep configuration of the sports, leagues and even specific events that the player can bet on.

Advanced recurrence settings enable operators to arrange how often a bonus can be granted to an eligible player, including a set number of bonuses per defined period. Should a bonus be available once every week, or four times a month? The choice is yours.

About PlayFrank

Website: https://www.playfrank.com

About EveryMatrix

EveryMatrix is a multi-award winning iGaming software provider delivering a full product suite, including a fully managed sportsbook, the largest casino content aggregator in the world, a newly launched payment processing product, a flexible gaming platform, and a multi-brand affiliate/agent management system.

For more information, please contact us at [email protected]

Website: https://everymatrix.com

EveryMatrix platform launches Nolimit city games following partnership deal.

Online platform and game developer Nolimit city has completed the integration phase and has gone live with the well-established platform and software provider, EveryMatrix.

Players and Clients alike now have access to Nolimit city games via the EveryMatrix CasinoEngine platform and Turnkey integration services after the multi-year agreement that was signed between both parties earlier this year.

Nolimit city’s high-end games are now available on the entire EveryMatrix network and product suite. Game titles such as; Oktoberfest, Creepy Carnival, WiXX and the Kitchen Drama series will be accessible via EveryMatrix’s platforms.

Malcolm Mizzi, Head of Sales at Nolimit city, said: “We had the pleasure of securing a deal with a leader in Whitelabel and platform delivery and we are ecstatic to see our games live and to be made available to a vast network of clients hosted by EveryMatrix. ”

“In order to stay focused on offering operators the necessary games diversity for their final customers, we are always on the lookout for high-end quality providers and Nolimit city is no doubt one of them. Nolimit city games are now available in the CasinoEngine, our content aggregating technology created to maximize revenue potential by combining thousands of games from over 70 content providers at the present day. Our constant integration of quality content permits our clients imagine and deliver the best possible selection of games for their target market and audience.” added Stian Hornsletter, CasinoEngine CEO and co-founder.

About Nolimit City

Nolimit City is a Stockholm-based online casino platform and game developer, offering high-quality content and services to operators around the world. The company has designed and developed its platform in-house from the ground-up; delivering a strong and powerful engine that can take large volumes of play and social interaction in its stride, on both desktop and mobile. It is coupled to an innovative back office and bonus toolbox, providing a one-stop shop for our partners. It is hugely flexible, and can be tailored to individual operator requirements and needs. We employ some of the smartest minds and artistic talents in the industry; people passionate about gambling and technology. They have helped us to create a portfolio bursting with fun and engaging games for both casino and lottery operators, including Oktoberfest, Space Arcade, WiXX, Kitchen Drama: BBQ Frenzy/Sushi Mania and Bet on Poker.

About EveryMatrix

EveryMatrix is a multi-award winning iGaming software provider delivering a full product suite, including a fully managed sportsbook, the largest casino content aggregator in the world, a newly launched payment processing product, a flexible gaming platform, and a multi-brand affiliate/agent management system.