European Gaming News

BetStars names Lee as Managing Director

 

Stars Group, the ultimate owner of industry-leading gaming brands today (Monday) confirmed the commissioning of Andrew Lee as the new Managing Director of its BetStars brand.

His new role will empower Lee to assume responsibilities for the performance, growth and strategic direction of BetStars.

He is anticipated to take over from Zeno Osskó the current functionary prior to the end of the month.

Lee precedingly served as the Managing Director of William Hill’s online division from 2012 to 2016.

Lately this month, it was revealed that BetStars topped a ranking of mobile sportsbook registration processes by form analytics platform Formisimo.

The sportsbook took just 21.6 seconds for the sign-up process, compared to an average of 77 seconds across the 43 mobile sites analysed in December 2017.

Source: European Gaming News

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