CEEGC2016 Budapest
CEEGC 2016 Speaker profile – Mark McGuinness – eSports in Eastern and Central Europe
The organizers are proud to announce that Mark McGuinness will be among the speakers of the “Hot Topics of the Online Gambling Industry in Europe” panel at the CEEGC 2016 which will take place in Budapest on the 20th of September 2016.
A seminar type conference which is designed to encourage a Pan-European dialogue and create an in-depth report of the Central, Eastern and Northern European markets, with an additional Balkans gambling market overview allowing operators and suppliers to monetize the value of their reputations.
Mark McGuinness has more than 17 years’ experience in digital marketing director roles within the iGaming industry. He is the co-founder of esportsbet a consultancy and resource for gamers and sports bettors who wish to start betting on eSports.
In his recent article in our EEGReport Magazine, Mark wrote an article about eSports betting being the millennial marketing challenge. Below you will find a fragment of the article which you can read in full here.
Mainstream gambling operators are in a race for the first mover market advantage by adding eSports betting services to their 24-hour betting options menu. Shall the addition of eSports to their platforms convince the digitally connected millennial audience to sign-up? Industry eSports and digital betting consultant Mark McGuinness explains some of the marketing challenges.
Back to the future
Before the eSports moniker arrived, the origins of video gaming are entwined in Asia way back to the early 80’s with the Taito Corporation and the iconic Space Invaders. To games console manufacturers and publishers such as Sony and its PlayStation; the mighty Nintendo and the Gameboy and, of course, the Wii; to Namco Bandai, Capcom. Competitive video gaming and tournaments isn’t a new industry either. It’s been around for more than 30 years with Space Invaders and the 1st large-scale video game competition for 10,000 players in North America using their skills to secure the top prize. So for all the Millennials reading or sharing this article, it was the ‘older’ generation that invented the industry and current trends!
Market characteristics
Esports attracts a predominately male audience, within the median age range of 18-25. However, a significant percentage of the overall eSports audience are under the legally required age for mainstream gambling services in regulated markets. The male basis is no real surprise when you consider that most of the popular eSports massively multiplayer online game franchises such as Call of Duty (CoD), League of Legends (LoL) and StarCraft II involve shooter, battle arena style war games – boys and their toys-springs to mind. From a marketing standpoint, this is an extremely sought after demographic by many brands both within the eSports ecosystem and outside, including gambling companies.
Behavioral and technology drivers
Several factors have aligned to make the current incarnation of eSports a runaway train. The first is the technology that allows for massively online multi-player gameplay. Back in the early 90’s online video gaming only accommodated up to 16 players, now you have the real multi-player capability with tens of thousands of players connected at one time. The numbers are colossal; 67 million players play the world’s most popular game, League of Legends every month. In Asia arguably the biggest gambling region, market research firm Statisa estimated 282 million massively multiplayer online (MMO) gamers in the Asia Pacific region.
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Be sure to save the date and secure your ticket to the CEEGC 2016 Budapest, which will be held on the 20th of September 2016 at the Hilton Westend City Budapest Hotel in order to hear the fresh and recent information Mark McGuinness is going to discuss.
The conference provides an efficient way of meeting new and prospect clients in the special networking session and sit down lunch.
Special reports and exclusive updates will be given by the top 20 speakers of the industry and the event is limited to 150 delegates to maximize the engagement among the peers.
The tickets can be purchased at an Early Bird rate of €200 by the end of July.
Should you have any questions, please don’t hesitate to contact us on +40 735 559 234 or by mail on [email protected].
WE LOOK FORWARD TO SEEING YOU IN BUDAPEST!
For more details please visit the official website: www.ceegc.eu or book your tickets online www.ceegc.eu/2016/tickets/
CEEGC2016 Budapest
PostEvent – CEEGC2016 PowerPoint presentations part 1
Thursday, September 29 2016, Budapest – The organizers would like to thank each delegate for honoring them with their presence once again and promised they have published all the presentations that are available.
In their recent post you will find the Power Point presentations of the following speakers and panels:
Hot topics of the online gaming industry in the Balkans – Moderated by Rita Gyaraki(GamblingCompliance)
Mirjana Acimovic – President @ the first Serbian representative association of gaming industry JAKTA
Presentation of the online gaming market in Serbia. For further details, Ms. Mirjana Acimovic can be contacted on the following e-mail address: [email protected]
Stjepko Čordaš – CEO @ NSoft
Presentation of the online gaming market in Bosnia and Herzegovina. For further details, Mr. Stjepko Čordaš can be contacted on the following e-mail address: [email protected]
Odeta Nestor – President @ The National Office for Gambling in Romania
Presentation of the online gaming market in Romania – Updated legislation – Results. For further details, Ms. Odeta Nestoro can be contacted on the following e-mail address: [email protected]
Hot topics of the online gaming industry in Central Europe – Moderated by Gabor Helembai (Bird&Bird Law Office) – Panel was cancelled due to the unplanned break
Gabor Helembai – Senior Associate in the Corporate and Commercial team @ Knight Bird & Bird
Presentation of the online gaming market in Hungary – The future of the Hungarian online gambling market. For further details, Mr. Gabor Helembai can be contacted on the following e-mail address: [email protected]
PowerPoint Presentation will be available shortly.
Jaka Repansek – Partner @ RePublis Slovenia
Presentation of the online gaming market in Slovenia – The online gambling industry of Slovenia and its opportunities. For further details, Mr. Jaka Repansek can be contacted on the following e-mail address: [email protected]
PowerPoint Presentation will be available shortly.
Mirjana Acimovic – President @ the first Serbian representative association of gaming industry JAKTA
Presentation of the online gaming market in Croatia. For further details, Ms. Mirjana Acimovic can be contacted on the following e-mail address: [email protected]
The SEO Arms Race – Artificial Intelligence competing with Artificial Intelligence – Presented by Paul Reilly (MediaSkunkWorks)
Paul Reilly – founder and CEO @ Media Skunk Works
For further details, Mr. Paul Reilly can be contacted on the following e-mail address: [email protected]
Upcoming Event Announcements – Moderated by Zoltan Tundik (EEGaming) – Panel was cancelled due to the unplanned break
Eman Pulis – Founder and CEO @ SiGMA, the Summit of iGaming in Malta
Invitation to SiGMA2016 and results of 2015 – For further details, Mr. Eman Pulis can be contacted on the following e-mail address: [email protected]
Ian Larcombe – Head of B2B Media Sales @ iGaming Business
Upcoming events by iGaming Business Events. For further details, Mr. Ian Larcombe can be contacted on the following e-mail address: [email protected]
Hot topics of the online gambling markets in Europe part 1 – Trends, vision and results – Moderated by Paul Davis(Counting House)
Ivan Kondilenko – CEO @ Casexe Limited
The effects of Bitcoin in the online gambling market. For further details, Mr. Ivan Kondilenko can be contacted on the following e-mail address: [email protected]
Tom Light – Vice President of Business Development @ SBTech
The impact/results of In-Play betting on Euro 2016 and the importance of being present in emerging markets. For further details, Mr. Tom Light can be contacted on the following e-mail address: [email protected]
Paul Davis – Managing Director @ Counting House (IOM) Ltd.
The effects of the Brexit on the online gambling industry in Europe. For further details, Mr. Paul Davis can be contacted on the following e-mail address: [email protected]
Hot topics of the online gambling markets in Europe part 2 – Tech and rising niches – Moderated by Paul Davis(Counting House)
Tal Itzhak Ron – Advocate and Notary @ Tal Ron, Drihem & Co. Law Firm
Forex and Binary Options companies in the EU. For further details, Mr. Tal Itzhak Ron can be contacted on the following e-mail address: [email protected]
Valéry Bollier – CEO @ OulalaGames Ltd
Daily Fantasy Sports in Europe. For further details, Mr. Valéry Bollier can be contacted on the following e-mail address: [email protected]
Stuart Trigwell – UK Sales Director @ Global Bet, Virtual Sports
Virtual Sports, what next? For further details, Mr. Stuart Trigwell can be contacted on the following e-mail address: [email protected]
The presentations can be viewed on the following link: https://ceegc.eu/announcements-press-releases/postevent-ceegc2016-powerpoint-presentations-part-1/
We hope to see you all next year as well in a two day conference which will gather +40 speakers and +250 delegates.
CEEGC2016 Budapest
SBTech Wins Best Sports Betting Provider CEEG Award
September 21st, 2016 | SBTech, the leading global provider of Sports Betting and iGaming platforms, has won the award for Best Sports Betting Provider at the first edition of the Central and Eastern Europe Gaming Conference, held in Budapest on September 20th.
In addition to this success, SBTech client NetBet took home the award for Best Online Sports Betting Operator. SBTech supports NetBet’s operations with a fully managed sportsbook, and their award therefore represents further confirmation of SBTech’s success in providing sports betting platforms and services.
Richard Carter, CEO of SBTech, commented: “We are absolutely delighted to have won the award for Best Betting Provider. The Central and Eastern European markets are vital in terms of realising our vision of providing software and services in every regulated market. The majority of our people are based in Sofia, Kiev and Plovdiv, and this award is testament to their talent, professionalism and deep knowledge of Eastern European markets. I’m certain that the CEEGC is going to become a key event in the global gaming industry calendar in the years ahead and I’m proud that we have been recognised for our achievements at the very first event.”
NetBet, powered by SBTech’s technology, has already achieved a position of dominance in the Romanian market and is growing rapidly in other CEE territories.
Alexandre Mangaud, CMO of NetBet said: “Our evolving relationship with SBTech is central to our strategy for growth. The company’s approach to everything from R&D to regulatory compliance is defined by inventiveness, flexibility and thoroughness. It was our very great pleasure to be awarded alongside our providers and I hope that these successes will be the first of many at the CEEG Awards.”
– Ends –
About SBTech:
SBTech is the industry-leading provider of Sports Betting solutions and services in regulated markets. The company’s complete Omni-channel offering includes an innovative, dynamic and customisable suite of fully managed solutions, specifically designed for top gaming operators, existing bookmakers and land-based networks. SBTech’s expertise in live betting has also been recognised at the2016 eGR Awards, winning the accolade of Best In-Play Betting Software.
Contact:
[email protected]
www.sbtech.com
Casexe Press Releases
CASEXE wins two awards at CEEGC 2016!
CASEXE is proud to tell you that it has won two awards as part of the first ever Central and Eastern European Gaming Conference, which took place on September 20 in Budapest. At the event, CASEXE has been determined the best in “Casino Product Quality” and “Service/Price ratio” nominations, represented in the “Best online casino software provider” category.
We’ve also taken second place in the “Product support” and the third place in “Open business relations” categories.
As part of the CEEGC 2016 conference, Ivan Kondilenko, CEO at CASEXE, has made a presentation in the “Hot topics on the European gambling markets” section relating the issues of Bitcoin and online gambling interaction. Event guests had a chance to find out whether this “perfect couple” is really so great and what to expect from such trend.
Ivan Kondilenko enjoyed the theme event, saying that CEEGC 2016 has managed to gather interested gambling market players, including the leading providers, developers, owners of casinos and betting venues, in addition to representatives of regulation authorities from Romania, Czech Republic, Hungary, Austria, Bulgaria, Ukraine etc.
“For us, it’s a great honour to win two awards in such significant category as “Best online casino software provider”. We are the only company to win in several nominations,” said the expert. Ivan also mentioned that CASEXE has been a Bronze Sponsor at CEEGC 2016 and thanked everyone who participated in the online voting process.
CASEXE expresses many thanks to all gambling industry experts who highly appreciated the provider’s operations. “We’ll keep on moving towards the set direction focused on high quality of software, as well as providing of the best service for gambling operators,” reported the company representatives.
By the way, CEEGC 2016 has been memorable for one incident that led to a 4 hour break. According to Ivan Kondilenko, it has become an icebreaker possibility to get to know all iGaming segment representatives, thus the conference participants discussed all the questions in store.
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