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BetGames.tv continues its global expansion signing its first Bulgarian regulated licensee EFbet

George Miller
December 20, 2017
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BetgamesTv partners with Efbet Bulgaria
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BetGames.TV, leading provider of Live presented games, announced to have inked a deal to launch a line-up of Live games for its first Bulgarian regulated licensee EFbet, one of the leading bookmakers in Europe and sponsor of Bulgarian A PFG top-tier football club Levski Sofia.

 

Founded in 2006 and regulated by the Bulgarian State Commission of Gambling, EFbet is a leading online and land-based operator in Bulgaria with an extensive choice of sports betting and casino games. The launch of BetGames.TV live presented games at efbet.com marks the first entry for BetGames in the regulated Bulgarian gaming market.

Efbet.com will offer BetGames.TV’s multi-channel games including Bet on Poker, Bet on Baccarat, Dice, Dice Duel, Lucky5, Lucky6, Lucky7, War of Bets and Wheel of Fortune, line for desktop and mobile and into 21 casinos and 13 sports bars.

Bulgarian language will be activated to the user interface and support pages for all games offered.

Martin Simonov, CEO of EFbet, declared: “We have been looking to extend our offering with Live games for online and retail and we are happy to have chosen BetGames.TV as the provider with its market-leading B2B multi-channel offer of video-streamed Live Games to the biggest lottery, casino and betting operators around the world.”

Christian Maglia, Head of Sales at BetGames.TV, commented: “We are excited to be able to launch our games for the very first time to a Bulgarian operator. It’s our aspiration to provide our partners the best Live Games that market has to offer. The integration of BetGames.TV live games will enrich the services Efbet offers to its customers and will strengthen their portfolio significantly. I am convinced the players of EFbet will enjoy the new addition of our Live Games.”

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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Experience the Power of EEGaming.org – The Global Intelligence Hub

At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

  • ✔ Online and Land-Based iGaming
  • ✔ Strategic Betting and Esports
  • ✔ Global Regulatory and Compliance Intelligence
  • ✔ Technological Evolution: AI, Blockchain, and Fintech

Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

Bringing the Industry Together

Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

Get In Touch

Editorial / PR Submissions: [email protected]
Business & Advertising: [email protected]

Copyright © 2015 - 2026: European Gaming Industry News
EEGaming.org is proudly part of HIPTHER.
Registered in Estonia under HIPTHER OÜ, Registration no.: 17339889, EU VAT ID: EE102909106.

Join us as we celebrate a decade of delivering excellence and embrace the magic of what’s to come in 2026 and beyond!

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