BtoBet Press Releases
How can bookmakers navigate the Mobile UX challenges in the European regulated market?
From 11th to 14th July BtoBet will be in Amsterdam as VIP Area Lounge sponsor at the iGaming Super Show. All operators will have the possibility to discover how to manage all sports betting Mobile Ux challenges.
Innovation in technology plays a key role in the mobile channel. In the sports-betting industry, both traditional and in-play, players are provided with a huge range of sports, events and bets. The selection of events must be quick and the customers need suggestions to access their preferred content, all in one click.
BtoBet has created a useful technical handbook to give tips and insights into how to manage mobile betting Ux. To discover more, download the full document here:
http://www.btobet.com/en/mobileux
BtoBet’s CEO, Kostandina Zafirovska will be a speaker in the panel “Mobile Ux – the next big challenges for bookmakers” on 12th July at 16.45 – room 1. Anticipating the discussion, she highlighted:
“Today it is necessary to provide a “true personalisation” of the user experience, to give a layout designed around the individual client, deliver a responsive and working layout regardless of the device it will be viewed on,” and she specifies, “this means providing a layout that is designed around the individual client and the device it will be viewed on. For an excellent UX to be considered optimal it must be accompanied by the capability of the operator to anticipate bettors’ wishes and provide a compelling service together with a unique experience. This is the key to attracting the punters, giving them a unique experience and keeping them loyal to the brand.”
All visitors will have the possibility to meet the company’s expert at the exclusive B2B VIP Area Lounge to discover BtoBet’s advanced tools for managing the retail, online and mobile sports betting business in all European regulated markets.
Licenses in Amsterdam will have the possibility to book a personalised demo in the VIP Area Lounge by contacting +356 27135974, or [email protected] or clicking http://www.btobet.com/en/bto-events/igamingsupershow.
About BtoBet
BtoBet is a pioneer in new technologies for iGaming operators and the betting industry by using technological intelligence as its main base for its products. It offers unique, customisable, secure and flexible cloud based systems delivering unprecedented capabilities to drive sportsbook and iGaming business. BtoBet has offices in Macedonia, Italy and Malta. The Technical team of the company is in Skopie and has an ever-growing team of developers. BtoBet’s dynamic Sportsbook team operates from Rome, whilst Malta hosts the commercial and marketing centre.
BtoBet Press Releases
Betsoft Gaming Secures Partnership Deal with BtoBet
Visionary iGaming developer Betsoft Gaming, architects of the Shift™ platform, have announced that they have signed a partnership deal with renowned worldwide software provider BtoBet.
Under the terms of the partnership, BtoBet will be taking on Betsoft’s complete suite of iGaming entertainment, including the iconic Slots3™ collection of true 3D video slots and the ToGo™ line of premium mobile gaming. The target markets are Africa, Europe, and Latin America.
BtoBet have recently won as “Rising star in Sports Betting Innovation” at the SBC Award in London and as “Best Sports Betting Innovation 2017” in Budapest.
“BtoBet is a leading company and true pioneer in our business,” said Anna Mackney of Betsoft. “They carefully study both existing and emergent technologies to apply that strength to the quality of their service. Future-ready and flexible, BtoBet offers their clients the total package of customer support backed by many years of professional experience in the field. Our full suite of solutions, including Key Performance Indicator reports, will be invaluable to them. We are beyond thrilled to be partnering with them, and look forward to a lucrative business relationship as we lead the iGaming industry together.”
“I’m proud of the recent agreement signed with Betsoft,” said Alessandro Fried, BtoBet’s chairman. “Its high level digital games combined with BtoBet’s technological platform will perfectly fit our exigent clients’ needs and, at the same time, their players’ expectations.
“All Betsoft ‘s integrated games will be managed by our clever Artificial Intelligence learning machine, providing a real time and accurate data analysis per each customer in order for the operator to automatically segment the players’ base and to build easily the best strategies, specific promotional activities and more effective ad hoc marketing campaigns,” continued Mr. Fried.
About BtoBet
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com
About Betsoft Gaming
Betsoft Gaming, broadly known as the innovator and leader of true 3D cinematic gaming, is a Tier One developer and provider of complete system online gaming software. With a game library of over 190 games including the iconic Slots3™ series, Betsoft Gaming has met and exceeded the quality found in console video games and animated feature films. Starting in 2012, Betsoft initiated a concentrated push into the mobile gaming sector, converting their popular Slots3™ games to be available as the ToGo™ collection. Betsoft Gaming’s extensive portfolio of clients includes some of the top gaming operations in the industry.
For marketing or press queries, please contact [email protected] or visit www.betsoft.com.
BtoBet Press Releases
BtoBet announces newly redesigned group
The multinational iGaming and Sports betting technology partner BtoBet has reshaped its internal structure becoming a larger group today, embracing 2 companies, ITS (I-Trading solution) and IGS (I-Gaming Solutions) that allow the launch of 2 new divisions: BtoBet Sports and BtoBet Games.
ITS is specialized in risk management and trading while IGS is an experienced Games aggregator.
All operating under the same roof and adopting the same foremost technology.
With the new structure, BtoBet offers an even more comprehensive suite of products; Sportsbook platform and services for bookmakers and IGaming Platform and services devoted to the gaming industry.
Commenting on the BtoBet Sports division, BtoBet’s chairman Alessandro Fried stated:
“BtoBet Sports is focused on bookmakers’ needs and sportsbook players’ preferences. A dedicated team ensures the sports-betting brand provides the ultimate betting experience to the bettors. Based on BtoBet’s sports platform Neuron Sport, BtoBet Sports provides a highly customizable frontend for each operator, giving all the tools needed for risk management across all pre-match, live betting and virtual Jackpot betting products.”
About the BtoBet Games division, Fried highlighted:
“This new department is aimed at providing the perfect set of products and services needed for today’s iGaming business. A pull of skilled and dedicated experts assists and satisfies any of operator’s iGaming needs and requirements. The Neuron Casino omnichannel platform, based on Artificial Intelligence technology ensures tailored offers to maximize the effort of delivering the perfect Games offer.”
To conclude, Alessandro Fried announced:
“BtoBet’s new structure offers a bigger trusted team always available to support our Clients in their technical needs by providing advice when needed, flexibility to expand their business and a range of clear and simple products and services. We are able to allow the operators to manage their business autonomously, setting up their own strategies, all without the handicap of technology constraints or the limits of engaging fully-managed platforms. In addition, Btobet is able to supply them all the necessary services to make their own product and offer unique” and concluded “We are proud to present the new BtoBet Group at ICE, stand S1-320.”
About BtoBet
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com
BtoBet Press Releases
BtoBet and Spinomenal engage in a partnership
Spinomenal cross platform games supplier, providing the most innovative and high-end games to some of the world’s largest casino gaming operators, has signed a partnership with the advanced technological iGaming and Sportsbook platform BtoBet.
Commenting on the partnership, Spinomenal’s CEO Lior Shvartz, stated:
“We constantly strive to reach the perfect balance of amazing graphics, fun game flow and easy access for worldwide clients. Since its foundation, Spinomenal has created more than 85 original cross-platform games and we are just getting warmed up! We are very excited about the integration with BtoBet and are always happy to work with such a responsive and professional team of experts who are able to make the process easy and fast”.
Kostandina Zafirovska, BtoBet’s CEO highlighted:
“Spinomenal has interesting set of games and we’re enthusiastic about integrating their content onto BtoBet’s platform, ready for any regulated market. I firmly believe the combination of Spinomenal’s games proposal and BtoBet’s platform will definitely provide operators with the possibility to elaborate unique offers, tailored for every single market, offering more than 3,000 exciting games. Additionally, with our sophisticated Recommendation engine, operators can suggest to players their preferred games, at the ideal time and on their preferred device.”
About BtoBet
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com
About Spinomenal
Spinomenal was founded in late 2014 by Lior Shvartz and Omer Henia. From the first day of its existence, the company had a very clear vision: to be the lead content provider. Starting from scratch, Spinomenal quickly grew and developed new and original cross platform games with high-end graphic and sounds, but more importantly, brilliant new features. The ideas just kept pouring out along with a constant process of self-improvement. Today, the company is on top of its game and is always striving to reach higher, get better and rise to the next challenge.
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