Latest News
Casino experts reveal clever ways to read a ‘poker face’
From how to spot a fake smile to uncovering anger, here’s what’s hiding beneath the bluff
If you’ve ever struggled to work out what your opponent is thinking, chances are they’ve mastered the art of the poker face.
Described as an “an inscrutable face that reveals no hint of a person’s thoughts or feelings” alongside poker players, politicians, celebrities, and industry leaders are known to put on their best poker face when in high pressured situations.
To help you decipher what’s going on beneath the surface, poker experts at Jeffbet have shared some expert tips on how to read a poker face – both on and off the table.
A spokesperson from Jeffbet said:“In a game of poker, it’s common for a player to deliberately hide their facial expressions, howevever, there is one way to read a poker face that many people aren’t aware of. The key is to look out for microexpressions, which arise subconsciously and cannot be deliberately evoked or suppressed. Microexpressions can be quite difficult to detect, as they last for just 0.5 seconds, however with some practice, you can learn how to spot them.”
How to read a poker face
There are seven microexpressions to spot, however, unlike regular facial expressions which last up to four seconds, these quick-fire facial movements will last just half a second, so it’s important to focus -as they won’t be obvious.
From how to spot a fake smile to uncovering contempt, we’ve rounded up the things you need to look out for when trying to figure out a bluff.
Surprise – If someone is surprised, their eyebrows are likely to be raised and curved, and you may notice horizontal wrinkles across the forehead. Without staring, notice if their eyelids are open, with the white of the eye showing above and below the pupil. Their jaw may slightly open, too, but there will be no tension or stretching of the mouth.
Fear – When a person is trying to hide fear or anxiety, their eyebrows will be raised and drawn together, usually in a straight line. They many also show wrinkles in the centre of the forehead just between the eyebrows – but not across. Their eyes may have the upper white showing, but not the lower white.
Disgust – Hiding disgust is difficult, however there are some subconscious facial movements to look out for. The eyes may be narrow, and the nose may be slightly wrinkled. Look out for a quick flash of the upper teeth, too.
Anger – Look at the person’s eyebrows, and notice if they are lowered and drawn together, with vertical lines between them. Their lips may also become tense, with corners down, or in a square shape. Another good way to know for sure, is if their nostrils dilate.
Happiness – Happiness is the most difficult emotion to fake, and it’s easy to spot a fake smile if you know the trick. Notice if they have crow’s feet near the outside of the eyes, if they don’t, and their lips are open in a smile, chances are they aren’t conveying genuine happiness.
Sadness – Sad microexpressions are not very large or noticeable and can be difficult to detect. However, they usually last slightly longer than the other microexpressions. However, look to see if the inner corners of the eyebrows are drawn in and then up, and the corners of the lips are drawn down. The lower lip may also very slightly pout out.
Contempt – if you think someone dislikes you, or disagrees with your opinion, there is one thing to look out for. If one side of their mouth slightly raises, chances are you’re right. This is the only asymmetrical microexpression and it’s one of the easiest to spot.
 
																	
																															Latest News
MyEmpire Reborn: New Look, New Empires, New Features
 MyEmpire, one of the leading brands within the MioMedia affiliate program, proudly unveils its grand transformation. The empire has been reborn — with a stunning new look, an expanded collection of games, and thrilling new features set to redefine the gaming experience.
MyEmpire, one of the leading brands within the MioMedia affiliate program, proudly unveils its grand transformation. The empire has been reborn — with a stunning new look, an expanded collection of games, and thrilling new features set to redefine the gaming experience.
The redesigned MyEmpire brand unveils a fresh and immersive environment inspired by great civilizations of the past. The new interface offers smoother navigation, enhanced visuals, and a layout that reflects the brand’s evolution and the spirit of the empire. It’s cleaner, faster, and full of life — giving players the feeling of truly stepping into a renewed realm of majesty.
The updated design extends across the entire game world, bringing richer landscapes, detailed architecture, and enhanced character art that adds elegance and depth, drawing players further into play.
Along with the visual transformation, MyEmpire is expanding its portfolio with new games. Each title offers a unique experience while staying true to the empire’s spirit of strategy, adventure, and discovery. Together, they create a broader and more dynamic world for players to explore.
Beyond new games, MyEmpire is expanding with the launch of a dedicated shop — a new destination where players can purchase exclusive items or exchange their in-game bonuses for them. It’s a fresh way to turn progress into rewards and make every victory even more satisfying.
Soon, players will also enjoy new gamification features — SpinRally, Wheel of Fortune, and WonderPot. These additions will introduce even more thrills and rewards, giving players the chance to test their luck, win prizes, and uncover new surprises within the empire. Each feature is designed to enhance engagement and add a fresh layer of fun to the play.
MioMedia Affiliates continue to stand at the forefront of iGaming innovation, bringing together top-performing brands and world-class affiliate partnerships. As MyEmpire enters a new era with its refreshed look and features, MioMedia Affiliates celebrates the brand’s dedication to excellence, creativity, and pursuit of entertainment that both inspires and rewards.
For more information and guidance, contact the team: https://www.miomedia.com/contact-us
Latest News
iGaming 2026 starts now: be the first to get Slotegrator’s iGaming trends report
 Slotegrator, a leading iGaming software provider and content aggregator, has published a report forecasting the iGaming trends of 2026. Developed in collaboration with over 50 experts from international companies, the report highlights how technology, regulation, ESG and transparency, and evolving player expectations will reshape the iGaming landscape in the coming year.
Slotegrator, a leading iGaming software provider and content aggregator, has published a report forecasting the iGaming trends of 2026. Developed in collaboration with over 50 experts from international companies, the report highlights how technology, regulation, ESG and transparency, and evolving player expectations will reshape the iGaming landscape in the coming year.
The report brings together insights from operators, regulators, affiliates, and marketing leaders across Europe, Latin America, Africa, and Asia. It covers key topics – from upcoming regulatory changes and AI-driven hyper-personalization to new compliance standards, marketing transformations, and the rise of community-based gaming ecosystems.
Readers will learn what to expect from:
- Regulatory developments in the industry’s most attractive markets.
- Advances in AI, cybersecurity, biometric KYC, and deepfake detection.
- New marketing models built on emotional intelligence and data ethics.
- The role of Web3, stablecoins, and gamified well-being.
- The growing influence of ESG on the iGaming sector.
The report features practical insights from leading leading companies, recognized industry leaders and award winners, including SiGMA Group, Clarion Gaming, DEVILS, Endorphina, Amigo Gaming, Aviatrix, ZingBrain AI, BGaming, NGM Game, Peter& Sons, CasinoRIX, ICS-digital, top media like iGamingNews, Casino Guru, GamblingTalk, and others, alongside perspectives from top game studios and regional experts.
“The report brings together the key takeaways from our business analytical research and the voices of industry experts who observe market dynamics every single day. Their perspectives give this report its depth and authenticity. At Slotegrator, we value partnership and collaboration above all — this is what allows us to capture the real pulse of the iGaming industry. This document gives companies a valuable head start as they prepare for next year’s shifts,” adds Svetlana Kirichenko, head of marketing at Slotegrator.
The report offers a comprehensive view of what’s next for iGaming — a must-read for anyone shaping the future of the industry. Be among the first to download The iGaming Trends of 2026 from Slotegrator by following this link.
ABOUT THE COMPANY
Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.
The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.
The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.
Slotegrator also provides consulting services in gambling license acquisition and business incorporation.
Latest News
Boomerang Partners has announced a gift auction at their booth during the upcoming SiGMA Europe 2025 in Rome
 Boomerang Partners, an affiliate marketing agency and an Official Regional Partner of AC Milan, is preparing numerous activities for their booth 5046 G at the upcoming SiGMA Europe 2025 in Rome. The main highlight will be a gift auction featuring valuable prizes:
Boomerang Partners, an affiliate marketing agency and an Official Regional Partner of AC Milan, is preparing numerous activities for their booth 5046 G at the upcoming SiGMA Europe 2025 in Rome. The main highlight will be a gift auction featuring valuable prizes:
- Signed Luka Modrić (football legend and AC Milan player) jersey
- Apple iPhone 17 Pro Max 256GB Deep Blue
- Ray-Ban | Meta Wayfarer smart glasses
- Apple AirPods Pro 3
To try their luck in the gift auction, SiGMA Rome participants must visit the Boomerang Partners booth on November 4th and 5th and perform various tasks. For completing them, they will receive special chips of different denominations. The more chips they have, the higher their chances of winning in the auction. Details can be obtained from the hostess at the booth.
The final will take place on November 5th at 4:00 PM. On the same day, Boomerang Partners will announce the winners of their first sports traffic tournament, the Golden Boomerang League, which ran from September 1st to October 31st. All affiliate teams, including current and new partners of the company, who managed to generate 20+ FTDs on the brands from its client portfolio, have qualified for the prize draw. The prize for first place is direct access to the Golden Boomerang Awards 2026. Participants who place second and third will receive an AC Milan Experience package, which includes paid flights, accommodation, and attendance at an AC Milan home match at the famous San Siro Stadium in Milan.
Come to the Boomerang Partners booth, complete simple tasks, get chips, and participate in the gift auction. Extra pleasant surprises are possible. Read the full terms and conditions on the Boomerang Partners website.
About Boomerang
Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is the Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards — a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. The agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.
The agency’s client portfolio contains 13+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide personalized bonuses and 24/7 multilingual support.
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