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NOVOMATIC Ranked as Second Most Valuable Austrian Brand
NOVOMATIC has once again won an excellent second place nationwide in the ranking of the European Brand Institute (EBI). Boasting a brand value of EUR 3.033 billion (+2.2%), the company ranks currently between Red Bull and the domestic food retail chain Spar. NOVOMATIC also received valuable recognition for its great commitment in the area of sustainability with an AAA Sustainable Brand Rating and an excellent 4th place.
“To be repeatedly ranked second among the country’s most valuable brand companies proves once again that our dual strategy as a producer and an operator is the right way to go. After all, a consistent and strong brand presence is essential for our international success. Furthermore, we are particularly pleased about the excellent ranking in the Sustainable Brand Ranking, since we bear a great responsibility towards our employees and customers in this respect,” NOVOMATIC CEO Johannes Gratzl said.
Within the framework of the Austrian Brand Value Study, the European Brand Institute annually determines the most valuable Austrian brand companies from the “trend-TOP500 of the companies with the highest turnover in Austria” of the business magazine Trend. Companies that are more than 45% owned by Austrians and whose brand value is assessed according to the current international standards ISO 10668 and ÖNORM A 6800 are evaluated on the basis of criteria such as industry sector, brand strength, trend development, brand potential and turnover. The study nominated 180 Austrian brand companies from 16 industry segments.

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FBMDS launches Zaltik Empire – An Aztec-Inspired Adventure in the Titan Series
FBMDS proudly announces the release of Zaltik Empire, the latest addition to its Titan Series of online slot games. Drawing inspiration from the ancient Aztec civilization, this 6×5 tumble slot invites players to uncover mystical secrets hidden within lush jungles, stepped pyramids, and sacred temples.
Guided by Itzalco, the guardian of ancestral wisdom, players journey through sacred symbols — including Gold, Moon, Shield, and Temple — in search of long-lost riches. Zaltik Empire captivates with immersive animations, atmospheric sound design, and versatile mechanics optimized for Desktop, Tablet, and Mobile.
Key Features:
- Tumble slot mechanics with unlimited cascading wins
- All-symbols-pay-anywhere for flexible win patterns
- Free Spins feature with progressive multipliers
- Scatter symbol pays anywhere and retriggers spins
- Buy Bonus or Double Chance 25x for enhanced engagement
- Max win of 5000x the base bet
- RTP: 96.50%
As part of the expanding Titan Series, Zaltik Empire reinforces FBMDS’ commitment to delivering culturally rich, high-performing content. It follows the successful launches of Secrets of Scarabs and other Momentum Series titles like Piñata Rush, Magical Garden, and Arctic Jumper, offering operators modular game solutions for today’s dynamic player base.
This release marks another milestone in FBMDS’ strong pace of innovation and product delivery in 2025. With a sharp focus on localized content, intuitive mechanics, and trend-responsive game design, FBMDS continues to roll out high-quality titles across multiple categories.
The brand’s agile roadmap and cross-functional development strategy have enabled it to launch new games at unprecedented speed, strengthening its position as a top-tier provider in competitive iGaming markets.
The post FBMDS launches Zaltik Empire – An Aztec-Inspired Adventure in the Titan Series appeared first on European Gaming Industry News.
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ReferOn in the Spotlight with Two Nominations at the SBC Affiliate Leaders Awards
ReferOn, the next-gen affiliate management system, has been shortlisted in two key categories at the SBC Affiliate Leaders Awards: “Affiliate Management Platform of the Year” and “Affiliate Technology of the Year.”
These nominations reflect ReferOn’s strides in reshaping how operators run their affiliate operations and making affiliate marketing a key strategy for global brands. In 2025, the platform has expanded its capabilities, delivering new features that make management more transparent, scalable, and efficient, while maintaining its user-focused approach.
To date, ReferOn has become synonymous with making affiliate marketing simple. It has undertaken the goal of challenging legacy platforms to help empower affiliate managers with powerful yet easy-to-understand solutions, such as dynamic reporting, intuitive reward logic, multi-brand consolidation, and streamlined workflows. In turn, ReferOn has positioned itself as a trusted platform for businesses aiming to scale and maximise ROI with smarter technology.
Alex Bukin, ReferOn’s General Manager, commented on the nominations, “Recognition at this level isn’t a result of a single achievement, but from years of refining our product, listening to our users, and constant effort to improve. Our team has combined technical excellence and a deep understanding of the market to provide tools that actually work and help real affiliate managers. To be nominated for these awards reflects ReferOn’s dedication to serving our customers and delivering the best possible solutions.”
The SBC Affiliate Leaders Awards ceremony will take place on 17 September at the MEO Arena in Lisbon for a night of celebrating innovation and excellence. The ReferOn team looks forward to attending and networking with peers who push the boundaries of their respective industries.
Voting for the SBC Affiliate Leaders Awards 2025 is now open. Support ReferOn by submitting your votes here: sbcevents.com/affiliate-leaders-awards/
The post ReferOn in the Spotlight with Two Nominations at the SBC Affiliate Leaders Awards appeared first on European Gaming Industry News.
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BetBrain Expands into the UK Market with Launch of British-Focused Platform
BetBrain, the very first odds comparison platform, launched in 2000, announces its expansion into the British market with BetBrain UK. The platform serves as a premier odds comparison solution focusing on informational value and responsible betting.
The launch of BetBrain UK marks a pivotal step in BetBrain’s evolution. Owned and operated by GSH Online Media, the brand continues to strive for accuracy, insight, and enhanced player protection. Its recent expansion with BetBrain NZ reflects the same mission.
Following continuous redevelopment and upgrades to the initial model, BetBrain UK represents the culmination of the brand’s identity, adding various services and guidance methods.
With this British-focused platform, the company continues its quest to steer bettors towards worthwhile and responsible opportunities in the UK market.
A Bespoke Model for UK Audiences
BetBrain UK follows sound principles and creates a user-friendly environment for users looking to compare odds across British bookmakers. It does so by providing accurate, valuable, and responsible gambling-focused guidance.
All of its listed bookmakers and casino brands are from operators with active licences from the UKGC, providing access to legitimate and qualitative betting opportunities. The main solutions provided by BetBrain UK include:
- An efficient odds comparison tool aggregating the offerings from over 100 UKGC-licensed bookmakers.
- Football predictions, match results, and free betting tips.
- A database of online casino bonuses from UKGC-approved brands.
- An AI-powered service for generating accumulators.
- Written informational support, catered to the UK iGaming context and sensibilities.
- Ongoing commitment to educating and protecting users.
Viorel Stan, GSH Online Media CEO, Addresses the Launch: “The UK digital gambling sector demands legitimacy, precision, and truthfulness. With the launch of BetBrain UK, we’ve committed to upholding these principles and providing our British audience with the utmost quality. Our development process, our work ethic, and focus on user-centric values have steered us towards a continuous improvement of our model, allowing us to provide a solution worthy of the savvy and knowledgeable British users. I am thankful for our team’s effort in this endeavour.”
The post BetBrain Expands into the UK Market with Launch of British-Focused Platform appeared first on European Gaming Industry News.
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