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Altenar to scale next-gen betting terminal for global markets
Altenar, the leading sportsbook and iGaming software provider, is preparing to offer its newly developed in-house retail terminal system to all global clients following its initial launch success.
Developed to offer the industry’s first next-gen terminal solution with a fully customisable on-screen UX, the UKGC-licensed provider’s terminal is designed to be both the most cost efficient and advanced solution available on the market.
Inspired by the same software update model deployed by Silicon Valley, Altenar’s terminal software will continuously upgrade in real time – ensuring that Altenar’s terminal will continue to offer the most advanced solution available for years to come.
Built to offer operators the same back-office technology as other advanced terminals on the market, Altenar’s product differentiates itself by offering a fully blank slate for player UX – guaranteeing a fully tailored front-end solution with bespoke accessibility.
Offering the industry’s first terminal technology of its kind, Altenar’s retail partners will now be able to receive a completely customisable player experience, with a front-end built to each operator’s exact specifications.
Thanks to its resounding success across selected Belgian and LatAm retail estates, Altenar is now ready to scale its product globally across the 13 markets it is licensed in, including the UK, Malta, Spain, Colombia, Denmark and Sweden.
Commenting on Altenar’s plans to take its next-gen terminal into global markets, Alejandro Cazorla, Sales Manager at Altenar said:
“Our solution really is the Tesla of terminals – and by that we mean the most advanced terminal available on the market! We’ve designed our terminal to be as tech-first as possible, so it really is as advanced as the technology we’re seeing in Silicon Valley.
“This means we’re able to offer a betting experience that is fully customisable for each partner – ensuring no UX is the same – but also the technology that ensures each product will be continuously updated and upgraded in real time with as little as one click.
“With central back-office management, highly advanced tracking and performance tools as well as telemetry, we can promise close to zero downtime – as well as a truly next-gen betting experience that will bring new demographics into retail shops.”
Altenar has established itself as the multi-channel sportsbook provider of choice for multiple leading operators across global regulated markets.
Founded in 2011 with more than a decade of experience, the company’s sportsbook and iGaming platform has a proven track record of outstanding success in the likes of the UK, Malta, Spain, Colombia, Denmark and Sweden.
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Volcanic thrills await in SlotMatrix’s Tiki Baka Boom Boom release
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ANESAR Holds its 43rd Ordinary General Assembly
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The Spanish Association of Gaming and Recreational Hall Entrepreneurs (ANESAR) has held its 43rd Ordinary General Assembly this Tuesday, November 4, in the Carlos Ferret Salat room of CEOE, in Madrid, where it once again brought together a large representation of members, in a meeting marked by reflection, collaboration and the firm will to continue working with data, arguments and responsibility.
Following the institutional opening by Javier Calderón, Director of Companies and Organisations of CEOE, aspects of mandatory statutory compliance were addressed, such as the approval of minutes, the explanation and approval of accounts and budgets, or the approval of the Annual Report of Activities.
Next, José Vall presented the president’s report, in which he emphasised that, although political decisions are often difficult to understand, “our duty is to continue providing arguments and evidence to defend the sector with rigor, knowledge, and sound judgment.” In this regard, he stressed the need to anticipate events, prepare information and coordinate common messages that reinforce the image of a sector committed to legality, prevention and responsible gaming.
For his part, Juan Lacarra, technical general secretary of ANESAR, reviewed the main current issues from a regulatory and operational perspective, addressing relevant aspects such as sanctioning procedures, opening hours, biometrics and hiring difficulties.
During the Assembly, the “Key Data and Sector Dynamics” were also presented, highlighting that there are currently 3600 gaming arcades (more than 240 have closed in the last four years) and 30,060 slot machines. It was also specified that the average spend per visit is €16, that 85% of people are accompanied by family and friends, and that 60% are men around 30 years old. Regarding employment data, it was explained that the sector supports more than 47,000 jobs, including both direct and indirect workers, making it a significant driver of employment. The ANESAR Training Plan was also emphasised, with 8725 students and 16,539 formal enrollments (data as of October 15, 2025). Furthermore, it was noted that, with a real estate investment of €260 million, gaming arcades represent one of the largest private investments in the leisure sector. A sector that, as was recalled, collects more than 320 million euros in taxes annually, which benefit hundreds of thousands of people, as well as society as a whole.
The Assembly also included the participation of experts in politics and institutional relations, such as Jaime Criado, from the firm ACENTO, who provided insights into the current political situation and its potential impact on the sector. ANESAR Vice Presidents Enric Sanahuja, Raúl Rubio and Antonio Fornés also offered their perspectives on current issues affecting the sector. Finally, Ramón Cubián, Director General of Land and Delegate for Gaming Regulation and Management of the Community of Madrid, accompanied by Gracia Martín Duarte, Deputy Director of Gaming Management and Regulation, and their team, officially closed the 43rd ANESAR Assembly.
The post ANESAR Holds its 43rd Ordinary General Assembly appeared first on European Gaming Industry News.
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CreedRoomz Launches New Game Show: Mr. First Live
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CreedRoomz, a leading provider of live casino content, has officially launched its new game show, Mr. First Live. This thrilling, fast-paced bouncing ball game show takes place in a vibrant, adventure-themed studio, blending the excitement of gumball machines with an innovative, endless-runner-style bonus game.
In the main game, players match numbers on up to eight game cards, which are randomly enhanced to one of three types: Normal, Safe or Risk. Players can also choose from three bonus ticket levels Sprint, Trailblaze and Marathon, each offering a different path to the bonus round and a bigger potential win. What truly sets this game apart is its unique bonus round, where players are launched into an exhilarating, interactive adventure, collecting coins to boost their prize with up to a 10,000x multiplier.
This launch is a significant milestone that validates the provider’s strategy to create a new generation of game shows. Mr. First Live is designed to not only captivate players but also serve as a powerful new tool for the partners to drive acquisition and retention in a competitive market.
The post CreedRoomz Launches New Game Show: Mr. First Live appeared first on European Gaming Industry News.
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