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KONAMI BECOMES AC MILAN’S FIRST-EVER OFFICIAL TRAINING WEAR PARTNER
The leader in the world of gaming – developer of the renowned eFootball™ series – will join the family of AC Milan Principal Partners
The long-term collaboration between the two brands kicks off on 1 July, with passion, innovation, sport and entertainment at the centre of it
AC Milan and Konami Digital Entertainment B.V. are pleased to announce a long-term partnership that will see KONAMI become the first Official Training Wear Partner in the Club’s history, and one of the Rossoneri’s Principal Partners from 1 July 2022.
From the beginning of next season, KONAMI’s eFootball™ logo will feature on the front of the men’s team’s official Training Kit, which will be worn by the players during their training sessions at the Milanello Sports Centre, as well as before every fixture in domestic and international competitions. It is an agreement that underlines the global appeal of AC Milan, which continues to grow both on and off the pitch. Furthermore, this partnership unites two brands that have always fuelled the passions of millions of people around the world: they are global icons of innovation, sport and entertainment that are capable of appealing to increasingly wider audiences and have consistently set new trends.
The new Training Kit will be unveiled in the coming months, as will further details on a partnership that looks to combine the physical and digital universes. During the course of this partnership, AC Milan and KONAMI will strengthen their common status as entertainment powerhouses, generating an innovative ecosystem of initiatives that will unite players and fans both on and off the pitch.
Casper Stylsvig, AC Milan’s Chief Revenue Officer, said: “We are thrilled to welcome KONAMI back into the AC Milan family as one of our Principal Partners and our very first Training Wear Partner for the men’s team. We are very excited about the potential that this partnership offers us both as a Club and a brand to break new ground together. ”
Naoki Morita, KONAMI Digital Entertainment B.V.’s European President, commented: “KONAMI are very excited to be working with AC Milan once again. Becoming a Principal Partner of one of the biggest football clubs in Europe and also putting our brand on their training kit is an incredible opportunity. We are looking forward to working with the Club and creating an innovative partnership together.”
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WorldMatch Partners with MrBit
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WorldMatch has entered into the dynamic online gambling market of Romania through a strategic partnership with top-tier operator MrBit.
Under this partnership, WorldMatch’s titles will be available exclusively on the MrBit platform, offering Romanian players a unique first opportunity to experience the provider’s games. The operator plans to launch initially with WM’s top performing games, featuring some of their most popular titles like Book of Pharaon Deluxe, Devil Girl, Fortunella.
Xhuljana Demerxhiu, Head of Sales at WorldMatch, said: “We are thrilled to debut in the Romanian market with such an innovative partner as MrBit. The exclusive agreement accentuates the value MrBit places on the quality and uniqueness of our content. We look forward to offering their players an engaging gaming experience, and once we are live in Romania, we will immediately begin preparations for the launch in Bulgaria.”
The post WorldMatch Partners with MrBit appeared first on European Gaming Industry News.
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Nederlandse Loterij Acquires Lotify
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The Dutch Lottery (Nederlandse Loterij) has completed the full acquisition of Lotify. Lotify supports sports associations, sports clubs, charities, events and businesses in organising fundraising lotteries and competitions. With this acquisition, the Dutch Lottery strengthens its position as an innovative and responsible gambling provider.
Since 2021, the Dutch Lottery has held a majority stake in Lotify. The platform offers a comprehensive solution for organising lotteries and competitions that comply with all legal requirements: from permits and technology to participant communication, draws and payouts.
Arjan Blok, CEO of the Dutch Lottery, said: “The Dutch Lottery has almost 300 years of experience organizing fun and responsible games of chance. As a fully integrated part of the Dutch Lottery, Lotify can leverage our knowledge, network, and impact even more effectively. This allows us to support even more sports federations, clubs, and charities. Especially in these times, they are looking for new ways to raise funds.”
Guy van Iperen, founder of Lotify, said: “After four years of intensive collaboration, the time has come to transfer Lotify to the Dutch Lottery. This is in line with the agreements we made in 2021, when the Dutch Lottery acquired a majority stake. I look back with pride on what we have built together and am confident that the platform will continue to grow under this new owner. This way, Lotify can help even more organizations generate additional funding.”
The post Nederlandse Loterij Acquires Lotify appeared first on European Gaming Industry News.
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Oddin.gg Wins the Deloitte Technology Fast 50 Central Europe for the Second Year in a Row
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For the second consecutive year, Czech-based esports technology company Oddin.gg has taken the top spot in the Deloitte Technology Fast 50 Central Europe, underscoring the company’s sustained momentum and highlighting the global demand for an innovative and high-performing esports betting infrastructure.
The Deloitte Technology Fast 50 Central Europe program recognizes the region’s fastest-growing technology companies across sectors including fintech, software, communications, environmental tech, hardware, healthcare, media and entertainment. Rankings are based on percentage revenue growth.
Commenting on the win, CEO and Co-Founder Vlastimil Venclík shared: “Being recognized by the Deloitte Technology Fast 50 for the second year in a row is an honor. It reflects not only our growth, but the trust our partners place in us and the hard work of our team. Esports is evolving quickly, and we’re committed to delivering reliable, high-performing infrastructure that helps operators succeed, now and in the years ahead.”
Founded in 2018, Oddin.gg is dedicated to elevating the excitement of digital esports competitions and equipping sportsbook operators with reliable solutions that maximize engagement, betting activity and profitability.
Vlastimil Venclik credits the company’s growth to its industry expertise, its focus on the betting vertical, and its forward-thinking, customer-first product strategy.
“Our team blends former professional players with data scientists and engineers. That mix gives us the deep esports knowledge and technical capability needed to solve real challenges for operators and deliver measurable results, while also reducing their exposure to risk.”
Oddin.gg stands apart by offering a unified, end-to-end ecosystem for esports betting, allowing operators to work with a single vendor for odds feeds, risk management, widgets, BetBuilder, iFrame and 24/7 eSimulators while also producing and managing everything in-house. This integrated approach is a core pillar of Realms Group, where Oddin.gg leads the effort to shape how audiences experience live digital entertainment.
“We’re expanding in two major directions. First, by building faster, smarter, more interactive products that deepen engagement for fans and bettors. Second, by growing geographically, supported by recent certifications in Brazil as well as earlier approvals in the United States and Canada. This makes us one of the most secure and trusted providers in the market,” Venclik said.
The post Oddin.gg Wins the Deloitte Technology Fast 50 Central Europe for the Second Year in a Row appeared first on European Gaming Industry News.
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