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GAMING1 enters Dutch Market with latest joint venture
Leading gaming and sports betting partner GAMING1 has announced its latest joint venture partnership as it marks its entrance into the Dutch market.
The joint venture will see GAMING1 team up with Holland’s prestigious land-based chain, Gran Casino, which operates multiple hotel-based casino and gaming venues in partnership with hospitality company Van der Valk, one of Holland’s largest hotel and restaurant chains, boasting multiple four-star establishments across Europe and the Caribbean.
Under the agreement, Gran Casino will harness GAMING1’s proprietary sports betting and casino platform to deliver a truly next-generation online casino experience.
With the partnership set to enable Gran Casino to enter the online betting and gaming space for the first time, the new online venture will be established under GAMING1’s Circus brand.
Already renowned as a major online gaming brand across France, Belgium, Serbia and Peru, the deal is set to grant Circus a landmark entrance into the Dutch market, with a particular focus on its online operations.
In merging Gran Casino and Van der Valk’s hospitality and localised expertise with GAMING1’s online technology, the deal will also see the supplier provide its library of proprietary online game content, spanning slots and table games.
Commenting on the deal, Sylvain Boniver at GAMING1 said: “With a track record of success spanning multiple regulated markets across the globe, our unique partnership model brings together expertise from both parties to deliver the ultimate omni-channel consumer experience.
“We’re delighted to partner with Gran Casino and Van der Valk, and given our home markets of Belgium and France, it’s certainly an incredibly proud moment for us all to announce our long-expected entrance into one of Europe’s most exciting new regulated jurisdictions.”
Frank Kastelijns, Director of Gran Casino added: “The Dutch online market holds a wealth of opportunity, and we’re excited to partner with GAMING1, who brings an established reputation for transforming its partners operations into a true online experience. We’re sure that together we’ll be able to introduce players to one of the best online gaming catalogues available.”
Gert van der Valk, Director of Van der Valk International, also added:
Bringing together GAMING1, one of Europe’s market leaders, with Gran Casino and Van der Valk International, shows how far our ambitions go for Holland’s players. Together we will take gaming and hospitality to new heights with our unique gaming experience.”
Offering a modular and flexible sports betting and casino platform that provides a seamless betting and gaming experience, GAMING1 provides superior gamification capabilities, full land-based integration, localised bet pricing and market-leading bet acceptance ratios.
As well as its successful land-based operations in France and Belgium, GAMING1 also operates as an industry-leading betting and gaming partner for regulated markets including Portugal, US, Spain, Switzerland, Colombia, Serbia and MGA jurisdictions.
Notable company highlights over the past year have seen GAMING1 become the first provider to live casino online in Colombia in partnership with Evolution. The supplier also celebrated its entrance into North America via a joint venture with Delaware North, a global hospitality company with a portfolio of regional casinos and gaming venues in the United States and Australia.

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ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025
ReferOn, a next-gen affiliate management platform, has officially been nominated for the “Acquisition & Retention Partner (Supplier)” category at SBC Lisbon 2025, cementing its position as a key partner for operators and affiliate teams.
This shortlisting highlights the platform’s rapid growth in 2025 due to its developments that address real problems affiliate managers face, a passionate product-minded team, and ambitious plans to empower users in the affiliate marketing industry.
ReferOn challenges legacy platforms by creating a simple and accessible system built for modern needs and placing affiliate marketing at the forefront of growth strategy. Key features such as full-cycle automation, customisable dashboards and reports in pivot-style format, instant postbacks, and real-time data visibility reduce chaos and bring clarity to operations, ultimately boosting performance. Additionally, powerful tools like the Sub-Affiliate System, No Bundling Model, and dynamic variables provide managers with increased control.
Vlad Bondarenko, ReferOn’s Head of Product, commented on the nomination, “Acquisition and retention aren’t just buzzwords to keep affiliates happy. They’re real benchmarks that help our users drive growth and scale. The ReferOn team has proudly built a platform that gives affiliate managers real control, clarity, and speed over their operations to help achieve their
goals. This nomination reflects our efforts and how far we’ve come regarding pushing the industry forward and challenging the status quo.”
The nomination for the “Acquisition & Retention Partner (Supplier)” category bolsters ReferOn’s roadmap and growth trajectory. Going forward, the team will continue to invest in impactful product developments and customer-facing services to become the leading platform for affiliate managers.
Key ReferOn members will be in attendance at the SBC Lisbon Awards 2025 ceremony on September 18 for a night celebrating excellence and innovation.
The post ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025 appeared first on European Gaming Industry News.
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Here We Go… Betway Scores announces Fabrizio Romano as their first global ambassador
Betway Scores, the popular live sports scoring app, has today announced that renowned Italian football journalist Fabrizio Romano has become their first global ambassador.
Famous for his unmatched reliability in football transfer news and his signature phrase “Here We Go”, Romano has built a vast and loyal following across social media, becoming one of the most trusted sources in the sport. With over 100 million followers worldwide, his influence spans the entire football community—from fans to players, clubs, and agents.
In his new role, Romano will regularly provide exclusive updates and insights around the biggest football stories, bringing Betway Scores users closer to the action through his expert commentary. His content will be featured in the app as well as on Betway Scores’ official channels.
Commenting on his appointment, Fabrizio Romano said:
“I’m excited to be joining Betway Scores as a global ambassador. I look forward to sharing the latest football news and updates. I’m ready to bring interesting insights to Betway Scores users throughout the year.”
A Betway Scores spokesperson, added:
“We’re thrilled to welcome Fabrizio as our first-ever global ambassador. His reputation for accurate information from the football world is second to none. He’ll bring tremendous value to our users.”
Romano’s partnership, facilitated by the team at Double Tap, marks another step in Betway Scores’ commitment to delivering real-time, data-driven content that enhances the football fan experience.
The post Here We Go… Betway Scores announces Fabrizio Romano as their first global ambassador appeared first on European Gaming Industry News.
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From Street Fighter Glory to a Global Tetris Path: Inside the First-Ever Red Bull AFK Party
Mumbai turned into a gamer’s paradise as Red Bull hosted the first-ever Red Bull AFK Party – a one-of-a-kind celebration that brought together gaming, music, and culture in a way India has never seen before. Described by many as the coolest party for gamers, the night united the country’s top gaming creators, esports stars, and fans for an immersive, high-energy experience done the Red Bull way.
The party welcomed people the Red Bull way, with a real static Formula 1 car right at the entrance. Inside, the venue transformed into a playground for gamers: an adrenaline-pumping RC Racing Track hosted by Ocean Sharma, Red Bull Athlete V3nom’s Reflex Challenge to test reaction speeds, Retro Arcade Section with a life-sized PAC-MAN and Tetris arcade, while the Console Gaming Zone buzzed with intense matches in EA FC 25 and Street Fighter.
As the night wore on, the gaming gave way to a packed dance floor with sets from OG Shez and DJ Kaartl.
V3nom on Red Bull’s Push for Gaming in India
The Red Bull AFK put Red Bull’s gaming athletes at the heart of the experience, showing the brand’s commitment to growing the ecosystem. As V3nom summed it up:
“Red Bull is getting into gaming full-on, hosting a lot of events and bringing together top creators and gaming athletes at gatherings like Red Bull AFK. It’s a huge and positive step for the community. I’m really happy to see it, and I hope events like this continue because we have so much more to do for gaming in India, ensuring future generations can make the most of the opportunities ahead.”
When asked about his favorite part of the party, V3nom added: “I think my V3nom Reaction Challenge, because it combines a bit of fitness with reaction time, and tests your reflexes — which are essential for gaming.”
From Mumbai to Dubai – The Tetris Challenge
One activation that had everyone talking was the Tetris challenge, inspired by Red Bull Tetris. Here, players could stack their way up the leaderboard for a chance to represent India at the Red Bull Tetris World Finals in Dubai later this year — bringing a global competitive pathway right to the AFK floor.
Jonathan’s Championship Moment
Another highlight was the Street Fighter x BC One Dance-Off, a crossover where gaming skill met dancing. Four creators — Jonathan, Ocean, Sharkshe, and V3nom — each teamed up with a professional dancer for a two-part battle.
After Sharkshe edged past Ocean and Jonathan toppled V3nom in the semis, the grand finale saw Jonathan dominate in Street Fighter before his dance partner delivered a flawless routine to seal the win.
The post From Street Fighter Glory to a Global Tetris Path: Inside the First-Ever Red Bull AFK Party appeared first on European Gaming Industry News.
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