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How Cryptocurrency Will Impact The Gaming Industry

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It may have first originated in 2009 but it has been during the 2020s that cryptocurrency has well and truly exploded into the mainstream by steadily infiltrating a growing number of global industries and sectors. The gaming industry, in particular, has experienced rapid change due to the ever-changing nature of digital payment methods and the opportunity for players to be rewarded in virtual assets as opposed to physical prizes that they can later exchange and trade across a number of digital platforms. If you are curious as to how cryptocurrency will impact the gaming industry in the coming years as it grows and develops at an accelerated pace, continues reading to find out everything you need to know.

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It will facilitate instantaneous transactions

In the gaming industry, the need for third-party or manual intervention has led to collective frustration amongst players forced to wait a considerable amount of time to be paid for their gaming efforts. The introduction of cryptocurrency, however, eliminates the need for external validation so gamers can deposit or withdraw instantaneously and efficiently and free up precious time to be spent on the physical act of playing a game. In the past couple of years, there has also been mounting frustration over the difficulty a growing number of gaming developers face when attempting to sell their software outside of designated app stores. By tapping into the wide-reaching benefits of blockchain, however, nano-payments can ensure software developers not only receive payments in a matter of minutes but are able to process them in a fraction of the time.

It will lead to greater accessibility and flexibility

The introduction of cryptocurrency into the gaming industry will allow players to tap into their favorite games without bypassing any additional security or exchange rate issues beforehand. This can also provide gamers with the opportunity to play without imparting any identifying information beforehand such as their name, email address, and telephone number which is common for a wide range of gaming platforms and software systems. In addition, the process of depositing and withdrawing funds will also be streamlined for players from start to finish with fewer hoops to jump through and little to no restrictions regardless of what geographical barriers may have previously stood in their way.

It will provide greater safety and security

When it comes to gaming in today’s increasingly digital landscape, safety and security remain fundamental concerns for both players and gaming developers with online purchases now common throughout the gaming industry and hackers waiting at every corner to expose vulnerable players. As well as familiarizing yourself with the best cryptocurrency wallet for you, by comparing Ledger vs Trezor for example, you must also ensure your safety and security needs are met when it comes to your online gaming endeavors with the use of blockchain technology preventing illegal and fraudulent trading of digital assets. In addition, it also minimizes the risk of hacking and theft by relying on a decentralized ledger where the potential for the duplication of keys is eliminated with smart contracts reassuring players that their transactions are safe and secure.

It will promise anonymity

One of the main advantages to come from the marriage of cryptocurrency and the gaming industry is that you can play with the added reassurance of complete anonymity. If you have ever wished to sharpen your existing skills without revealing your identity, for example, cryptocurrency may be the answer to your gaming woes. It has long been a fundamental concern for the gaming industry to reassure players that their money is safe and secure but there has been little progress made when it comes to reassuring players that their personal information is safe and secure. The recent introduction of cryptocurrency games has, however, proven that it is entirely possible to play with complete anonymity on your side by removing the need to disclose any information relating to your personal identity or online transactions. Unless you decide to voluntarily share your online transactions with a fellow user, your cryptocurrency payments will remain hidden from prying eyes forevermore.

It will save players money

In the short time that cryptocurrency has spent infiltrating the gaming industry, it has saved players a considerable amount of money by eliminating the need for hidden fees, handling fees, or exchange fees. This has led to it becoming one of the most cost-effective payment methods available to gamers today when compared to credit cards, debit cards, bank transfers, and even e-wallets. Because there is no need to wait for a third party or bank to validate a transaction, players may also be able to withdraw greater amounts frequently to add to their existing bankroll which makes the gaming industry more appealing to both experienced and inexperienced players as well as software developers.

Cryptocurrency has had a profound impact on the gaming industry in recent years but it is expected to continue revolutionizing the ways in which players interact with their favorite games in the years to come by facilitating instantaneous transactions, leading to greater accessibility and flexibility, providing greater safety and security, promising anonymity, and saving players money.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Meridianbet Doubles Down on Belgium: New Casino License Unlocks €455m Market Segment

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Editor’s Take

Why this matters: This is a classic “Cross-Sell” play. Meridianbet has already spent seven years building a sports betting database in Belgium. By securing this B+ license, they can now monetize those same users with higher-margin casino products (slots, table games) without needing to acquire new traffic from scratch. With the Belgian casino sector growing at 20% year-over-year, this is a significant revenue unlock for the GMGI portfolio.

The Full Story

Meridianbet, the sports betting and gaming operator owned by Golden Matrix Group Inc. (NASDAQ: GMGI), has successfully expanded its regulatory footprint in Europe by securing a B+ online gaming license in Belgium.

The new license (B+ 4016) authorizes the company to launch a comprehensive online casino platform—featuring slots, table games, and automated live games—starting in January 2026. This move significantly broadens the operator’s capabilities in the country, complementing its existing sports betting operations which have been active in the Belgian market for seven years.

Targeting the Largest Market Segment The strategic rationale behind the license is clear: Casino is now the dominant force in Belgian gambling. According to the Belgian Gaming Commission, the online casino vertical generated €455 million in Gross Gaming Revenue (GGR) in 2023, representing a 20.2% year-over-year increase.

By entering this vertical, Meridianbet gains access to the largest and fastest-growing segment of a market that generated a total of €944.6 million last year.

Tech-First Entry Meridianbet plans to deploy its proprietary AI Casino Recommender technology for the Belgian launch. This system analyzes player behavior and preferences in real-time to deliver personalized game suggestions, a crucial differentiator in a highly concentrated market where just ten operators account for 94% of all online wagers.

Regulatory Context Belgium is known for having one of Europe’s strictest regulatory frameworks, characterized by rigorous compliance standards and player protection protocols. Securing this license validates Meridianbet’s operational standards and deepens its foothold in a “mature” market that is notoriously difficult for new entrants to penetrate.

The post Meridianbet Doubles Down on Belgium: New Casino License Unlocks €455m Market Segment appeared first on Gaming and Gambling Industry Newsroom.

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LinkDataMedia Drops ‘Startup’ Look with Major 5th Anniversary Rebrand

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Editor’s Take

Why this matters: In the iGaming affiliate space, the five-year mark is a critical survival threshold. Many media startups fade away before reaching it. LinkDataMedia’s decision to rebrand now is a classic “graduation” signal. By shedding their startup skin for a more corporate, “blue-chip” aesthetic (the stability-focused blue triangle), they are telling operators and partners that they are no longer just an affiliate project, but a stable infrastructure partner ready for larger commercial deals.

The Full Story

LinkDataMedia, the parent company behind the popular affiliate portal Gamblers Connect, has announced a comprehensive corporate rebrand to coincide with its fifth anniversary.

The overhaul includes a completely refreshed brand identity, a redesigned logo, and a fully revamped website, all of which are now live. The move is described by the company not as a mere cosmetic update, but as a strategic pivot designed to distance the business from its “startup roots” and reflect its current status as an established player in the competitive iGaming media landscape.

Visualizing Maturity The new visual language features a modernized blue triangular logo, a shape chosen to represent “stability and forward momentum.” The digital user experience has also been streamlined, offering partners a cleaner interface that aligns better with the company’s matured operational capabilities.

Management Commentary Gjorgje Ristikj, Founder and CEO of LinkDataMedia, commented on the significance of hitting the half-decade milestone in such a volatile industry:

“Surviving the first five years in business takes more than luck. It takes belief, resilience, and the right people around you. This milestone, and the rebrand, reflect exactly that.”

Implementation The new branding has already been deployed across the main corporate website and is currently being rolled out across LinkDataMedia’s social media channels and internal communication platforms. As the company enters its sixth year, the refreshed identity aims to set the stage for a new phase of expansion and innovation.

The post LinkDataMedia Drops ‘Startup’ Look with Major 5th Anniversary Rebrand appeared first on Gaming and Gambling Industry Newsroom.

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Win Systems to Debut New ‘Gold Club Colors’ and WIGOS Upgrades at ICE Barcelona

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Editor’s Take

Why this matters: As ICE makes its historic move to Barcelona, established tech providers like Win Systems are under pressure to bring their “A-game” to the larger venue. The focus here isn’t just on cabinets; it’s the ecosystem. By highlighting WIGOS (their CMS) alongside WIN PAY, Win Systems is positioning itself as an infrastructure partner, not just a hardware supplier. The debut of the Gold Club Colors roulette specifically targets the growing demand for visually customizable electronic table games (ETGs).

The Full Story

Win Systems, the global provider of technology for the gaming and entertainment industry, has confirmed its product roadmap for ICE Barcelona 2026, the sector’s most significant international event taking place from January 19 to 21.

Exhibiting at Stand 3M30 at the Fira Barcelona Gran Via, the company will leverage the new venue to showcase a broad portfolio designed to cover the entire casino floor—from management systems to the gaming floor itself.

Systems and Fintech At the core of the showcase is WIGOS, the company’s flagship Casino Management System (CMS). WIGOS is widely recognized for connecting thousands of machines across multiple countries, and the Barcelona display will focus on advanced tools that streamline daily operations and optimize player retention.

Complementing the CMS, Win Systems will present WIN PAY, its secure transaction platform. As cashless and seamless payment solutions become standard requirements for operators, WIN PAY offers the necessary efficiency and security controls for modern gaming environments.

Hardware: Roulette and Slots On the hardware side, Win Systems is refreshing its electronic table game offering with the new Gold Club Colors electronic roulette. The Gold Club line has long been a staple in the company’s portfolio, known for its compact footprint and reliability; the “Colors” iteration promises to maximize visual impact on the floor.

Alongside the roulette, the company will display its latest slot hardware, including the Sublime and Rhapsody cabinets. These units are designed to house the company’s extensive game library, which has been adapted to suit diverse market profiles from Europe to Latin America.

Strategic Goals Win Systems aims to use the three-day event to reinforce its 30-year legacy in the industry. The company described its participation as a commitment to “continuous innovation,” inviting operators and regulators to explore how their integrated solutions can improve in-room performance.

The post Win Systems to Debut New ‘Gold Club Colors’ and WIGOS Upgrades at ICE Barcelona appeared first on Gaming and Gambling Industry Newsroom.

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