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Ultimate Battle launches Battlegrounds Mobile India on its platform

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Ultimate Battle (UB), India’s first-ever one-stop online esports platform, is geared up to host exciting tournaments for the recently-launched game Battlegrounds Mobile India (BGMI) on their platform. With an aim to boost the esports and gaming ecosystem in the country, Ultimate Battle has launched this exclusive Indian game on its platform. While the whole focus of esports is shifted to online with the absence of local area network (LAN) events due to the ongoing Covid-19 pandemic, the tournaments will help the esports athletes and their roster to start their grind and prepare for national and international events.

The country’s most popular esports platform UB, which has been a destination for playing many action-packed games with high-end graphics and has successfully integrated more than 10 esports title games to the platform, with BGMI, this exclusively designed game will fuel the growth of mobile gaming in India and the game will leverage the power of the mobile-first gaming ecosystem of the country. With the participation of both professionals and casual gamers, it also has the ranking system in place as part of the automated leader board based on the performances of the players and the winners will be awarded exciting prize money.

Exciting Features for BGMI players:

Tournaments: BR events will be hosted every hour so players can enjoy competitive gameplay at any time.

Leaderboards: Play daily and rake up your Ranking to get rewards.

Redeem Shop: Players will be able to get in-game items and more by collecting UB Coins by playing games on UB.

“At Ultimate Battle we are very excited to launch BGMI on our platform which is an exclusive Indian game as we strive to provide the esports community with the gaming events, content, and more through our online esports platform which caters to more than 3,00,000 registered gamers. The pre-registration phase has already marked a great success with 40 million Indian gamers which will continue to grow. We will host multiple online tournaments as it’s the favourite game among the Indian gamers which is making a much-awaited coming back. We’ll also be looking into adding BGMI to our flagship tournament All India Esports league (AIEL), which will be launched this month,” said Mr. Tarun Gupta, Founder, Ultimate Battle.

Currently, the platform has garnered a player base of more than 3,00,000 and has been growing every day. With over 54,000 monthly active users, gamers get an active community to interact with and compete against each other. The platform is now available on Google PlayStore for Android users and till now it has seen over 63,000 downloads already. The freshly launched app of the platform will facilitate easier connectivity and accessibility for its users and leverage the power of the mobile-first ecosystem of the country.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Millwall Extends Partnership with Spreadex

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Millwall Football Club has extended its partnership with Spreadex. As per the deal, Spreadex will be an Official Sports Betting Partner of the club for the 2025/26 season.

The partnership will once again include extensive exposure for the brand across the club’s LED perimeter advertising boards alongside a presence across Millwall’s social media channels and official website, with plans to offer a number of promotional giveaways to Lions fans throughout the season.

Spreadex uniquely offers customers access to financial trading, sportsbook betting and sports spread betting; all in one place. The firm – which now employs more than 200 staff at its St. Albans headquarters – has been operating since 1999 and is regulated by both the Gambling Commission and Financial Conduct Authority.

Andy MacKenzie, Head of Marketing at Spreadex Sports, said: “Last season was a thrilling one for supporters and partners alike, with the Play-Offs still a possibility for The Lions up to the final match.

“At Spreadex, we are delighted to be extending our partnership with Millwall and look forward to another exciting campaign ahead, where we will again be active on our social accounts giving away tickets and signed merchandise for fans to win.”

Luke Wilson, Chief Commercial Officer at The Den, said: “We are pleased to be extending our relationship with Spreadex for the 2025/26 season, after a successful start to our partnership last season.

“Spreadex have established themselves as a leading and well-respected name within sportsbetting, with a strong commitment to both promoting responsible gambling and delivering award-winning customer service. This renewal reflects the strength of the relationship we have been able to build in a short time.

“We look forward to continuing to work with Andy and the team over the coming season to deliver further benefits to fans via Spreadex’s prize giveaways.”

The post Millwall Extends Partnership with Spreadex appeared first on European Gaming Industry News.

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Playzia Partners with Erwin to Accelerate Growth in German iGaming Market

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Playzia, a rapidly growing force in the iGaming industry, has signed a significant partnership with Staatliche Toto-Lotto GmbH Baden-Württemberg’s slot brand erwin. This alliance will see Playzia’s cutting-edge games become available on another trusted platform, marking a major step forward in Playzia’s German expansion strategy.

“We’re thrilled to partner with erwin to introduce our extensive library of games to a broader audience. This market is strategically important to us, and through this collaboration, we aim to bring our signature game innovations and top-tier content to players who crave a high-quality, dynamic gaming experience,” said Vlad Modorcea, Chief Product Officer at Playzia.

Barbie Nerz, Head of Online Games at Staatliche Toto-Lotto GmbH Baden-Württemberg, said: “We’re happy to announce our new partnership with Playzia – their fresh and engaging games are a fantastic addition to our portfolio! This collaboration not only broadens our current offering but also ensures that our game selection stays dynamic and exciting going forward.

“With our dedicated slot vertical ‘erwin’, we provide iGaming fans with a safe, legal, and high-quality gaming experience. As player preferences and market trends continue to evolve, so does our portfolio – and we’re always looking ahead. That’s why we’re especially looking forward to welcoming popular titles like Red Envelope Riches, Billionaire Rhino, Billionaire Wolf, and Caishen’s Coins, alongside innovative new additions like Zeus’s Thunderstrike, T-Rex Treasure Hunt Megaways, Dwarves Treasure Race, and Knights the Siege to the ‘erwin’ platform soon.”

This latest agreement adds to a growing list of strategic partnerships Playzia has secured in the German market, as the studio deepens its commitment to localised growth and regulatory compliance. These key deals are also part of a calculated effort to build a strong, localised presence and align closely with regional player preferences.

Beyond Germany, Playzia continues to expand across other major regulated territories, including the UK, Greece, Brazil and Romania – with certifications underway for entry into the Netherlands, Sweden and Switzerland.

The post Playzia Partners with Erwin to Accelerate Growth in German iGaming Market appeared first on European Gaming Industry News.

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TaDa Gaming: Bounty Frenzy Hits the Reels with Explosive Wild West Wins

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Saddle up, slot fans! TaDa Gaming’s latest release, Bounty Frenzy, is here to ignite the reels with wild west energy, gold-studded features and nonstop action. Packed with cascading wins, dynamic multipliers and transforming Gold Frame Wilds, this medium-volatility slot delivers thrilling gameplay with a 5000x max win potential.

Set in a sun-drenched frontier town, Bounty Frenzy features 5 reels, 4 rows and 1024 fixed ways to win. The game’s bold, cartoon-style visuals and animated bounty hunter create an immersive showdown experience designed to entertain and engage.

Bounty Frenzy offers players thrilling opportunities with its Gold Frame transformation mechanic, progressive win multipliers and a rewarding Free Spins Feature. In the base game, select symbols on reels 2–4 may appear with a golden frame. When these symbols contribute to a win, they transform into Wilds in the following cascade. Each cascade also increases the win multiplier by +1, unlocking escalating win potential on a single spin.

Landing three or more Scatter symbols triggers the Free Spins Feature, starting with 10 free games and additional spins for every extra Scatter. During Free Spins, all symbols on reel 3 appear as gold frames, greatly increasing the chance of Wild transformations. The multiplier continues to grow throughout the feature and can be extended with more Scatter symbols.

Sean Liu, Director of Product Management at TaDa Gaming, said: “Bounty Frenzy is a high-energy slot designed to bring that wild west intensity to every spin. The gold frame mechanic creates a great rhythm, especially when paired with the progressive multipliers. It’s a strong addition to our growing lineup of dynamic video slots.”

Bounty Frenzy launched July 10, 2025, in Italy and will be available in 15+ languages, 100+ currencies, and fully optimised for mobile and desktop devices.

The post TaDa Gaming: Bounty Frenzy Hits the Reels with Explosive Wild West Wins appeared first on European Gaming Industry News.

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