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French Esports Giants Team Vitality Set For Global Expansion With Socios.Com Fan Token Launch On July 1st

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Team Vitality, in partnership with Chiliz, the leading blockchain provider for the global esports, sports and entertainment industries, have announced they will launch a Fan Token on fan engagement and rewards app Socios.com.
The $VIT Fan Token will launch on July 1st, providing a powerful new way for the team to boost its brand on a global scale and for fans all around the world to engage with and influence the organisation. The lifetime supply of $VIT Fan Tokens will be 7 million and they will be priced at €2 each during the initial sale.
Fan Tokens are collectible digital assets, minted on the Chiliz blockchain, that provide owners with access to voting rights in polls, VIP rewards, exclusive promotions, AR-enabled features, chat forums, games and competitions on Socios.com.
Since its inception in 2013, Team Vitality has grown into one of the biggest esports organisations in the world and home to some of the industry’s best esports players who compete in the biggest global esports titles. Over the last six months, Team Vitality has continued to build upon its esports legacy, most recently announcing its expansion into Brazil with the signing of Hugo “Dioud” Padioleau as its first official ambassador, and the reveal of its new League of Legends rosters.
Team Vitality will use Fan Tokens to empower their fanbase with a selection of unique and exciting rewards. Fans who purchase $VIT Fan Tokens will have access to exclusive content, activations around Team Vitality players, shop vouchers and also have the opportunity to attend events as special guests. Team Vitality will also host monthly polls where its fans can vote and have a direct impact on key organisational decisions. The subject of Team Vitality’s first poll will be announced very soon.
Team Vitality will become the fifth esports team to launch a Fan Token on Socios.com, joining OG, NAVI, Team Heretics and Team Alliance on the platform. The Socios.com network consists of a roster of 35+ elite international sporting organizations, including world leading football clubs Paris Saint-Germain, FC Barcelona, Juventus, Manchester City, Atlético Madrid and the Argentina national team. Leading MMA organisations the UFC and PFL have also launched Fan Tokens on Socios.com, as will Aston Martin Cognizant and Alfa Romeo Racing ORLEN of Formula One
.
Driven by the central belief that transitioning passive fans into active fans is essential to the future of esports and sport, Socios.com is a direct-to-consumer (D2C) platform that leverages blockchain technology to provide partners with the tools to engage with and monetize their global fanbases. Fan Tokens have generated over $150M in revenues to be shared with Socios.com partners in 2021 alone.
Created by Chiliz, the leading blockchain provider for the global sports and entertainment industry, Socios.com will continue its global expansion throughout 2021 and is targeting many more Fan Token with partners from across the world.
Socios.com has multiple office locations around the world and has recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires. The company will also open a new office in North America in the near future.
“At Team Vitality we’re lucky to have some of the most creative and engaged fans in esports, and we’re always looking for ways to collaborate more closely, and offer them new experiences. Socios.com has a track record of providing an innovative Fan Token platform for some huge sports and esports brands, and we’re proud to partner with them. Our first poll is a very exciting one which we’ll be announcing in the coming days and I can’t wait to see how our fans vote,” said, Nicolas Maurer, CEO, Team Vitality
Alexandre Dreyfus, CEO of Chiliz and Socios.com, said:. “Team Vitality is France’s number one esports organization. They are already an absolute powerhouse of the esports world, but with the launch of the $VIT Fan Token they will be able to expand their reach exponentially, growing their unique, exciting brand on a global scale.
“Vitality have really grasped what Fan Tokens are all about and fans can look forward to some groundbreaking, unprecedented engagement opportunities on the Socios.com app – as well as some really cool rewards too from the moment the Fan Token launches in just a few weeks time on July 1st.
“We now have 5 major esports organizations on our roster, which is definitely a milestone for us, but there is still immense potential for growth in this space, both in terms of activity with our existing partners and new partnerships.”
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Greentube expands Latin American footprint with Brazino777 partnership
Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has strengthened its presence in Latin America after partnering with Brazino777, an online casino and sports betting brand known for its player-first experience and fast withdrawals, to roll out a selection of its top-performing titles to the Brazilian market.
Following the agreement, Greentube’s platform is now live with Brazino777 in Brazil, marking an important milestone in the supplier’s regional growth strategy and reinforcing its commitment to delivering market-relevant content in newly regulated jurisdictions.
As part of the collaboration, Brazino777 players can enjoy some of Greentube’s most popular new releases, including Piggy Prizes:Wand of Riches 2, Trinity Treasures Wukong Buy Bonus, and Caichen Triple Blossom.
Alongside these titles, a curated selection of Greentube’s iconic classic games have also been integrated, including Book of Ra deluxe, Diamond Link: Mighty Sevens, and Cash Connection – Golden Sizzling Hot.
These games were selected for their proven performance in regulated markets and their strong appeal to Brazilian players, making them an ideal fit for Brazino777’s growing casino offering.
Now, with Brazil’s regulated online gaming landscape offering fresh opportunities, the collaboration is well positioned to reach new heights as the region continues to thrive.
Greentube’s latest Brazilian partnership further reinforces its strategic focus on Latin America as a key growth market. With a diverse portfolio of innovative slots and well-established fan favourites, the company continues to strengthen its position as a leading supplier worldwide.
Wilson Francisco, Sales and Key Account Manage at Greentube, said: “Our launch with Brazino777 is a major step forward for our strategy in Brazil. Their deep understanding of the local audience, paired with Greentube’s commitment to delivering top-performing, culturally relevant content, is a powerful combination.
“We’re confident that this partnership will elevate the player experience and help set new standards in the market.”
Andre Medeiros, Country Manager for Brazil at Brazino777, said: “Greentube’s portfolio is recognised globally for its quality, performance and player appeal. As a brand rooted in Brazilian culture, Brazino777’s focus is simple: a fun, smooth experience our community can enjoy every day.
“Partnering with Greentube reinforces that promise by expanding the entertainment options available to our players in Brazil.”
The post Greentube expands Latin American footprint with Brazino777 partnership appeared first on Gaming and Gambling Industry Newsroom.
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Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios
Yggdrasil has expanded its standout YGG Masters program with the addition of Nordic independent game studio Lakka Studios, introducing fresh concepts to its premium global content portfolio.
As the 20th studio to join the YGG Masters family, Lakka Studios aligns with Yggdrasil’s vision of elevating the iGaming landscape through innovative, high-quality content from the industry’s most exciting creators.
Steeped in Nordic spirit, Lakka Studios introduces a refreshing blend of clever mechanics, polished visuals, and player-first design. Its approach to light-hearted and engaging gameplay adds a new dimension to the YGG Masters catalogue, enhancing the variety of games available to Yggdrasil’s operator partners and players worldwide.
Lakka Studios will be another early adopter of Yggdrasil’s cutting-edge Game in a Box platform, created to streamline the end-to-end development process, as well as offering a ready-made path to market through its distribution network.
Zoe Bird, Head of Masters at Yggdrasil, at Yggdrasil, said: “We are thrilled to welcome Lakka Studios as the 20th studio to join our Masters community.
“The studio brings a familiar Nordic identity that complements the broad range of studios within our network. We have every confidence that Lakka Studios will quickly build a devoted following across our global operator partners.”
A spokesperson for Lakka Studios added: “Joining the YGG Masters program marks an exciting step in our journey, and we’re incredibly proud to collaborate with a partner that shares our passion for quality and innovation.
“Yggdrasil’s support and technology provide the ideal foundation for us to bring our creative vision to life.”
The post Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios appeared first on Gaming and Gambling Industry Newsroom.
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Gaming in Finland to launch at ICE 2026
With Finland’s iGaming re-regulation now firmly on the horizon, Gaming in Europe (Gaming in Holland, Gaming in Spain, Gaming in Germany) will be launching its latest initiative, Gaming in Finland, at ICE Barcelona 2026.
Gaming in Finland will kick off with an evening conference in Barcelona on January 19, 2026, from 18:00 until 22:00.
The event, which is being organized in close collaboration with local stakeholders, will feature networking, tapas and drinks, as well as several highly relevant sessions outlining the opportunities and challenges offered by Finland’s soon-to-be regulated iGaming market.
Confirmed speakers include:
- Pekka Ilmivalta, Head of Finnish Office, Nordic Legal
- Morten Ronde, Founding Partner, Nordic Legal
- Jari Vähänen, Founding Partner, The Finnish Gambling Consultants
- Mika Kuismanen, CEO, The Finnish Trade Association for Online Gambling
- Josh Hodgson, COO, H2 Gambling Capital
- Niklas Bondestam, CEO, Ubetec
- Jessica Maier, Co-Founder, EGARA
- Paul Foster, CEO, Crucial Compliance
Morten Ronde, Founding Partner at Nordic Legal commented: “Finland’s move to open its gambling market in 2027 creates a rare opportunity for operators and suppliers to enter a newly regulated European market from day one. Our Barcelona event during ICE will combine expert insight on the Finnish framework with high-quality networking for those looking to establish an early presence.”
Gaming in Europe founder Willem van Oort added: “After a long wait, Finland will finally re-regulate its iGaming market in 2026. Looking at other Nordic markets, it is a safe bet that local demand for regulated gambling will be significant. Naturally, operator interest in this market is large. Together with local stakeholders, we hope to provide interested parties with the knowledge and connections to help make their eventual market entry a success.”
Register your interest now
Places at the inaugural Gaming in Finland event are limited. If you are considering attending this event, please register your interest through this link: https://www.gamingin.eu/finland
We will let you know as soon as possible whether we have a seat available for you.
Please note that the Gaming in Finland Evening Conference @ICE will focus foremost on future B2C and B2B license holders.
Join our Gaming in Finland LinkedIn group
In the meantime, feel free to join our Gaming in Finland LinkedIn group, where we will share the latest news and updates on the Finnish market.
Sponsorship opportunities available
Sponsorship and media partnership opportunities are available. Please contact Willem van Oort at [email protected] for more information.
The post Gaming in Finland to launch at ICE 2026 appeared first on Gaming and Gambling Industry Newsroom.
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