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Rugby’s global expansion increases in Africa

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Rugby’s global expansion increases in Africa
Rugby’s global expansion increases in AfricaReading Time: 4 minutes

 

 

World Rugby’s reach across Africa grew further as Algeria and Burundi became full members of the international federation

Algeria and Burundi achieve full member status of international federation; World Rugby (www.WorldRugby.org) membership stands at 128 countries, including 19 associate members; Both nations will enter Rugby World Cup 2023 qualifying via the Rugby Africa Cup 2021; Rapid growth in African rugby being led by strategic focus on youth and women’s rugby; More than 350,000 registered female players recorded in Africa in 2020, up from 50,000 in 2012.

World Rugby’s reach across Africa grew further as Algeria and Burundi became full members of the international federation following approval at the World Rugby Council meeting, held virtually today.

The African nations were successful after achieving all the necessary criteria and their elevation to full member status sees World Rugby’s membership stand at 128, including 109 full members and 19 associate members.

See full List of World Rugby Member Unions >> (https://bit.ly/3tE9SRP)

The announcement follows the launch of World Rugby’s new Strategic Plan 2021-25 in April, which provides a framework for the continued development and expansion of rugby, supporting unions and regions in building capacity and capability, as the international federation strives to continue the journey towards becoming a global sport for all.

Both the Fédération Algérienne de Rugby and the Federation Burundaise de Rugby are full members of Rugby Africa and have sustainable women’s rugby and development programmes in place as they continue to grow as rugby nations.

Burundi currently has 2750 registered players and has been an associate member of World Rugby since 2004, while Algeria has over 80 men’s and 40 women’s teams and became an associate member in 2019.

Both countries will enter the qualification journey for Rugby World Cup 2023 as they are set to compete in the Rugby Africa Cup 2021. The competition begins with a repechage event in June before the group phase sees four pools of three teams each playing a round-robin tournament at a single venue per pool.

Burundi will compete in the Rugby Africa Cup repechage in Burkina Faso from 5-13 June which also includes Burkina Faso and Cameroon. The winner of the repechage will join Rugby Africa Cup Pool D in Tunisia in July together with Tunisia and Zimbabwe. Meanwhile Algeria will play in the Rugby Africa Cup Pool C in Kampala against Ghana and hosts Uganda from 10-18 July.

The best two teams from each pool qualify for Rugby Africa Cup 2022, which serves as the final round of the Rugby World Cup 2023 qualifier for Africa. The eventual winner of the Rugby Africa Cup in August 2022 will qualify for RWC 2023 as Africa 1, entering group A alongside hosts France, while the runner-up will enter the final qualification tournament for another chance at qualifying.

Increasing the reach and diversity of the international federation’s membership represents a key element of World Rugby’s global growth strategy, ensuring that upon meeting the relevant criteria unions are provided with a framework and support to continue their growth and development as part of the World Rugby family.

World Rugby Chairman Sir Bill Beaumont said: “We are very pleased to welcome Algeria and Burundi as full members, reflecting their commitment and progress in achieving the relevant criteria, thanks to the many talented coaches, administrators and volunteers involved in growing the sport.

“We are dedicated to the sustainable global growth of our sport, combined with strong governance and there is no doubt that Africa is a key region with huge potential for the future development of rugby. Africa is home to the current men’s Rugby World Cup winners and we will continue to work closely with Rugby Africa to ensure we provide emerging unions such as Algeria and Burundi with continuous support and a solid framework to further accelerate the growth of the sport across the region.”

Mr Khaled Babbou, President of Rugby Africa said: “I am delighted to welcome the Burundian and Algerian rugby unions as full members of World Rugby, bringing the total number of African member unions of World Rugby to 20. Rugby in Africa is growing rapidly and our strategic focus on youth and women’s rugby is evidence of this dynamic growth.

“In 2020, we recorded more than 350,000 registered female players in Africa, up from 50,000 in 2012. This is the result of a firm collective commitment from all African unions. I wish to congratulate Mr Albert Havyarimana, President of the Fédération Burundaise de Rugby and Mr Abdelkader Sofian Ben Hassen, President of the Fédération Algérienne de Rugby for their dedication and relentless efforts culminating in this recognition today. Both countries are in the running for Rugby World Cup 2023 qualification for the first time in their history and the entire African rugby family wishes them good luck in this new chapter.”

Albert Havyarimana, President of the Fédération Burundaise de Rugby: “This affiliation was long awaited by all the participants of Burundian rugby and comes as a reward for many years of hard work. From now on, it becomes a rugby legacy for Burundi, that we will seek to preserve and build upon for the development of rugby. It is an unforgettable event for the Fédération Burundaise de Rugby (FBR). Joining the global rugby family will enable Burundian rugby players to develop rugby on all levels.

“Although this recognition comes at a time when the world is going through a difficult situation with the Covid-19 pandemic, we are confident that we will overcome these challenges. Achieving this membership required great effort from all of us and it will now enable us to accelerate our growth. The FBR takes this opportunity to express its appreciation to all companies and individuals who committed themselves to bringing this journey to fruition, including various players and coaches of the clubs and their technical and medical staff.

“This membership, far from being an end in itself, is rather the beginning of a challenge and calls on all of us to step up our efforts to make Burundi Rugby shine at the regional and international levels.”

Sofiane Abdelkader Benhassen, President of the Fédération Algérienne de Rugby said: “This long-awaited membership of World Rugby as a full member will provide us with support in four main areas. It will allow us to accelerate the growth of the game in the country. Secondly, Algeria is currently ranked sixth in the African rankings, and will now come into the world rankings. We will from now on be able to participate in World Rugby’s General Assemblies and have a voice that counts. And finally, with this membership, Algeria can enter the qualification journey for the Olympic Games and the Men’s and Women’s Sevens and Rugby World Cups. I would like to thank Rugby Africa and its President, Khaled Babbou, the Ministry of Youth and Sports, the National Olympic Committee and ACNOA as well as our private partners for their support. And I congratulate all the clubs presidents and founders of Algerian rugby and the entire union staff for their relentless efforts that have led us to this wonderful day.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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SOFTSWISS Wins Best Marketing Campaign Award in iGaming

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SOFTSWISS, a global tech leader in iGaming solutions, has won the Best Marketing Campaign 2025 title at the SiGMA Central Europe Awards for its ‘Hungry for Success? Dive in with SOFTSWISS’ campaign. The award recognises outstanding creativity, innovation, and execution in marketing campaigns that drive measurable engagement and have a significant industry impact.

The campaign made its debut at ICE Barcelona 2025, where SOFTSWISS introduced the image of a shark as a symbol of its strength, precision, and the drive to stay ahead. It encouraged partners to ‘dive in’ and grow together with SOFTSWISS, reinforcing the brand’s position as a technology leader in iGaming.

Alongside an interactive stand experience, the campaign featured a collaborative art performance by a renowned Spanish street artist Slim Safont, who created a striking shark mural live at the entrance of the expo venue. This activity reinforced the campaign’s message, leaving visitors with an unforgettable experience of interacting with the SOFTSWISS brand.

Across digital channels, ‘Hungry for Success’ achieved exceptional results, delivering strong visibility and engagement on LinkedIn, Instagram, and Google Ads. The campaign outperformed expectations in terms of impressions and reach, while earning outstanding participant feedback for its creativity and execution.

Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, shares: “Hungry for Success isn’t just a campaign – it’s our mindset. It captures who we are as a brand: ambitious, brave, and determined to lead. Winning at the SiGMA Central Europe Awards proves that when creativity meets clarity and conviction, it resonates and delivers real results.”

Earlier in 2025, the company received the Best Marketing Campaign award for its ‘Cheers to 15 Years’ anniversary concept at SiGMA Africa. Later in the year, SOFTSWISS earned double recognition at the EGR Marketing & Innovation Awards. The team was named Marketing Team of the Year for its creative use of data and technology, while Valentina Bagniya, CMO at SOFTSWISS, was honoured as B2B Marketer of the Year for transforming the company’s marketing function into a global brand powerhouse.

Expanding its influence, SOFTSWISS has released the 2026 iGaming Trends Report, the fourth edition of its annual data-driven study. The ebook provides fresh insights into the industry’s future for operators, suppliers, and industry stakeholders. Visitors of the SiGMA Central Europe Summit can learn more about these trends during the 2026 iGaming Trends Marathon, which will take place on 5 November 2025, from 12:00 to 16:00, on the People, Partners & Performance Stage.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 36,700 casino games, Affilka Affiliate Platform, the Sportsbook Platform, and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Wins Best Marketing Campaign Award in iGaming appeared first on European Gaming Industry News.

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RocketWisdom: 100 Real Player Insights in One Book

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RocketWisdom is one of RocketPlay’s most personal projects to date — an authentic digital book featuring over 100 real stories, rituals, and gaming habits shared by RocketPlay players. It began as a small internal effort to explore the fun side of play — how people enjoy their gaming moments and what small traditions make the experience special. It has since grown into a full eBook, now available for download.

What is RocketWisdom?

RocketWisdom is a compact, living digital book featuring 100+ stories, rituals, and personal gaming habits submitted by verified RocketPlay users. These aren’t polished guides — they’re human: lucky charms, timing bets, favourite slots, pre-spin habits, and little moments that make play unique.
RocketWisdom is more than a campaign — it’s a celebration of players’ creativity, shared fun, and community spirit.

Originally, players would periodically share their favourite gaming stories and rituals with the RocketPlay support team and on social media channels. The casino team got curious: what makes each player’s gaming moment their own? Are there funny traditions, habits, or superstitions behind the spins?
So they asked the community directly — and the response was overwhelming. More than 500 submissions arrived: many deeply personal, some playful, others describing family traditions or lucky moments. What started as a simple idea soon grew into a collection worth preserving, so RocketPlay gathered it into a book — first intended for an internal circle, but as more players asked to see it, RocketPlay decided to make RocketWisdom publicly available.

What’s inside

  • 100+ real stories and rituals from players — from lucky charms to favourite slot routines
  • Exclusive bonus code embedded in the book for instant testing

From 4.11, RocketWisdom can be downloaded directly from the RocketPlay website in two convenient formats — PDF and EPUB — making it easy for players to explore the collection from any device.

Why it matters

Today’s players expect more than chance — they want shared experience, creativity, and fun. RocketWisdom delivers inspiration, smiles, and connection for both seasoned spinners and newcomers.
For streamers and content creators, it offers authentic and entertaining material ideal for livestreams, reviews, and community challenges.
For operators and affiliates, player-driven storytelling helps build engagement and a more connected community.

Beyond being a book, RocketWisdom became a heartfelt celebration of creativity and playfulness shared by the RocketPlay community. Inside the book, readers will find promo codes that invite them to try selected games — closing the loop between inspiration, curiosity, and play.

RocketPlay is a trusted online casino with over 9,000 slots from top providers. Highly rated on CasinoGuru (9.8/10), AskGamblers (9.06/10), and Trustpilot (4.4/5), it’s recognized for its quality, fairness, and reliability. The platform holds trust certificates from Chipy.com, CasinoGuru, and AskGamblers, and offers regular bonuses, tournaments, and strong Responsible Gaming features.

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Orange Gaming B.V. obtains license to offer online casino games in the Netherlands

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Orange Gaming B.V. has been granted a license by the Netherlands Gambling Authority to offer online casino games against the license holder in the Dutch market. With this milestone, Orange Gaming sets a clear course: safe, fair, and transparent online entertainment for Dutch players.

Petrit Dibrani, Director of Orange Gaming B.V., comments:

“We are a Dutch team with short communication lines and a down-to-earth mindset. My background in compliance forms the foundation of our decisions. We aim to go live soon, but we do so carefully and fully in line with all regulations. The Dutch market is demanding, with high taxes and strict limits, yet it also holds significant potential. That’s exactly why we focus on innovation, efficiency, and genuine attention to the player.”

Orange Gaming positions itself as an agile challenger among larger operators. Safer-play-by-design is embedded in all processes and communication. Limits, tools, and game rules are clearly explained, helping players stay in control and make conscious choices. The platform also includes several unique features that will be unveiled upon the website launch.

The post Orange Gaming B.V. obtains license to offer online casino games in the Netherlands appeared first on European Gaming Industry News.

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