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Admix Signs Two Ad Industry Legends To Strengthen Global Leadership for In-Play Advertising


Admix, the pioneering In-Play advertising platform that bridges the gap between mobile games and brands, is proud to announce the appointment of two senior ad industry players in former Dentsu Aegis Network CEO Nigel Morris, and former GroupM CEO and global CDO Rob Norman.
Rob Norman joins Admix as a senior advisor focusing on the Americas, while Nigel Morris, already an advisor and investor, joins the board of the company. Both have made lasting imprints on the media and advertising landscape, having previously identified and harnessed the vast potential of digital and social media early on, and having spearheaded transformation in their respective businesses and markets.
Based in New York, Rob Norman will act as strategic advisor to Admix’ rapidly expanding team in the US. Rob was a long time CDO of WPP’s GroupM and additionally served as its North American CEO. Rob is also a director at Simpli.fi, a leading programmatic advertising platform based in Texas. A well-known voice in the ad world Twittersphere, Rob is currently a director of SaaS company Piano and a non-executive director of BBC Global News.
Nigel Morris, an investor in Admix, now joins the board of the company and will work closely with the leadership. Nigel was a central figure at the Dentsu Aegis Network for over 25 years, founding the global digital network Isobar and transforming the US Group. He is chair of the innovation consultancy The Upside, on the board of data science business Gyana, and is also a longstanding non-executive director at the Guardian Media Group.
Nigel Morris, Board Member at Admix, commented:
“The video gaming domain will be the next big media channel following social media’s emergence some 15 years ago. In-Play is intrinsically engaging to audiences and brand safe for marketers at scale, and will become a key driver of sustainable growth strategies for brands. The Admix team is very conscious of the whole ecosystem for consumers, brands and publishers, and we have developed a pioneering and agile platform that provides a great experience and performance for all.”
Rob Norman, Senior Advisor at Admix, commented:
“I am delighted to join Admix as an advisor. Gaming on personal devices has become a huge part of media consumption. In-Play advertising creates revenue for publishers and reach and engagement for advertisers. Admix unlocks the economic opportunity with programmatic speed and precision, and does so without compromising user experience.”
Announcing the hires, Samuel Huber, CEO at Admix, commented:
“Rob Norman and Nigel Morris foresaw the dramatic shifts to digital and social, long before others in the industry were ready. They share Admix’ view of gaming as the next key media channel, and we’re delighted to have secured strategic support of their calibre as we communicate Admix’ rapidly developing offer to agencies. This represents the next stage of Admix’ 2021 expansion following the appointments of Michael Silberberg from Google as VP Global Agency Partnerships and Alex Faust from Spotify as EMEA VP AdSales.”
In 2020 Admix saw hypergrowth with an 800% revenue increase driven by unprecedented inbound and direct sales, and expects to double in size from 40 to 80 staff this year.

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Kambi Group plc repurchase of shares during 23 April – 29 April 2025
Kambi Group plc (“Kambi”) has during the period 23 April to 29 April 2025 (the “Buyback Period”) repurchased a total of 10,000 ordinary shares (ISIN: MT0000780107) as part of the share buyback programme, within the mandate approved at the Extraordinary General Meeting on 20 June 2024 (the “Programme”).
The objective of the Programme is to achieve added value for Kambi’s shareholders and to give the Board increased flexibility with Kambi’s capital structure by reducing the capital. The Programme is being carried out in accordance with the Maltese Companies Act, EU Market Abuse Regulation No 596/2014 (“MAR”) and other applicable rules.
During the Buyback Period, Kambi repurchased a total of 10,000 ordinary shares at a volume-weighted average price of 118.45 SEK. From the beginning of the Programme, which started on 6 November 2024, until and including 29 April 2025, Kambi has repurchased a total of 1,262,000 ordinary shares at a volume-weighted average price of 108.89 SEK per share.
During the Buyback Period, Kambi has repurchased shares as follows:
Date | Aggregated daily volume (number of ordinary shares) |
Weighted average share price per day (SEK) |
Total daily transaction value (SEK) |
23 April 2025 | 2,000 | 120.13 | 240,268 |
24 April 2025 | 2,000 | 117.86 | 235,710 |
25 April 2025 | 2,000 | 119.02 | 238,034 |
28 April 2025 | 2,000 | 117.57 | 235,133 |
29 April 2025 | 2,000 | 117.68 | 235,365 |
All acquisitions have been carried out on Nasdaq First North Growth Market in Stockholm by Carnegie Investment Bank AB on behalf of Kambi. Following the acquisitions and as of 29 April 2025, Kambi’s holding of its own shares amounted to 1,262,000 and the total number of issued shares in Kambi is 29,903,619 ordinary shares. Under the Programme Kambi is authorised to repurchase a maximum of 3,127,830 ordinary shares, up to a maximum amount of €12.0 million.
A full breakdown of all transactions carried out during the Buyback Period is attached to this announcement.
Information on the Programme is available on Kambi’s website, kambi.com/investors/share-information/
The post Kambi Group plc repurchase of shares during 23 April – 29 April 2025 appeared first on European Gaming Industry News.
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WinSpirit Casino Earns AskGamblers Certificate of Trust
WinSpirit is proud to announce that it has officially received the Certificate of Trust from AskGamblers—one of the most respected accolades an online casino can achieve.
This certificate is awarded only to platforms that demonstrate exceptional standards in key areas such as fast payouts, high player ratings, and a strong commitment to responsible gambling. It reflects WinSpirit’s dedication to player satisfaction and further strengthens the brand’s reputation as a trustworthy, high-performing casino.
With this recognition, WinSpirit reaffirms its promise to players: that their funds and personal data are protected, their rights are upheld, and their experience is both fair and rewarding.
“Receiving the Certificate of Trust is not just a badge of honour – it reflects the daily effort we put into building a casino that players and partners can rely on” — says Kate Van Engelen, PR Manager at WinSpirit.
“It motivates us to continue setting the bar high in fairness, support, and transparency,” she added.
AskGamblers is an acclaimed casino affiliate website, renowned for offering players unbiased, accurate, and up-to-date information about online casinos.
The AskGamblers Certificate of Trust now takes pride of place on the WinSpirit website, serving as a clear symbol of quality, reliability, and transparency.
With over 17,000 games, a wide range of payment methods, 24/7 customer support, and generous bonuses, WinSpirit continues to set the standard for excellence in online gaming.
The post WinSpirit Casino Earns AskGamblers Certificate of Trust appeared first on European Gaming Industry News.
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A New Era Arrives As GTO Wizard Technology Integrates With GGMillion$ Live Stream
In the late 1990s, the introduction of the hole card camera revolutionized televised poker, letting fans finally experience the hidden drama and brilliance behind every hand.
Now, GGPoker, the World’s Biggest Poker Room, together with GTO Wizard, poker’s leading educational platform, is proud to announce the next great leap in live poker broadcasting. Starting next Tuesday, May 6th, the GGMillion$ final table stream will feature live, on-screen analysis powered by GTO Wizard’s state-of-the-art technology.
For selected hands, viewers will see real-time strategy insights, revealing the optimal play at each betting street, and letting fans instantly track when players stick to Game Theory Optimal (GTO) strategy or go their own way. The GGMillion$ commentary team will also have access to GTO Wizard’s AI live analysis, allowing for even deeper, more nuanced coverage of the action.
This integration doesn’t just revolutionize the viewing experience — it brings a new layer of transparency and trust to the game. Each player’s decisions at the final table will be monitored for fairness, ensuring the highest integrity on the game’s biggest stage.
For the first time, poker fans will get a front-row seat to the true strategic battleground — and experience exactly what separates the world’s best players from the rest. The future of poker broadcasting is here. See it unfold live on May 6.
GGMillion$ is poker’s premier high-roller tournament, a weekly $10,300 tournament with a $1,000,000 guaranteed prize pool, attracting the game’s elite every week. Learn more about GGMillion$ here: ggpoker.com/tournaments/ggmillions/
GTO Wizard AI has revolutionized the way poker is learned and played, continuing to push the boundaries of game theory innovation. Learn more about GTO Wizard AI here: blog.gtowizard.com/ai-and-the-future-of-poker/
The post A New Era Arrives As GTO Wizard Technology Integrates With GGMillion$ Live Stream appeared first on European Gaming Industry News.
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