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Red Bull partners with Street Fighter 6 for one-on-one breaking competition, Red Bull BC One

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In collaboration with Street Fighter 6, London will host the iconic Red Bull BC One Cypher UK 2025 on Saturday 27th September, where the country’s best b-boys B-Boys and B-Girls go head-to-head for a chance to compete at the Red Bull BC One World Final in Tokyo, Japan on November 9, 2025.

London, Shoreditch will be the stage for an electrifying fusion of gaming and breaking as Red Bull BC One partners with iconic title Street Fighter 6. On Saturday, 27th September, the nation’s best B-Boys and B-Girls will battle it out for the coveted UK breaking title and the chance to represent their country at the Red Bull BC One World Final in Tokyo, Japan, on November 9, 2025.

Through this partnership, attendees will not only witness world-class breaking but also step into the action themselves with exclusive Street Fighter 6 gameplay stations, adding a fresh gaming edge to the event and showcasing how Red Bull BC One continues to evolve with breaking culture.

Red Bull BC One is celebrating over 20 years of showcasing the best talent in breaking, with the high-energy event being a driving force in shaping breakdancing culture in the UK, consistently highlighting its importance to the dance scene. Spanning over two decades, the one-on-one breaking competition has united breakers and inspired generations to showcase their talent. The event has provided a platform for some of the world’s biggest breaking names in recent years, giving them a chance to shine on the world stage. Connecting the UK dance community to local breakers, all whilst giving them the opportunity and encouragement to compete all over the globe, BC One continues to go from strength to strength.

Co-hosted by KISS FM radio presenter, Ellie Prohan, alongside Swifty, the event promises to be a high-energy showcase of breaking talent. Breakers will bring their A-game, delivering jaw-dropping power moves, intricate toprock steps, footwork, freezes, and spectacular tricks.

With a special half-time performance from grime music artist D Double E performing his song “Street Fighter”, this year’s event promises to be full of energy and entertainment. The line-up includes B-Boys Sunni, Solid, Sheku, Munirat and more.

Adding to the excitement, a panel of locally and globally-renowned judges will bring their expertise to the stage.

The judging panel includes:

  • Olympic breakboy,
  • B-Boy Lagaet,,
  • B-Girl Roxy and
  • B-Boy Menno.

The stakes are high, as one performer will earn the chance to fly to the Red Bull BC One Last Chance Cypher 2025, taking place in Tokyo, Japan, on November 9th 2025. There, they’ll compete against the best of the best for a coveted spot on the World Final stage.

Ahead of BC One UK, Red Bull ambassador B-Girl Solid spoke about her excitement for the event; ‘I’m excited this year to show how I have been preparing my signature moves and freezes that are unique to me – so I can shine for who I am’.

B-Boy Sunni, Red Bull BC One Ambassadors also said ‘For me, the first time I did BC One was 15 years ago and for this year’s UK Cypher I’ll be rounding my style a bit more to cater to the original style of breaking for an event like this’.

To grab your tickets or learn more, visit redbull.co.uk/bcone.

 

The post Red Bull partners with Street Fighter 6 for one-on-one breaking competition, Red Bull BC One appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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High Roller Technologies and Flows partner to launch player engagement experiences, with technical integration complete in record time

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From integration to launch in under a week

Flows is excited to announce that Kassuuu.com, a new, localised Finnish brand from online casino operator High Roller Technologies, has gone live with Flows, FlowsJackpots and FlowsWave, delivering engaging marketing jackpots and next-gen pop-ups to players in record time, showcasing the fast and frictionless deployment process of Flows’ product suite.

From initial data integration to over 200 flows, including a welcome offer using FlowsWave and a fully branded, live jackpot experience on-site, the entire process was completed in under one week.

Seth Young, CEO of High Roller Technologies, said: “At High Roller, everything we do is focused towards providing our players with engaging and exciting entertainment experiences. Utilising Flows’ product suite we were able to bring Kassuuu.com to life exactly as we envisioned, and we did it in record time. Flows’ no-code tools and hands on approach to client service made it easy for our team to deliver personalized, player-first experiences that truly stand out in the market. “By choosing FlowsJackpots and FlowsWave, High Roller has demonstrated its commitment to delivering innovative, gamified experiences that boost player engagement while reducing operational overhead. Together with FlowsWave, FlowsJackpots forms part of the wider Flows product suite, powering Kassuuu with lightning-fast jackpot payouts and smarter, more personalised ways to engage players.

FlowsJackpots sets a new benchmark for how quickly operators can deploy, customise, and manage front-end gamified features. Built for speed and simplicity, it offers pre-built templates, a no-code interface, and fully customisable widgets that make it easy to launch branded, localised jackpot experiences in minutes, without relying on developer resources. FlowsWave brings the same no-code simplicity to pop-ups that engage players in real-time and drives measurable results. FlowsWave collects and acts on player behaviors in real-time, allowing operators to provide innovative, personalized entertainment experiences.

James King, CEO of Flows, said: “Our partnership with High Roller’s Kassuuu.com perfectly highlights the power and simplicity of FlowsJackpots and FlowsWave. To go from data feed integration to a fully live marketing jackpot in less than a week is truly impressive, and proves how fast operators can drive impactful experiences with Flows.”

Flows empowers its partners to innovate faster, smarter, and more effortlessly. Beyond marketing jackpots, Flows enables businesses to integrate, orchestrate, and accelerate their entire ecosystem from building products to delivering player experiences at scale. With over 15 billion real-time events processed every month, Flows provides the infrastructure that drives agility, innovation, and growth for the world’s most forward-thinking operators.

The post High Roller Technologies and Flows partner to launch player engagement experiences, with technical integration complete in record time appeared first on European Gaming Industry News.

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Spinomenal strengthens Italian presence with Netwin partnership

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Spinomenal, the leading iGaming content provider, has partnered with Italian operator Netwin to bring more of its content to Italy. Spinomenal continues to enhance its presence in Italy as the market forms a core part of its expansion strategy.

Netwin’s knowledgeable casino audience now has seamless access to a strong selection of successful hits from Spinomenal’s world-class studio. These games, including Majestic Winter, Poseidon’s Rising, Dark Wolf and others will be added to Netwin via the Exalogic platform.

Yossi Shayovits, Head of Business Development for Spinomenal commented: “Italy is an important part of our growth as we continue to develop our European operations. Netwin is a recognised player in the market and we look forward to showcasing our games to its casino players.”

Netwin Commercial Director, Simone Paderi added: “The integration of Spinomenal’s titles into our portfolio represents another milestone in strengthening our entertainment offering. We are confident that this high-quality content will meet our customers’ expectations, further consolidating our position as a benchmark for responsible gaming in Italy.”

The post Spinomenal strengthens Italian presence with Netwin partnership appeared first on European Gaming Industry News.

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PG Soft unveiled as Gold Headline Sponsor at SBC Summit Lisbon

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PG Soft, a world-class digital mobile games company, has announced its Gold Headline Sponsorship for the Sports Betting, Casino & iGaming Zone at SBC Summit in Lisbon.

PG Soft will enjoy premium brand visibility across the event — including a large LED screen feature in the welcome and registration area, unmissable branding throughout the venue, and a strong digital presence on SBC’s site. Sponsoring the event puts PG Soft at the heart of the industry’s most influential gathering, ensuring maximum exposure to thousands of global stakeholders.

The event, scheduled from September 15 – 18 at the Feira Internacional de Lisboa and MEO Arena, returns following the huge success of its debut 2024 edition in the same city. As one of the fastest-growing events in the iGaming calendar, the summit is expected to be 20% bigger this year in both ticket sales and venue size.

PG Soft’s spokesperson commented: “SBC Summit made a stunning debut in Lisbon last year and we’re proud to support it in 2025 as Gold Headline Sponsor. It’s an ideal chance for us to amplify PG Soft’s world-class slots portfolio, connect with our partners, and celebrate our brand on the industry’s biggest stage.”

The post PG Soft unveiled as Gold Headline Sponsor at SBC Summit Lisbon appeared first on European Gaming Industry News.

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