The regulated gambling market in Denmark reached a 9.3 percent revenue rise during the third quarter and achieved record figures.

The regulated gambling market reported record revenue from both online and land-based companies in Denmark and reached US$237 million during the third quarter. Said figure was up 9.3 percent from the same period last year and 2.4 percent from the second quarter and was driven by overall sports betting revenue’s US$91.5 million.

Sports betting was up 9 percent year-on-year and recorded 50.5 percent of its wagers through mobile channels. The rest was divided in land-based wagering (33.4 percent) and desktop online revenue (16.1 percent).

Local regulated online casino revenue posted US$72.35 million and was up 20 percent year on year but was weaker than second quarter’s US$72.67 million. Slots drove the numbers with two thirds of the total figure, while roulette reported 15 percent and blackjack 12 percent.

Online poker revenue was down 6.4 percent to US$5 million and dropped by the fourth straight quarter. Meanwhile, land-based casinos kept their revenue steady at US$15.07 million, just like last year.

Yggdrasil Gaming has agreed a deal with Danske Spil to go live via the GVC platform, further extending its reach in Denmark.

Yggdrasil games will be available on Danske Spil during Q1 2018, and will also go live on GVC brand bwin.dk at the same time as part of the agreement.

The operators will enjoy access to popular Yggdrasil titles including recent blockbuster release Vikings Go Berzerk, as well as its collection of in-game promotional tools, BOOST™ and social sharing tool, BRAG™.

Yggdrasil CEO Fredrik Elmqvist, said: “Our first entry into Denmark has been marked with significant interest in Yggdrasil content from operators looking to improve their gaming portfolios.

This latest deal to go live on Danske Spil and bwin.dk via GVC brings our games to players with two of Denmark’s most popular brands.”

GVC Chief Product Officer Liron Snir, said: “Yggdrasil games are already enjoyed by players across the Nordics and beyond, so it is fantastic to bring them to our customer’s in Denmark’s regulated market.

Denmark is an extremely competitive market, so Yggdrasil’s high-quality titles and industry-first promotional tools will give both our brands and our B2B partners a powerful edge.”

Danske Licens Spil Head of Product Søren Schneider, said: “Danske Spil is always looking to better serve our player base, and we are certain that Yggdrasil games will prove extremely popular.

Yggdrasil is a well-respected name within gaming, and it is a pleasure to work alongside them to strengthen the Danske Spil offering.”

Yggdrasil recently announced its intention to enter Denmark and set to go live in the coming months.

Danish state-owned operator Danske Spil has migrated to a new gaming system supplied by Scientific Games.

The conversion from the Danish Lottery’s legacy system to the new system went live earlier this year and will support Danske Spil’s multi-channel environment.

Scientific Games will also provide 24-hour a day systems’ operations from fully redundant European centralised data centres.

Having won the competitively bid gaming systems contract from an incumbent supplier, Scientific Games said that the conversion will significantly advance the Lottery’s retail, web and mobile channels.

“We knew that we were looking for a flexible, channel-agnostic system for our Lottery; our strategy for the lottery market is aggressive and progressive, and a new system is a core part of that strategy,” – said Danske Spil chief executive Susanne Mørch Koch. 

“We need our technology platforms to be scalable, so that we can ramp up or down and add hardware components that would not require replacing the entire system, this has been a must-have requirement for our new lottery solution.”

Pat McHugh, senior vice-resident, global lottery systems at Scientific Games, commented: “There is a great deal of excitement and collaboration surrounding this conversion, as we expand our support to welcome Danske Spil to the Scientific Games’ lottery systems family.

“Scientific Games has aligned with Danske Spil’s business goals to deliver our most advanced, open architecture system in Denmark with flexible, scalable technology that will support the Lottery’s growth.”

Scientific Games supplies lottery draw, instant, internet, mobile, video lottery and sports wagering technology systems worldwide and is the leading lottery systems provider in Europe.