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SBC Summit Tbilisi Gears Up for Its Strongest Edition Yet
SBC Summit Tbilisi 2025 will return to Georgia’s capital on 15-16 October, bringing together 2,000 senior industry professionals and 40+ exhibitors to exchange expertise and discover the brands leading the way in Eastern Europe and Central Asia.
Co-hosted with SMH Global—a Georgia-founded company operating at the intersection of sports, sports media, and iGaming across Eurasia and beyond, and a longtime SBC partner in the region—the event will take place at the 5-star Sheraton Grand Tbilisi Metechi Palace.
By bringing together key stakeholders in a regionally rooted setting, the event will open direct access to high-growth markets including Georgia, Kazakhstan, Romania, Bulgaria, Serbia, and Armenia—territories where success is driven by deep local understanding rather than standard European strategies.
An invaluable part of the event, the two-day conference agenda is designed to reflect current market realities, highlight emerging opportunities, and offer forward-looking insights into where the industry is heading.
Topics will range from licensing and taxation to the cultural nuances that shape business in geographically close, yet fundamentally different, markets. Speakers will include some of the most respected names in the industry, regional experts, and global strategists whose experiences offer practical value for decision-makers.
Rasmus Sojmark, Founder and CEO of SBC, said: “We created SBC Summit Tbilisi to give serious operators and suppliers a direct route into some of the most promising but underexplored markets in the industry. It’s a focused, high-value event built for businesses looking for real insight, strong local partnerships, and a better understanding of how to succeed in a region poised for huge growth.”
Alongside the conference, the expo will spotlight top suppliers and service providers active in the region. Attendees can engage directly with potential partners and explore solutions tailored to local regulatory, operational, and cultural needs.
Lasha Machavariani, Founder of SMH, commented: “This is the third year of SBC Summit Tbilisi, and it’s been incredible to watch it grow stronger with each edition.
“Georgia has proven to be an ideal host, not just strategically, thanks to its business-friendly environment and location at the heart of Eurasia, but also culturally. There’s a natural sense of hospitality, openness, and energy here that makes the summit a truly unique experience for international delegates and local leaders alike.”
Now in its third year, the event reflects Georgia’s growing role as a natural hub for the industry, both strategically and culturally. The country’s tax-efficient business environment, supportive regulatory outlook, and location at the crossroads of East and West position it as an ideal base for operators exploring outsourcing, regional expansion, or relocation. Combined with a strong tradition of hospitality and openness to innovation, Georgia offers a powerful springboard for companies looking to establish and scale their presence across Eastern Europe and Central Asia.
Beyond its geographical focus, SBC Summit Tbilisi is designed to ensure the right people are in the room. By leveraging the networks of both SBC and SMH, the event guarantees a high-level audience that includes key decision-makers from major regional operators, hyper-local affiliates, and top-tier suppliers. The attendee profile is further enriched by the presence of government representatives, regulators, and local media, ensuring discussions go beyond networking and drive real regional impact.
True to SBC’s event style and Georgia’s spirit of hospitality, both days will wrap up with evening networking events, offering attendees valuable time to continue conversations and strengthen connections in a more casual atmosphere.
For companies looking to scale in Eastern Europe and Central Asia, SBC Summit Tbilisi offers the insight, access, and connections that matter. Registration is now open.
SBC Summit Tbilisi stands apart from broader expos, offering a more focused and regionally relevant experience. It forms part of SBC’s global conference series, alongside SBC Summit Rio, SBC Summit Americas, SBC Summit Malta, and the global-focused SBC Summit in Lisbon.
The post SBC Summit Tbilisi Gears Up for Its Strongest Edition Yet appeared first on European Gaming Industry News.
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BetConstruct to Participate in SiGMA Central Europe 2025
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BetConstruct is going to participate in SiGMA Central Europe 2025, taking place from 4 to 6 November at Fiera Roma, Italy.
“BetConstruct will make a powerful appearance at SiGMA Central Europe 2025, taking place from 4 to 6 November at Fiera Roma, Italy. This landmark event marks yet another milestone in BetConstruct’s ongoing journey of innovation and connection,” the Company said.
“As the world of iGaming gathers in the heart of Rome, we step into the spotlight to showcase the power of creativity, courage, and technology, the very elements that continue to define our global success story.”
At Stand 3083, visitors will experience more than a display. They will step into an atmosphere where ideas evolve into opportunities, powered by the synergy of BetConstruct’s AI suite and its renowned products, including its Sportsbook, Casino Suite and Affiliate ecosystem. Each innovation reflects the company’s spirit of creation, courage and conquest, combining intelligence with imagination to deliver unmatched experiences.
“BetConstruct’s participation will highlight our ongoing mission to connect products, partners, and players within one seamless ecosystem. Through dynamic technologies and a bold vision, we continue to set new standards for excellence and creativity in the global iGaming industry. Beyond technology lies a story of innovation that grows stronger through collaboration, curiosity, and constant evolution. BetConstruct invites all attendees to experience first-hand in Rome, where every interaction becomes an opportunity to explore, engage, and be inspired,” the Company added.
The post BetConstruct to Participate in SiGMA Central Europe 2025 appeared first on European Gaming Industry News.
Latest News
TaDa Gaming Releases 3 Coin Golden OX
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TaDa Gaming, a leading provider of premium casino content, has released 3 Coin Golden OX, the newest addition to its popular TriLuck series. Featuring Lock & Respin mechanics, Free Games, the Jackpot Pick feature and stunning East Asian-inspired design, this release continues TaDa’s mastery in crafting culturally resonant slots with modern excitement.
Played on a 5×3 grid with 243 ways to win, 3 Coin Golden OX merges elegant visual design with dynamic gameplay. The golden ox reigns over the reels as players chase multipliers, jackpot coins and powerful bonus rounds capable of delivering up to 1200x max win.
The heart of the game lies in its Fortune Pot system, where players collect Ta Ji Da Li Coins into red, green and blue pots above the reels. Each pot can trigger a different Free Game type such as Mighty Free Spins, Super Free Spins or Ultramate Free Spins, each with unique grid sizes, bonus coin behaviour, and jackpot opportunities. During Free Games, players start with three spins that reset whenever new coin symbols appear, keeping the tension high and rewards flowing.
Adding another layer of excitement, the Jackpot Pick Feature offers players a chance to reveal Fuwa symbols or Upgrade icons hidden behind gold coins. Revealing three identical Fuwa symbols awards one of four fixed jackpots, while Upgrade symbols can boost the prize to a higher tier. With fixed jackpot values up to 1000x the bet, 3 Coin Golden OX delivers thrilling win potential across every feature.
Sean Liu, Director of Product Management at TaDa Gaming, commented: “3 Coin Golden OX continues the evolution of our TriLuck series with deeper bonus layers and stronger visual storytelling. The combination of Lock & Respin, progressive Free Games, and the Jackpot Pick feature gives players a sense of progression and excitement that builds with every spin.”
The post TaDa Gaming Releases 3 Coin Golden OX appeared first on European Gaming Industry News.
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22Bet Partners, HellPartners and PlayamoPartners Present: Empire of Success at SiGMA Rome 2025
When SiGMA takes over Rome from November 3–6, the city becomes the epicenter of iGaming. But on November 4, all paths lead to one destination: Atlantico Live, where three powerhouse brands — 22Bet Partners, HellPartners, PlayamoPartners, and — will set the stage for the most unforgettable night of the conference: Empire of Success.
Headlining the night is Armin van Buuren — a five-time #1 DJ in the world whose sets have defined a generation of electronic music. For one night only, his festival-scale sound and light show will take over Atlantico Live, turning 3,000 affiliates into the biggest crowd SiGMA Rome has ever seen.
Not an Invite-Only. A Statement.
In an industry where parties are usually small, exclusive, and hidden behind velvet ropes, Empire of Success breaks the mold. Not by lowering the bar — but by raising the ceiling. By opening registration to all affiliates, the organizers are sending a bold message: every partner deserves a seat at the table — and a place on the dancefloor. Every detail reflects the strength of the hosts. 22Bet’s precise, global execution. HellPartners’ bold, no-limits approach. PlayAmo’s polished, premium feel. It’s not “another night out.” It’s a VIP-standard experience, scaled for thousands, powered by brands with the vision (and the muscle) to make it happen.
Atmosphere & Format
From 21:00 until 02:00, Atlantico Live will turn into a fusion of sound, lights, and community. Expect world-class production, multiple bars, and a crowd that feels less like an audience and more like a movement. A dedicated VIP zone, curated by the organizers, will host selected partners with its own private bar and light bites, offering space to connect, regroup, or recharge between sets.
Together, these three brands have turned what could have been another closed-door party into a gift from the industry to the industry — one that makes every affiliate feel like the main guest. And you definitely don’t want to miss this.
About the Organizers
- 22Bet Partners is a multibrand affiliate program uniting 7 brands across casino, betting, and esports. Operating in 80+ GEOs, the program offers high-performing products, advanced analytics, and 24/7 support — making it a trusted and dynamic partner for affiliates worldwide.
- HellPartners creates custom-built iGaming brands with 25%+ click-to-deposit and 50%+ reg-to-deposit, across 20+ GEOs. Their philosophy is simple: no limits, only results.
- PlayamoPartners manages 17 products in 20 GEOs, with over 5 million players onboard. Known for stable payouts and personalized offers, they’ve built a reputation on premium partnerships.
Event Details
📍 Venue: Atlantico Live, Rome
📅 Date: November 4, 2025
⏰ Time: 21:00 – 02:00
🎶 Headliner: Armin van Buuren
👥 Capacity: 3,000 affiliates
✅ Registration: Open
When the business of SiGMA ends, Empire of Success begins. Three powerhouse brands, one legendary DJ, and thousands of affiliates under one roof. If you’re in Rome and you’re in the industry, this is the night you cannot miss.
Registration is open now. Claim your place in the Empire.
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