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Ygam launches new Gaming & Esports Programme

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Ygam has unveiled a new addition to its portfolio of award-winning harm prevention programmes, with a specific focus on safeguarding young gamers.

The Gaming & Esports Programme is a pioneering initiative designed to educate and support young gamers, their parents and carers, as well as professionals working in the gaming and esports sectors – helping to create a safer, more supportive experience for young people.

The global esports market has seen dramatic growth over the past 5 years and is expected to be worth $10.91 billion by 2032. With over 80% of 16–24-year-olds playing video games in 2024 and 83% of those young people playing online, Ygam’s new programme will actively address the growing need for more effective education on digital safeguarding.

The programme covers topics like microtransactions and virtual currencies, the role of advertising and evolving gaming mechanics, impact of gaming on mental health, motivations and benefits of pursuing a career in esports, inclusivity within gaming and how to encourage safer virtual spaces.

In February, a successful pilot was delivered to young people from the Sheffield United Community Foundation and esports students from Sheffield Hallam University. Hosted by the National Video Game Museum, the pilot was well received by both staff and young people, providing strong insight into the value of the programme.

Sacha Kent, Programme Lead for Gaming & Esports, said: It’s vital we recognise the central role gaming plays in the digital lives that children lead today. This new programme marks an important step in helping young people enjoy gaming safely, with the knowledge and tools to better understand potential risks and harms. Through our work with parents, young people, and professionals across sectors, we know there is a real demand for this kind of education. We’re incredibly proud and excited to begin delivering it to communities across the country.”

Charlotte Nichols MP, Chair of the APPG Video Gaming and Esports, said: “Video games are an enormous part of huge numbers of children and young people’s everyday lives. They offer so much in entertainment, socialisation and education but there are of course dangers in the online world. Ygam do so much good work in this field to raise challenging issues and work to address them to make gaming a safer place, and I am glad to work with them to do this.”

Lia Thompson, President of the Gaming & Esports Society at Sheffield Hallam University and attendee of the pilot session, said: “I think the new Ygam programme is really important – the Gaming and Esports industry is going in the right direction with the increasing ability to report inappropriate behaviour, but safeguarding needs to start before that. There needs to be more awareness of the behaviour that is actively happening, so that it stops being normalised. If we can get young people to think about this early on, we can stop it from happening in the first place, and Ygam’s new programme really helps to achieve this.

“As a woman in gaming, you see these behaviours normalised from a young age, so you begin to think that’s how you should act to be accepted by the community. This is not the true version of yourself, and toxic behaviour online should not be enabled like this. Ygam’s training is bringing attention to the impact of these behaviours, changing mindsets and helping others feel more comfortable calling it out to make their communities and peers safer.”

Ygam has already delivered the programme to nearly 100 adults and young people, through two open sessions and to the Newcastle United Foundation.

The Gaming & Esports team will be continuing to deliver a full programme of open sessions throughout April and May.

The post Ygam launches new Gaming & Esports Programme appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia

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Partnership sees leading branded content and popular Jackpot Royale integrated into Delaware North’s Betly online casino in the Mountain State

 White Hat Studios, the “House of Brands” provider to the United States iGaming market, has partnered with Delaware North to launch on its Betly mobile sportsbook and casino in West Virginia.

The leading provider aims to build its online casino offering with the addition of the industry’s top-performing games.

Betly players in West Virginia will now have access to White Hat Studios’ acclaimed portfolio of premium branded titles, including Ted, The Goonies, and the award-winning 7s Fire Blitz series.

Also included in the rollout are the popular Jackpot Royale and Jackpot Royale Express progressive jackpot networks, currently live across more than 40 titles, and the first Betly-branded iCasino game – Betly Player’s Choice Blackjack.

Designed to elevate player engagement and boost retention, the addition of these promotional tools adds another layer of excitement to the Betly casino offering.

White Hat Studios has made significant strides in its U.S. growth trajectory since launching in 2021, consistently delivering high-performing content across multiple states. West Virginia remains a key market for the provider, following its remarkable success in all seven regulated U.S. iGaming states.

The collaboration represents another major step in White Hat Studios’ expansion across regulated U.S. states and reinforces its reputation as a go-to content partner for forward-thinking operators.

Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “We’re thrilled to be partnering with Delaware North on the Betly online casino app in West Virginia.

“This partnership reflects our ongoing commitment to delivering top-tier content quickly and seamlessly to operators across the U.S. With our portfolio of fan-favorite branded titles and innovative features like Jackpot Royale, we’re confident we’ll make an immediate impact for Betly and its players.”

Bob Akeret, General Manager for Betly, added: “We’re excited to welcome White Hat Studios onto our Betly platform in West Virginia. Their reputation for delivering engaging, high-quality games, especially branded content, makes them an ideal partner as we continue to elevate our casino experience.”

The post White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia appeared first on Gaming and Gambling Industry Newsroom.

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Games Global and Slingshot Studios expand Cashingo™ series with Eruption Blaze Cashingo™

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Title pairs advanced Cashingo experience with ULTRA Link&Win enhancements

Games Global, together with its exclusive studio partner, Slingshot Studios, has released Eruption Blaze Cashingo, bolstering the popular series with a feature-rich release, where jackpots up to 5,000x chart a path to 13,283x win potential.

Set against the backdrop of a lava-spewing volcano, every cash and jackpot coin that lands is added to the mirrored Cashingo grid, with the value of all prizes paid out when a horizontal, vertical or diagonal row is completed.

Adding further variety to the action is the integrated ULTRA Link&Win feature, which can be activated by landing six or more coins. The feature begins with three respins on a 5×5 reel set, with three extra rows initially locked. Keys can unlock additional rows, expanding the reels and increasing win potential.

Special Boosters can appear during the round, including Doublers that increase the value of up to four cash prize coins and Collectors that gather all visible cash coin values at once. Persistent versions of these boosters remain active, while Extra Life coins award an extra spin once the initial respins are exhausted.

Free Spins offer a change of pace and greater depth, with a Power Stacks feature enhancing wild and coin symbols to elevate potential.

Eruption Blaze Cashingo showcases Slingshot Studios’ continued refinement of the Cashingo franchise, delivering an engaging, well-paced gameplay experience.

Richard Vermaak, Creative Director at Slingshot Studios, said: “Our goal with Eruption Blaze Cashingo was to take what players enjoy about Cashingo and give it more room to develop.

“The combination of the Cashingo and Power Stacks mechanics introduces a dynamic element to the base game, and the enhanced ULTRA Link&Win feature adds clear progression as the grid expands. We are delighted with how the experience comes together.”

David Reynolds, Director of Games Strategy & Partner Management at Games Global, added:Eruption Blaze Cashingo is a strong addition to our portfolio and a great evolution of the Cashingo concept. Cash and jackpot coins open up new ways for the game to build, while the updates to the ULTRA Link&Win feature bring more variety to each round.

“Slingshot Studios has continued to grow the series in a way that feels natural and engaging.”

The post Games Global and Slingshot Studios expand Cashingo™ series with Eruption Blaze Cashingo™ appeared first on Gaming and Gambling Industry Newsroom.

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13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden

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BOS – The Swedish Trade Association for Online Gambling – is today submitting a letter to the government. The letter is signed by 13 gambling company executives and BOS’s secretary general. In the letter, the signatories urge the government not to support the gambling company ATG in their proposal to raise the general gambling tax in favour of a reduction in the tax on horse racing.

As a main argument, the signatories highlight the fact that the level of the gambling tax affects the proportion of consumers who choose to gamble on the legal licensed gambling market, and that too many consumers are already opting out of the safety of the licensed market with its extensive consumer protection.

“Horse betting has a channelisation rate of between 98-99 percent. Online casino, according to the most optimistic estimates, has a channelisation rate of between 72-82 percent. The higher the tax, the greater the risk that the consumer will choose unlicensed gambling, where neither gambling tax nor consumer protection exists. To then lower the gambling tax for horse betting, which already has a very strong channelisation, and raise it for online casino, which has a very weak channelisation, would be completely incomprehensible. At least for those who prioritize consumer protection,” says BOS Secretary General Gustaf Hoffstedt.

You can read the full letter here:  Letter to Government on ATG gambling duty

 

The post 13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden appeared first on Gaming and Gambling Industry Newsroom.

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