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TENTENSEVEN MARKETING AGENCY LAUNCHES WITH €500K INVESTMENT FROM THE UNIT
As part of The Unit’s company restructure, its highly successful in-house marketing division will be launched as an agency serving iGaming and sports betting industries
The Unit, a leader in product design and development for sports betting and iGaming, has invested €500,000 to launch marketing agency tentenseven. This exciting transformation of The Unit’s in-house marketing division marks the latest step in its growth strategy and expansion roadmap.
Following an expansion in The Unit’s marketing offering, the marketing team will now operate as tentenseven, which will stand as its own entity. On top of paid search and marketing planning, tentenseven will offer SEO, PPC, social media, brand strategy, editorial content, influencer marketing services and social media production among its many areas of expertise.
Feargal Byrne, Director of Strategic Marketing at The Unit, will head up the new phase of growth at tentenseven as Director of iGaming, Ecommerce and Fintech.
In January, The Unit announced a refresh of its visual brand identity, including a new company logo and redesigned website, which reflected the company’s recent growth and ambitious expansion plans. These expansion plans were signified by the recent opening of The Unit’s North American hub in New York City. As part of the brand refresh, the company is focusing on product design and development, with the marketing side of the business now operating as a standalone agency.
Paddy Casey, Co-founder at The Unit, said: “After kicking off 2025 with our brand refresh, we are redefining our structure as a business. With additional funding in place, we think now is the right time for tentenseven to stand in its own right as a marketing leader in the industry. With this investment, tentenseven has the means to grow and maximise its potential in the coming years. We expect to see tentenseven expand in the short and long-term, just as we expect with The Unit.
“In his time with The Unit, Feargal has demonstrated his ability to help clients develop their marketing strategies, establishing channel-level approaches across PPC, social and SEO. Feargal is perfectly positioned to run tentenseven and steward the company into this new and exciting era.”
Feargal Byrne added: “I am delighted to be given the opportunity to lead tentenseven as Director of iGaming, Ecommerce and Fintech.
“This is an exciting period for The Unit as a company, and with this significant investment, tentenseven will have the capability to expand and make further headway in the market. That’s great news not just for us, but also for our clients. I can’t wait to get started on this project with the team and I look forward to putting our plans for tentenseven into action as quickly as possible.”
The post TENTENSEVEN MARKETING AGENCY LAUNCHES WITH €500K INVESTMENT FROM THE UNIT appeared first on European Gaming Industry News.

Latest News
FashionTV Gaming Group Rolls Out the Red Carpet for a Royal Night in Rome
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The “Royal Night in a Roman Palace” at Palazzo Brancaccio will mark a decade of success for the megabrand and honour its licensees and partners that together have revolutionised the online gaming industry by setting a new standard for branded luxury in iGaming.
FashionTV Gaming Group, the exclusive licensor of the FashionTV megabrand for the online gaming industry, will celebrate a defining moment in iGaming history with an unforgettable Royal Gala and the prestigious Royal Salute Ceremony at the historic Palazzo Brancaccio in Rome.
This exclusive, invitation-only extravaganza will welcome the global iGaming elite, from CEOs and founders of the world’s leading gaming companies to innovators, celebrities, and visionaries, uniting to celebrate ten years of success in bringing fashion, glamour, and luxury style to the online gaming world.
The event will honour Fashion TV Gaming Group’s global network of licensees, the industry titans and future pillars who have reshaped and infused branded gaming with luxury through the creation of FashionTV branded games across all iGaming verticals, as well as standalone FashionTV Casino and Sports Brands.
The evening will begin with a royal reception in the palace’s grand entrance hall, where guests will be filmed by the FashionTV crew and photographed alongside the iconic FashionTV Wall of Fame, joined by top FashionTV models and international celebrities.
The programme will continue with the Royal Salute Ceremony, followed by an exquisite gala dinner prepared by Palazzo Brancaccio’s Executive Chef, Francesco Paolo Baretta. The celebration will reach its peak with a spectacular FashionTV Party, featuring world-class DJs, live performances, and the unmistakable glamour of the FashionTV experience.
This milestone year of remarkable achievements crowns a decade of success for FashionTV Gaming Group and its partners, including a new strategic business roadmap, landmark collaborations with global gaming powerhouses, and the launch of standalone FashionTV Casino and Sports Brands across Asia and the GCC, with more industry giants soon to be announced.
Moshe Cohen, Founder & President of FashionTV Gaming Group, said: “The Royal Salute Ceremony is more than a celebration; it’s a statement. In Rome, we honour our licensees, the pioneers who believed in our vision, joined our journey, and turned a dream into reality, alongside the current industry titans and the future pillars of our world.”
The post FashionTV Gaming Group Rolls Out the Red Carpet for a Royal Night in Rome appeared first on European Gaming Industry News.
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PAGCOR LAUNCHES DIGITAL SPACE FOR GAD
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PAGCOR proudly launched today its Gender and Development (GAD) Digital Corner dedicated to promoting gender equality, empowerment, inclusivity, and diversity within the organization and beyond.
The digital space features comprehensive GAD-related contents including the latest news and announcements, significant laws and issuances, projects and activities, and other beneficial resources.
The PAGCOR Digital Corner will be displayed as wallpaper on all office desktops with the new GAD logo and a QR code directing to the GAD Digital Corner website from October 16 to November 16, 2025.
This initiative highlights PAGCOR’s continuing support to gender equality and inclusivity in the workplace, in relation to Republic Act No. 9710 or the Magna Carta of Women.
The post PAGCOR LAUNCHES DIGITAL SPACE FOR GAD appeared first on European Gaming Industry News.
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Galaxsys Partners with Wild Wild Apps to Strengthen Its B2C Market Expansion
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Galaxsys teams up with Wild Wild Apps to expand its B2C reach, bringing fast and slot games to new audiences through WWA’s scalable, high-performance app ecosystem.
Galaxsys, an award-winning fast and slot games provider, is pleased to announce a new strategic partnership with Wild Wild Apps (WWA) — a leading global app rental service recognized for its innovation, stability, and scalability. This collaboration marks a significant milestone in Galaxsys’ ongoing expansion into the B2C market segment, further highlighting the company’s ambition to deliver engaging gaming experiences to players through reliable and high-performance platforms.
Wild Wild Apps has built a strong reputation worldwide with its portfolio of verified iOS, Android, and PWA apps, offering constant updates, rich designs, and reliable traffic flow. In 2025 alone, the company developed over 750 apps, achieved more than 40 million installs, maintained 60 active apps, and attracted over 10,000 new clients and partners.
Teni Grigoryan, Chief Sales and Partner Management Officer, commented: “Our collaboration with Wild Wild Apps is a natural next step in our continued expansion into the B2C space. WWA’s technological flexibility and proven track record in traffic flow optimization perfectly align with our vision to bring Galaxsys games to new markets and audiences with greater accessibility and engagement.”
Kate Krukava, Head of Sales at Wild Wild Apps, added: “We’re proud to support Galaxsys’ B2C expansion strategy through our app rental ecosystem, ensuring their games reach users swiftly and seamlessly. At Wild Wild Apps, we don’t just build apps — we create growth tools. Every product we launch is designed for efficiency, scale, and impact. Together with Galaxsys, we share the same vision and drive to lead in what we do.”
This collaboration highlights Galaxsys’ commitment to growth and innovation, supported by Wild Wild Apps’ platform to drive efficiency, scale, and continued excellence across its gaming portfolio.
The post Galaxsys Partners with Wild Wild Apps to Strengthen Its B2C Market Expansion appeared first on European Gaming Industry News.
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