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Ten Square Games Welcomes Dayan E. Yar as Chief Product Officer

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Dayan E. Yar joins Ten Square Games S.A. as its new Chief Product Officer, effective January 27, 2025. Dayan brings over 17 years of experience in the gaming industry, having held leadership roles at Zynga, SciPlay, and Playstudios. His extensive expertise in product strategy, LiveOps, and game innovation will be instrumental in driving the turnaround of TSG’s flagship titles and positioning the company for sustainable growth.

“- 2024 was a year of immense effort by the TSG team, who showed exceptional dedication in identifying obstacles to the growth of our main products and understanding the evolving needs of our players.” said Andrzej Ilczuk, CEO of Ten Square Games. “This invaluable effort has laid the groundwork for our next chapter. Combining our team’s insights with Dayan’s vast experience in overcoming market challenges and driving product excellence, we are confident that we are on the best possible path to recovery and growth.”

Dayan Yar’s career spans 17 years of significant achievements in product strategy, game design, and innovation. Originally pursuing studies in nuclear physics with dreams of becoming an astronaut, his career path shifted when he created a game during his final year of college. That project, a sci-fi MMO strategy game, went on to win MMO of the Year, launching his journey into the gaming industry.

Since then, Dayan has worked extensively on action RPGs, MMORPGs, and card games in roles such as game designer, systems designer, and economy designer. In 2016, he transitioned to the mobile gaming industry, focusing on product management. His expertise spans a variety of genres, including social casino, card games, and casual titles, such as Words with Friends.

Dayan has held pivotal roles at industry leaders such as DeNA, Playstudios, Zynga, and SciPlay, contributing to both live games and new game development. At Zynga, he led efforts on Hit it Rich, achieving a 68% increase in revenue bookings and a 43% growth in payer percentage, while spearheading features that improved early user experiences and boosted revenue per install by 44%. During his time at Jackpot Party, Dayan was responsible for managing the company’s largest title, delivering $400 million in gross revenue and expanding revenue bookings by 14% in 2023, marking the 7th consecutive quarter of double-digit growth for a 12-year-old product.

Dayan Yar, as Chief Product Officer at Ten Square Games, will emphasize a structured approach to developing the company’s core products and implementing strategies that seamlessly combine innovation with player-centric design. Dayan’s mission will be to leverage the deep knowledge and expertise of the TSG team, blending it with proven approaches that have successfully turned around products facing challenging market trends. With a unique blend of technical expertise, creative vision, and strategic leadership, Dayan is well-positioned to boost Ten Square Games’ flagship products, steering them back to a strong growth trajectory.

“What sets Ten Square Games apart is the unique blend of creativity and the ability to seamlessly integrate diverse game mechanics into its titles,” said Dayan E. Yar, Chief Product Officer at Ten Square Games S.A.“TSG has carved out a distinctive category in the gaming market, standing out from the competition while offering significant potential for further growth and reaching new audiences. I am proud to join such a talented team and look forward to working together to strengthen the company’s flagship products and deliver unforgettable experiences to players worldwide.”

Dayan Yar’s appointment underscores TSG’s commitment to achieving sustainable growth and delivering innovative gaming experience. The Group continues to invest in the development of its flagship products, which hold strong positions in their respective market segments: fishing and hunting. Additionally, TSG has established a meaningful presence in the flight simulator segment following the acquisition of Rortos and the dynamic development of Wings of Heroes and Real Flight Simulator.

The Group is also working on two new game prototypes to further strengthen its position in the hunting and flight simulator segments. By focusing on revitalizing its two main products, driving the growth of Wings of Heroes, and developing entirely new titles, TSG is setting itself on a solid path for sustainable growth in 2025 and beyond.

The post Ten Square Games Welcomes Dayan E. Yar as Chief Product Officer appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Finland’s Gambling Reform Is Official – What Happens Next?

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The wait is over: The Finnish Parliament has officially approved the new gambling legislation. In a decisive plenary session, MPs voted 158 in favor to 9 opposed, with 32 abstaining. The text remained unchanged from the version presented in previous weeks, solidifying the framework for Finland’s transition from a monopoly to a licensed market.

With the political uncertainty resolved, the focus now shifts to implementation. For operators, this means the race to compliance—and market entry—has effectively begun.

The Confirmed Timeline

With the legislation passed, the roadmap to the market opening is now set. Operators must use the coming months to prepare for a rigorous licensing process.

  • Early 2026: The application window is expected to open. The regulator will begin accepting and reviewing license applications.

  • 2026 (Throughout): The “preparatory year.” This period is dedicated to vetting applicants, ensuring technical compliance, and establishing the new supervisory authority.

  • January 1, 2027: The regulated Finnish market officially opens. Licensed operators can go live with betting and online casino services.

Entering the Finnish Market with Nordic Legal

Navigating a new jurisdiction is complex, but it doesn’t have to be inefficient. With extensive experience advising on gaming licences across the Nordic markets, Nordic Legal brings a proven, practical approach to the Finnish process.

Efficiency Through Synergy If you already work with us in Denmark or Sweden, we ensure your Finnish licence application isn’t a “start from scratch” project. We build directly on our existing knowledge of your organisation and systems.

Your usual Nordic Legal contact will coordinate directly with our Helsinki team at no extra cost. This integrated approach saves you time and avoids the frustration of duplicating work you’ve already done for other Nordic licenses.

Our Approach We focus on smart compliance:

  • Reusing documentation where regulations overlap.

  • Anticipating regulatory questions before they are asked.

  • Aligning requirements for technical standards and responsible gambling.

  • Engaging constructively with the Finnish authority to ensure a smooth process.

The Finnish Licence Application Package

To support your entry, we offer a comprehensive package designed to handle the heavy lifting:

  • Translation of all required documents.

  • Guidance and completion of complex application forms.

  • Full project management from start to submission.

  • Direct communication with the Finnish regulator on your behalf.

Next Steps

The window for preparation is narrowing. Contact your usual Nordic Legal advisor today to discuss the new legislation or our Licence Application Package. Alternatively, reach out to us directly to secure your place in Finland’s upcoming regulated market.

The post Finland’s Gambling Reform Is Official – What Happens Next? appeared first on Gaming and Gambling Industry Newsroom.

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GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture

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Introducing GAMEPOP: The Culture of Play, a new premium bookazine by Red Bull Media House and the world’s first magazine dedicated entirely to video-game culture. Designed as a rich, book-like publication, GAMEPOP rethinks what a magazine can be, capturing the creativity, personalities and ideas shaping modern gaming. GAMEPOP will debut at the Red Bull Tetris World Final in Dubai from December 11 to 13, followed by The Game Awards on December 11. The issue will then be available through select international retailers in the weeks that follow.

Across 180 pages, the issue brings together a wide range of cultural voices, including Japanese game designer Hideo Kojima, leading DC Comics creators, the Oscar-nominated team behind Grand Theft Hamlet and contributors with bylines in Vogue. The bookazine also spotlights standout Red Bull talent, including YouTube star Ludwig, Twitch creators Emiru and Caedrel, and Red Bull athlete MenaRD.

Rather than treating gaming as a standalone medium, GAMEPOP looks at how games influence, and are influenced by, wider culture. Through original photography, long-form features, illustration and visual essays, the publication explores how gaming connects to global trends in style, music, movement, storytelling and performance, and the creative communities driving that conversation.

The issue also includes interactive elements, including a bespoke Choose Your Own Adventure story created exclusively for the launch. A limited collector edition of 150 copies takes the concept a step further, featuring a fully functioning Tetris® device embedded directly into the cover – an industry first that turns the magazine into an object of play.

The post GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture appeared first on Gaming and Gambling Industry Newsroom.

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Red Rake Gaming Expands Global Presence Through Partnership with QTech Games

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Red Rake Gaming is pleased to announce a partnership with QTech Games, a leading aggregator and platform renowned for its strong presence in emerging markets on a global level. This collaboration brings Red Rake’s diverse and visually engaging portfolio of slots to QTech Games’ extensive aggregation platform, giving players across multiple continents access to high-quality, entertainment-focused casino content.

Founded in 2015, QTech Games is celebrating its 10-year anniversary in 2025. Over the past decade, the company has grown from rapid early-stage expansion to become a dominant force into emerging markets worldwide. With a global presence —including a new tech hub in Spain and offices in Malta—and Latin America, QTech Games has established itself as a fully-fledged international powerhouse.

Players can now enjoy titles from the Million Series, the Super Stars Series, and seasonal slots such as Halloween Wins and Christmas Wins, alongside new adventures including Azteca Gold Collect, Sherlock and the Stolen Gems, Beating Alcatraz, Big Size Fishin’, and Midas Wins.

QTech Games CEO, Philip Doftvik, said: “It’s another notch on our belt to have integrated more premium content from Red Rake. Theirs is a growing and constantly innovating library, delivering impressive support to the depth of our broad igaming-vertical spread.”

Nick Barr, Managing Director for Red Rake Gaming Malta, commented: “We are thrilled to partner with QTech Games and bring our portfolio of games to their growing network. Their leadership in emerging markets and innovative approach to aggregation allow us to reach new players and provide them with high-quality gaming experiences featuring unique features and visually engaging content. This collaboration marks an important step in strengthening our presence in key markets and further establishing Red Rake Gaming’s international presence.”

The post Red Rake Gaming Expands Global Presence Through Partnership with QTech Games appeared first on Gaming and Gambling Industry Newsroom.

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