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Creating memorable moments
Nik Robinson, CEO, at Big Time Gaming, says the most successful slots combine masterful storytelling and innovative mechanics to deliver gameplay that is meaningful and memorable.
Just how difficult is it for a studio to constantly innovate and bring new player experiences to the market?
For us at Big Time Gaming, it’s second nature. Innovation is in our DNA – it’s what we do and what we’re known for. For years, we’ve set the industry benchmark, not only through iconic game mechanics like Megaways™, Megapays™, and Win Exchange™, but also by pairing them with immersive storytelling to deliver truly memorable gameplay. Our passion for pushing boundaries has allowed us to craft experiences that resonate with players worldwide. We don’t just create slots; we create games that hit differently – combining bold ideas, pioneering mechanics, and engaging narratives. This focus has led to some of the most beloved and successful slots in the market today like Bonanza, Lil Devil, Danger High Voltage, Who wants to be a MillionaireTM.
Looking ahead, we’re not slowing down. With a pipeline packed full of groundbreaking mechanics and fresh takes on interactivity and engagement, we’ll continue to raise the bar for what players can expect from their gaming experiences from Big Time Gaming, as innovation isn’t just part of the process – it’s the heart of who we are.
Are mechanics alone enough to ensure the success of a game? Or do mechanics and theme/design need to work together in harmony?
Mechanics and theme are the beating heart of any truly successful slot, and when they work together seamlessly, magic happens.
Players don’t just want games, they crave experiences, and this means games need to have innovative mechanics that serve a purpose, driving the narrative forward and pulling players deeper into a world they want to explore. It’s about creating a world where every spin contributes to an unfolding narrative that players want to be a part of. The combination of the right theme and mechanics makes the gameplay more meaningful and memorable – certainly more so than hitting “spin” on a standard 4 x 4 slot. A truly successful slot is the complete package, and this means a thrilling, immersive experience that players don’t just play but feel. This is what makes them hit spin again and again, not just to win but to see what happens next.
Its why our games from Who Wants To Be A Millionaire MegapaysTM , Golden Goose MegawaysTM too Bonanza Falls and Danger High Voltage 2 that features MegadozerTM mechanics, stand out! We craft worlds where gameplay, mechanics, narratives and music merge to deliver excitement, anticipation, that turns a slot into a hit – not just a game but an experience players come back to, time after time.
Can you talk us through some of the new mechanics you’ll be debuting in 2025?
Our first big releases in 2025 are Max Megaways 3, Big Bucks Deluxe, Crystal Towers and Castle of Terror 2, , with each showcasing new features and mechanics. Big Bucks Deluxe has been designed to evoke the opulence of high-stakes gaming and debuts our MegapotsTM mechanic to deliver colossal wins. In this game, MegapotsTM is combined with the Hold & Spin mechanic to reveal massive prizes, multipliers or MegapotsTM icons. Crystal Towers is powered by a first-of-its-kind real-time 3D engine technology that will set the benchmark for immersive gameplay. It also features a unique mechanic where winning clusters on the tower connect seamlessly around multiple sides of the gameboard to provide constantly transforming gameplay – imagine the thrill of a Rubik’s Cube fused with the sparkle of a crystal-matching symbol game brought to life in vivid 3D.
How will you combine these mechanics with the game theme, design and sound?
For me, the personalisation and potential for storytelling are two of the most exciting areas of slot development to further explore. By blending gripping narratives with cutting-edge mechanics and technology, we can create truly memorable games. Take our Max Megaways series, for example – the third instalment of the franchise, Max Megaways 3, sees players join Max on his most daring mission yet – deep in the icy mountains with Northen lights. The theme, design, and sound pull you into this world, making every spin feel like part of a high-stakes spy thriller. The game builds on proven mechanics like Megadozer™, the epic coin-dropping feature that unlocks spectacular rewards, and takes it to the next level! In Free Spins, Megadozer™ coins become the vehicle for Max’s arsenal of bonuses, creating thrilling new opportunities as different bonuses interact on the dozer. Every round of Free Spins feels fresh, unpredictable, and packed with excitement!
As well as mastering game mechanics, you set the standard for franchise and sequel slots. The second album is always the hardest, so how have you cracked the code with these games?
Launching a follow-up slot, as we have recently done with Danger High Voltage II, is no easy feat. You need to build on the original experience offered by the game, keeping true to the theme and gameplay, while also bringing in new elements. If you mimic the original too much, it won’t excite players but stray too far away from the core experience and there will be a significant disconnect. With Danger High Voltage II, we reimagined the visuals and mechanics, using MegawaysTM as the engine to bring massive win potential with up to 117,649 ways to win. We also took risks, adding in our new MegadozerTM mechanic as well as two entirely new free spins features – Fire in the Disco! and Danger Danger!! which were meticulously tested to ensure they brought the right blend of fun and volatility. The result is a very different game from the original but that still has a strong connection to the first game through the theme and of course the iconic song from Electric Six.
How will Big Time Gaming be providing more memorable player moments in 2025?
In 2025, our focus is to continue to lead in innovation. By staying true to our mission of pushing boundaries, we’ll create compelling player experiences with fun themes, captivating stories, and smart mechanics that deliver unforgettable gameplay, spin after spin. Our pioneering work on real-time 3D engine technology will signal a new era of immersive gameplay. The new game mechanics we’ll be rolling out that will redefine interactive experiences, across the entire gaming industry. We have some incredible games lined up for 2025, so watch this space.
The post Creating memorable moments appeared first on European Gaming Industry News.
MGA Games has announced the launch of its new slot, Sweet Fortune Megaways, in the .com markets on August 25th. This game transports players to Sugarland, a magical universe made of sweets and candy. Set in the city of Candyville, where chocolate rivers and caramel streets create a unique atmosphere, the title features the Megaways mechanic and promises a memorable experience.
The gameplay is full of surprises. Players can enter a majestic candy palace through the Free Spins screen, where prizes multiply and a mini game is activated inside the Grand Prize Hall. This combination of mechanics, setting, and interactive elements has been designed to maximize user engagement.
Among its main innovations are random multiplying Wilds (x2, x3), expanding Wilds, and the Megaways structure, which allows for thousands of possible combinations with each spin. Additionally, this marks the first time MGA Games has embraced a candy-themed slot, aligning with the most popular trends in the gaming and entertainment sectors.
The post Sweet Fortune Megaways: A Sweet Slot with Free Spins and Expanding, Multiplying Wilds appeared first on European Gaming Industry News.
In the crowded world of iGaming affiliate marketing, where networks often overpromise and underdeliver, a new player has established itself by focusing on fundamentals that matter most: transparency, reliability, and direct access to high-value markets. 1st Partners has entered the industry as a direct advertiser for Tier-1 countries, offering affiliates the chance to work directly with in-house brands instead of relying on intermediaries. This model not only guarantees more control but also unlocks the true potential of Tier-1 markets such as Europe and Canada.
The advantage of working with a direct advertiser is clear. Affiliates no longer face the uncertainty of resellers or white-labels. With 1st Partners, every promoted brand, from BeonBet to BitStake, SlotRush, and Betsomnia, is fully owned and operated by the program. The result is consistency, stability, and a user experience tailored for conversion and retention. By cutting out middle layers, affiliates gain access to products designed with one purpose: turning traffic into loyal, depositing players.
Equally important is the strategic choice of Tier-1 markets. Affiliates often chase GEOs that look profitable in the short term but collapse under weak regulation or low player value. Tier-1 countries represent the opposite. Players in these regions deposit more per session, often commit to long-term gaming, and deliver higher lifetime value. Economically stable, with strong digital infrastructure and clear regulations, Tier-1 geos like Europe and Canada ensure predictable revenue and reliable growth. For affiliates, this means bigger checks, consistent payouts, and campaigns that can scale sustainably over time.
The financial structure offered by 1st Partners reinforces this positioning. As a Direct advertiser, the program begins with a 40% RevShare baseline and no negative carryover, providing a strong foundation even for newcomers. For teams that prefer immediate returns, CPA and hybrid models are negotiable, and a five percent referral commission adds another layer of monetization. Crucially, the program operates on Affilka by SoftSwiss, which delivers hourly data updates and supports API and postback integrations. Net Gaming Revenue is calculated with a clear and open formula, giving affiliates full transparency and eliminating the hidden deductions that are common in indirect networks.
Payments are another area where the Direct advertiser model shows its strength. Affiliates can withdraw earnings from as little as €100 through crypto or e-wallets, while wire transfers start at €1,000. Payouts are processed monthly, with Skrill and crypto finalized by the 15th and bank wires by the 21st. The availability of multiple payment methods, from PayPal to Neteller and SEPA, ensures that affiliates of all sizes can manage cash flow effectively and reinvest into campaigns without delays.
Beyond terms and technology, 1st Partners has gained praise for its approach to support. Affiliates consistently note that managers are not simply account handlers but real partners who provide timely responses and proactive advice. This is a reflection of the Direct advertiser mindset: when the affiliate succeeds, the brand succeeds. Instead of standardized replies, affiliates receive optimization tips, creative assistance, and in many cases, custom deal adjustments. This level of involvement is particularly valuable for media-buying teams operating in competitive channels such as PPC or social ads.
Reputation in the industry has followed quickly. On community platforms and review sites, affiliates highlight on-time payments, straightforward contracts, and the reliability of the team. Transparency about the company’s structure has further strengthened confidence, as 1st Partners has openly clarified its position as a Direct advertiser with independent brands and infrastructure. For affiliates who have grown cautious of programs that shift responsibility or fail to deliver, this level of clarity has been a welcome change.
Taken together, the strengths of 1st Partners outline a clear choice for affiliates aiming at the top tier of iGaming performance. It is a Direct advertiser with exclusive in-house brands, focused on Tier-1 regions where deposits are higher, lifetime value is stronger, and regulation provides security. It offers a generous RevShare baseline, flexible CPA options, transparent reporting, and payments designed for affiliates rather than against them. Most importantly, it delivers a true partnership model where affiliates are treated as essential collaborators rather than just sources of traffic.
In a market where networks come and go, the long-term opportunity is in aligning with programs that own their products, pay on time, and focus on quality markets. 1st Partners checks all these boxes. For affiliates ready to expand in Europe and Canada, it is not just another affiliate program — it is a Direct advertiser designed for Tier-1 success, and a partner built for the future of iGaming.
The post 1st Partners – Direct Advertiser for Tier-1 markets appeared first on European Gaming Industry News.
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The post Bitstrike.io – The Best Crypto Casino Experience With Huge Welcome Bonuses appeared first on European Gaming Industry News.
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