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THE UNIT CONTINUES EXPANSION DRIVE WITH ALAN BRUCE TO HEAD UP SALES IN EMEA

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The Unit, a leader in product design and development for sports betting and iGaming, is adding another highly-experienced industry figure to its senior management team, with Alan Bruce joining as Sales and Account Director for Europe, the Middle East and Africa (EMEA).

Bruce offers more than two decades of experience in the gaming industry, most recently as Head of Operations for betting exchange BetDEX. Prior to his time at BetDEX, Bruce worked in senior roles for operators including Littlewoods Gaming and Betfred. He has also been a Consultant for Carousel Group, which was the operator of MaximBet.

Bruce also boasts experience with some of the industry’s most prominent suppliers; he was Head Systems Engineer for GTECH and then Lead Solutions Architect for IGT after the former acquired the latter. This was followed by a four-year stint at Novomatic, where he was Head of Sports Betting.

The addition of Bruce to the team is part of a structural expansion at The Unit, with Mark O’Hare becoming Sales and Account Director for the Americas. This comes after the opening of The Unit’s Americas office in New York City, with O’Hare moving to the city to head up the operation.

These growth plans are a key part of The Unit’s objectives for 2025, which were reflected in a brand refresh announced at the start of the year.

Paddy Casey, Co-founder at The Unit, said: “We are delighted to welcome Bruce to The Unit. With the wealth of gaming industry and technical experience Bruce possesses, he will be perfectly positioned to execute our strategy across the EMEA region.

“At The Unit, we pride ourselves on our ability to offer the best possible service to our clients as a result of the depth of experience our team can provide, and adding Bruce to the team will make us even stronger in that regard.

“We have mentioned previously how this is a very important time for us as a company, having recently opened a new office in New York City, along with the launch of a new brand identity to symbolise our expansion plans in 2025. Putting in place a new management structure for EMEA is another important part of that process and will position us well for long-term growth in the region.

“With Bruce’s new role in EMEA, as well as Mark O’Hare fronting the Americas division, we are well placed to grow across the globe in 2025 and beyond.”

Alan Bruce said: “I am excited to begin my new role as Sales Director for EMEA with The Unit. I have always enjoyed working in the gaming industry, and the team at The Unit have some really interesting projects in the pipeline. We have some compelling ideas which will deviate away from the norm in what can sometimes be a bland and repetitive industry. I like the fact that they’re embracing technology and are not afraid to shake things up.”

“Having previously worked with both industry leaders and start-ups, I believe The Unit has great potential to grow in the market and increase its presence in the coming years.

“I am pleased to have this opportunity and be part of The Unit’s journey. I look forward to getting to know the team further and really making a mark.”

The post THE UNIT CONTINUES EXPANSION DRIVE WITH ALAN BRUCE TO HEAD UP SALES IN EMEA appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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The Battle for VCT Pacific 2026 Begins in Bangkok as Ten Teams Clash at VCT Ascension Pacific 2025

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Velocity Gaming Represents South Asia at VCT Ascension Pacific 2025 — Set to Take on APAC’s Finest for a Place in the VCT Pacific League 2026

National, October 14, 2025: The road to the next VALORANT Champions Tour season reaches its decisive stage as VCT Ascension Pacific 2025 kicks off today in Bangkok. From October 14 to 26, ten elite teams from across the Asia-Pacific region will converge at the Imperial Samrong Convention Hall to fight for two coveted berths in the VCT Pacific League 2026 and a share of the USD 100,000 prize pool.

The tournament marks the culmination of a year-long regional circuit, bringing together emerging contenders and established names, including Velocity Gaming, who will step onto the international stage to take on the Pacific’s top contenders, aiming to secure the region’s first-ever spot in the VCT Pacific League. Over the next twelve days, the stage in Bangkok will determine which teams rise to the international league in 2026.

Qualified Teams – Ten teams from across APAC have earned their place at Ascension Pacific 2025:

South Asia:

  • Velocity Gaming

VCT Pacific:

  • BOOM Esports
  • Nongshim RedForce

Southeast Asia:

  • Motiv Esports
  • NAOS
  • FULL SENSE
  • Team NKT

Japan:

  • RIDDLE ORDER

Korea:

  • SLT Seongnam

Oceania:

  • E-KING

Velocity Gaming has qualified for VCT Ascension Pacific 2025 after beating S8UL 3-1 in the Grand Final of the OMEN VALORANT Challengers South Asia 2025 Ascension Qualifiers.

Tournament Format

The competition begins with a Group Stage featuring two groups of five teams each, seeded based on regional performance. Both VCT Pacific representatives will be placed in separate groups. Teams will face off in a single round-robin, best-of-three format within their groups.

The top six teams will advance to the Playoffs, a modified double elimination bracket where the top two seeds from each group start in the upper bracket, and the third seeds begin in the lower bracket.

All playoff matches will be best-of-three, except the upper and lower bracket finals, which will be best-of-five qualification matches, determining the two teams that will ascend to VCT Pacific 2026.

Schedule – The full tournament unfolds over 12 days of competition:

  • Group Stage: October 14 – 21
  • Playoffs: October 22 – 26
  • Upper Bracket Final: October 25
  • Lower Bracket Final: October 26

Matches begin daily at 14:00 GMT+7 / 15:00 GMT+8 / 16:00 GMT+9.

Schedules are subject to change. For the latest updates, visit valorantesports.com.

Tickets

  • Fans can experience the thrill of Ascension Pacific 2025 live as the tournament reaches its climax from October 24 to 26 at the Imperial Samrong Convention Hall in Bangkok.
  • Come cheer for your region’s best as they battle for a spot in the VCT Pacific League 2026.

Venue Address:

  • 999 Sukhumvit Rd, Samrong Nuea, Mueang Samut Prakan District,
  • Samut Prakan 10270, Thailand

Tickets:

  • Early bird tickets went on sale on September 20, followed by general sales on September 23.
  • Tickets are available now via Ticketmelon — simply search for “VALORANT Ascension Pacific 2025” to secure your spot.

 

The post The Battle for VCT Pacific 2026 Begins in Bangkok as Ten Teams Clash at VCT Ascension Pacific 2025 appeared first on European Gaming Industry News.

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Airoclip Raises $2.75M Seed Round Led by T-Accelerate Capital and Co-led by Centre Court Capital and BITKRAFT Ventures

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Airoclip, an AI-powered gaming studio focused on building adaptive gaming experiences for global audiences, has raised $2.75 million in a seed funding round led by T-Accelerate Capital (TAC), co-led by Centre Court Capital and global gaming investor BITKRAFT Ventures. 

Founded in 2024 by IIM Calcutta alumni Naga Rohith Anisetty and Pruthvi Sai Y, Airoclip is pioneering a new era of mobile puzzle games by integrating adaptive story progression, innovative monetisation models, and scalable live operations. The company focuses on AI-driven personalisation and dynamic content generation to deliver superior gaming experiences to the world from India.

Airoclip, with its flagship puzzle games Tap Hexa and Hexa Dreams, has rapidly gained strong traction among players in the USA and Europe. With a stellar 4.8/5 rating on the Play Store and more than 300,000 installs, the studio is just beginning its journey to craft premium puzzle experiences for global audiences.

“We’re not just building games, we’re crafting experiences that evolve with every player. We’re thrilled to partner with investors who share that vision and will help us bring it to life,” said Rohith, co-founder and CEO of Airoclip. 

This capital infusion will accelerate the development of Airoclip’s proprietary game personalization technology and strengthen its teams across game development, data, design, and marketing.

“We combine strong game design principles with innovative content formats that generative AI now enables. This approach will significantly enhance player engagement and unlock new revenue streams. By creating personalized, culturally relevant content, we can scale

efficiently across global markets with experiences that truly resonate with players everywhere,” added Pruthvi, co-founder. 

Investors see Airoclip’s approach as a blueprint for how Indian founders can merge creative depth with analytical precision to build global gaming experiences.

“We’re excited to partner with Airoclip on their growth journey. Their sharp blend of analytical depth and creative ambition reflects the evolution of India’s gaming ecosystem and underscores the confidence of a new generation of studios ready to compete on the global stage,” said Carol Wong, Founding General Partner at T-Accelerate Capital. 

Mustafa Ghouse, General Partner at Centre Court Capital, an India-based fund exclusively focused on sports and gaming, said, “Our conviction in Pruthvi and Rohith is rooted in their sharp product intuition and a disciplined, capital‑efficient mindset. Their vision to harness AI for personalization and pair it with a rapid iteration cycle enables them to refine gameplay and deliver impactful experiences at scale.”

Backed by increasing digital adoption and rising global playtime and revenue, the casual gaming segment is seeing sustained investor interest and global momentum.

“Airoclip represents the new wave of ambitious gaming studios emerging from India with global potential and vision. Their focus on quick prototyping along with their past experience in scaling games globally positions them to create enduring mobile gaming franchises from India in the future,” said Anuj Tandon, Partner – India & UAE at BITKRAFT 

The post Airoclip Raises $2.75M Seed Round Led by T-Accelerate Capital and Co-led by Centre Court Capital and BITKRAFT Ventures appeared first on European Gaming Industry News.

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Genting Casino Launches the ÂŁ20k Spin Leaderboard Challenge with VIP finale at Resorts World Birmingham

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Premium online casino brand Genting Casino has announced the launch of its headline ÂŁ20k Spin Leaderboard Challenge, an exciting promotion offering players the chance to spin for ÂŁ20,000 grand prize in a roulette showdown at Resorts World Birmingham in December.

Live now until 17 November 2025, this exclusive multi-channel promotion gives eligible UK online casino customers the opportunity to get free spins on deposit, compete in a leaderboard by playing selected games, and secure a place in a live-filmed casino tournament, culminating in a single spin worth ÂŁ20,000.

Players can opt in by making a deposit of ÂŁ10 or more at Genting Casino using the bonus code WIN20K, which grants 150 free spins on Big Bass Splash, 10 leaderboard points and a shot at climbing the top 50.

The top five players on the leaderboard will be invited to Resorts World Birmingham for a VIP experience including an overnight stay on the 13th December, up to ÂŁ150 travel reimbursement and entry into a high-stakes live roulette tournament. The overall tournament winner will claim the Grand Prize Spin which could be worth ÂŁ20,000.

Those finishing between 6th and 50th place on the leaderboard will receive 100 free spins on Fishin’ Frenzy The Big Catch 2.

Mike Vella from Genting Casino said: “We’re thrilled to offer our unique £20k spin promotion to online customers again, culminating in our unique live finale. The campaign brings players from screen to casino floor in a spectacular fashion and is part of our commitment to capitalise on the exclusive journey we can offer our online customers thanks to our partners at Resorts World Birmingham.”

Leaderboard points are earned playing Online Slot Games and selected Live Tables. Double points are available on specific games on certain weeks with eligible titles including Genting Live Roulette from Manchester, Lucky Lady’s Charm Deluxe and Fishin Frenzy The Big Splash.

The final five players will participate in a filmed, bracket-style live roulette tournament at Resorts World Birmingham, with one last spin deciding who walks away with the life-changing top prize.

Winners will be contacted on 19 November 2025, and the live tournament date will be on 13 December 2025.

This is another example of Genting Casino offering customers a chance to play their favourite online games in order to climb the leaderboard to win prizes from cash following on from previous promotions which offered winners experiences including trips to see some of the world’s most prestigious sporting events.

Genting Casino offer a premium online experience with over 7,000 casino games ranging from the classic casino table games including live roulette, blackjack and a catalogue of online slots and instant win games from leading studios and providers, including favourites like Starburst, Fishin’ Frenzy and Book of Dead, all within a safe and secure gaming environment.

The post Genting Casino Launches the ÂŁ20k Spin Leaderboard Challenge with VIP finale at Resorts World Birmingham appeared first on European Gaming Industry News.

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